Chitika to provide Mobile Ad Serving Monetization and Off-Network Search Syndication WESTBOROUGH, Mass. - Chitika announced a multi-year extension of its relationship with Yahoo!. Chitika, a leading online and mobile ad…
Partnering with Yahoo! Asia Pacific makes it easy to reach out to Premium advertisers TOKYO & SINGAPORE - Geniee, Inc. (Geniee) announces its partnership with Yahoo! Asia Pacific Pte Ltd. through…
Yahoo! Inc. (NASDAQ:YHOO) revealed the annual list of top searches. Yahoo!’s Year in Review 2012 reflects the daily search habits of users and offers a glimpse into the social trends, compelling newsmakers, top stories, and viral fads of 2012 based on what millions of people searched for. It is clear when looking at the top search habits that partisan politics, the Olympic Games, a seesaw recovery, and a galloping Korean pop singer captured the world’s attention.
The founding partners of the Digital Content NewFronts – AOL, Digitas, Hulu, Microsoft Advertising, Yahoo! and YouTube – in partnership with the Interactive Advertising Bureau (IAB), announced today that the second annual Digital Content NewFronts will be held April 29 through May 3 in New York City. This news comes on the heels of the release of the half-year IAB Internet Advertising Revenue Report, which pointed to interactive video as one of the fastest growing segments, garnering more than $1 billion in ad revenue in the first two quarters of 2012, an 18 percent increase year-over-year.
Yahoo! (NASDAQ:YHOO) and Samsung announced an expanded multi-year partnership to integrate Yahoo!’s Broadcast Interactivity platform into Samsung 2012 Smart TVs. Yahoo! Broadcast Interactivity, powered by its automatic content recognition (ACR) technology, SoundPrintTM, will be deployed in Samsung’s SyncPlus platform, enabling new opportunities for intelligent content discovery, advertising and engagement, bringing an unprecedented level of interactivity in the living room.
Yahoo! Inc. (NASDAQ:YHOO) and Wenner Media announced a cross-promotional content deal designed to enhance the user experience on Yahoo!’s omg! (http://omg.yahoo.com), Yahoo! Music (http://music.yahoo.com), Us Weekly (www.usmagazine.com), Rolling Stone (www.rollingstone.com), and Men’s Journal franchises. By combining the editorial expertise and scale of these entertainment media brands, users will now have access to new and exclusive, high-quality entertainment and music news content, providing them with a more engaging way to satisfy their daily pop culture cravings.
RedMas, the Cisneros Group of Companies’ digital advertising arm, to offer traditional display units, mobile, search and performance campaigns in Venezuela and Peru
Yahoo! (NASDAQ:YHOO) today announced that it has appointed Marissa Mayer as President and Chief Executive Officer and Member of the Board of Directors effective July 17, 2012. The appointment of Ms. Mayer, a leading consumer internet executive, signals a renewed focus on product innovation to drive user experience and advertising revenue for one of the world’s largest consumer internet brands, whose leading properties include Yahoo! Finance, Yahoo! Sports, Yahoo! Mobile, Yahoo! Mail, and Yahoo! Search.
Yahoo! (NASDAQ:YHOO) and Facebook (NASDAQ:FB) announced that they have entered into definitive agreements that launch a new advertising partnership, extend and expand distribution arrangements, and settle all pending patent claims between the companies.
Yahoo! (NASDAQ: YHOO), the premier digital media company, announced three new executive hires to help expand and lead its global media business and consumer marketing efforts. With more than 20 years of digital media experience, Rich Cusick joins the company as vice president of Entertainment and Women’s Lifestyles.
