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Budweiser’s “Fetch” Commercial Captures Top Spot in 7th Annual AOL Super Sunday Ad Poll on FanHouse.com
Heroes “Football” and Budweiser “Horse Love” Rank Second and Third NEW YORK – AOL announced Budweiser “Fetch” is the top-ranked Super Bowl XLIII ad in the 7th Annual AOL Super Sunday Ad Poll. The poll lets viewers watch and vote on their favorite ads at FanHouse.com, http://www.fanhouse.com, AOL’s premier sports site. The poll began shortly [...]
AOL’s MediaGlow Announces Valentine’s Day Coverage
Coverage Across the AOL Network Includes Original Content, Buying Guides, Quizzes, Photo Galleries and More NEW YORK – MediaGlow announced its extensive coverage plans across its various properties leading up to Valentine’s Day, including interactive content, polls, photo galleries, blog posts and more, to help consumers make the most of the holiday. “We are using [...]
AOL Announces Expansion of Publishing Unit with the Creation of MediaGlow
Plans Include the Development of Over 30 New Sites in 2009 State-of-the-Art MediaGlow Studios Launches in NYC and LA Bill Wilson to Lead New Global Publishing Push NEW YORK – After a year of strong growth for its programming efforts, AOL announced a series of significant developments that will dramatically expand, reposition and monetize its [...]
AOL Sites Reach 22 Months of Consecutive Year-Over-Year Growth in November
Content Sites Saw Double-Digit Advertiser Growth; AOL Launched More Than 20 New Sites in 2008 NEW YORK- AOL’s programming sites continued to see strong growth in November, extending year-over-year growth in unique visitors to 22 consecutive months, according to the November 2008 comScore Media Metrix report. The announcement culminates a year of aggressive expansion and [...]
AOL Adopts Brightcove Platform for Online Video Properties
Brightcove & AOL Joint Press Release Partnership Enables AOL to Accelerate Investment in Video Search and Advertising Products CAMBRIDGE, Mass., and NEW YORK, October 28, 2008 – Brightcove Inc. and AOL today announced AOL will adopt Brightcove for online video content management, publishing and video playback throughout the AOL Network. This partnership will combine AOL’s [...]
Ad Ops Daily Briefs: October 8 2008
- The Estée Lauder Companies’ Breast Cancer Awareness Campaign Announces Unprecedented Online Marketing Campaign for Breast Cancer Awareness Month The Estée Lauder Companies’ Breast Cancer Awareness Campaign (BCA) announces an unprecedented online marketing campaign in partnership with leading media companies and web destinations to connect with new and younger audiences to heighten the awareness of, [...]
AOL Expands Platform-A to Europe
Advertising Group Aligns AOL’s Existing Ad Operations, Offering Full Suite of Branding and Performance Solutions, Reaching 125 Million Online Consumers Across Europe London, UK and New York, NY, 6 June, 2008 – AOL announced the expansion of Platform-A in Europe, which aligns AOL’s existing advertising operations and offers advertisers and publishers a full suite of [...]
TACODA Behavioral Targeting Solution to be Available Across Entire Platform-A Network
New York, NY – April 29, 2008 – AOL announces that, starting in June, Platform-A will be offering TACODA’s advanced suite of behavioral targeting solutions across its entire network to give advertisers the opportunity to reach their most valuable audience segments. The Platform-A network includes advertising inventory on all AOL owned-and-operated sites – such as [...]
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