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Influential Advertisers Take Top Honors at City’s Largest Competition


Agencies Awarded “Best of Awards” for Creative Excellence at the Philly Ad Club 2009 ADDY Awards.

PHILADELPHIA – Hundreds of entries were submitted, but only a select few earned the proverbial “Best Of” in the field of advertising, last night, at The Philadelphia Museum of Art. The Philly Ad Club played host to its annual ADDY Awards, celebrating the regions best advertisers.

During a star-studded presentation, top executives collected awards in more than 80 categories. A total of 166 honors were awarded. Six of those awards went out to a select group vying for the ADDY’s most-coveted “Best Of” honors. And they are:
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Posted in Ad Creatives Showcase, Digital Marketing, Events, Internet Marketing ServicesComments (0)

FOSE, GovSec, U.S. Law Leverage New Media, Social Networking


Conferences Drive Attendance through Facebook, Twitter, LinkedIn
FOSE 2009
GovSec 2009

FALLS CHURCH, Va. – 1105 Government Information Group, the leading provider of integrated information and media for the government information technology (IT) market, announced that it is promoting FOSE 2009 and the GovSec, U.S. Law Conference and Exhibition via social networking initiatives. Utilizing Facebook, Twitter, and LinkedIn, as well as other blogs and Web forums, FOSE and GovSec, U.S. Law are reaching federal IT managers, creating excitement about the events, and educating previous/prospective attendees about educational opportunities and featured exhibits.
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Posted in Facebook, Internet Strategy, LinkedIn, Online Communities, Social Networks, TwitterComments (1)

Philadelphia Advertising Firms Compete for Prestigious Awards


Philly Ad Club Announces Winners of 2009 Annual ADDY® Awards at the Philadelphia Museum of Art

PHILADELPHIA – The Philly Ad Club will pay tribute to the region’s best and brightest advertising minds on March 5, from 6:30-10 p.m. as the Philadelphia Museum of Art plays host to this years ADDY Awards ceremony. Once again, this Philly Ad Club annual competition drew hundreds of entries for the organization’s highest honor. Guests at the event will also enjoy a private showing of the Paul Cezanne exhibit.

Aptly situated this year at the Philadelphia Museum of Art, surrounded by the efforts of the world’s greatest and best known artists, the ADDY Awards ceremony is annually attended by a who’s who of the Philadelphia advertising community, to recognize the finest advertising campaigns and creative thinkers in the city. ADDY Awards winners are chosen by judges from leading agencies across the country, including this year from DraftFCB, Ogilvy & Mather, Vigilante Advertising, DDB, Burrell, and Smashing Ideas.
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New Media Research Expert Mimi Ito to Keynote Technology Luncheon at NAB Show


WASHINGTON – Renowned digital media research scientist Mimi Ito will keynote the NAB Show Technology Luncheon, exploring how people use new digital media and mobile technologies in their everyday lives. The Luncheon will be held Wednesday, April 22 in Las Vegas.

As a research scientist and cultural anthropologist, Ito primarily focuses on how children and young adults use communications technologies to establish and build relationships. She has studied a wide range of new media practices, from the production, distribution and marketing practices of children’s software to the cultural effects of online gaming, social communities and other forms of digital media.

Ito has worked on a variety of research projects, including the recently completed study titled Kids’ Informal Learning with Digital Media, a three-year project examining how new media and digital technologies change the way children learn, play, socialize and participate in everyday life. She also coordinated 24/7: A DIY (do-it-yourself) Video Summit, an Internet video event that taught amateur video makers about digital and online video production and Internet distribution.
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WebTrends Stands Strong with NYTimes.com, Reuters, Internet Broadcasting and CCTV During Inauguration Traffic Surge


WebTrends keeps pace with record levels of traffic to media web sites, and continues to provide consistent and reliable information

PORTLAND, Ore. – The inauguration of President Barack Obama on Tuesday caused an unprecedented number of people to visit media web sites across the globe. WebTrends, a leading provider of web analytics and online marketing solutions, announced that the scalability and reliability of its solutions enabled some of the world’s largest media companies including: NYTimes.com, Reuters, Internet Broadcasting, and China’s largest broadcaster, CCTV to continue to access relevant, timely data despite the massive traffic surges to their sites.

“With the nation and the world riveted on events in Washington, D.C., for a remarkable day in history, Internet Broadcasting delivered record setting results that reinforce our leadership position as a reliable and scalable web publishing solution,” said Jeff Kimball, chief operating officer of Internet Broadcasting. “WebTrends robust solutions consistently provide us with the ability to track and report on key information we need to remain relevant to readers and to provide value to our partners.”
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Posted in Ad Operations, Internet Strategy, Online Media, Reports and StudiesComments (1)

MSNBC.com Selects Nexidia to Enhance Online Video Content


Leader in online news selects Nexidia’s breakthrough applications and patented technologies to improve video features

ATLANTA – Nexidia, a leading provider of rich media search and speech analytics solutions, announced that MSNBC.com, the number one news site*, selected Nexidia’s rich media applications to enhance video across MSNBC.com and other affiliated sites.

As the leader in online news, MSNBC.com provides innovative technology that enables its viewers to have a rich and rewarding news experience. In collaboration with Nexidia, MSNBC.com will give end users a larger and more relevant selection of news video to view online. Nexidia’s software integrates with MSNBC.com’s to expand the quantity and enhance the discoverability of video content at MSNBC.com.
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Posted in Ad Networks and Platforms, Internet Strategy, Video PlatformsComments (0)

Clear Channel Delivers Unique Opportunities for Advertisers During 2009 Presidential Inauguration


WHAT:
Several million people will flock to the Washington, D.C. area next week for the 2009 Presidential Inauguration festivities, creating a perfect opportunity for the nation’s top advertisers. And who are they relying on to reach the masses? Clear Channel. With an audience reach that is unparalleled, targeting consumers out-of-home and luring them in with exclusive radio content, Clear Channel Radio and Clear Channel Outdoor are offering advertising packages that no other company can deliver.

Clear Channel Outdoor

* Opportunity to reach local residents and out-of-state visitors as they travel to and around the city to different events and locations
* Transit package utilizes the city’s transportation system and use prime properties such as buses, taxi media, and bus and transit shelters around the greater metro area
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Ad Ops Daily Briefs: January 12 2009


- Lance Trebesch, CEO of TicketPrinting.com Joins the Board of the Better Business Bureau
Lance Trebesch, CEO of TicketPrinting.com has joined the Board of the Better Business Bureau, serving Eastern Washington, North Idaho & Montana. TicketPrinting.com has been an avid supporter and member of the Better Business Bureau and considers its accreditation in the BBB vital to its online business.
“We serve over 40,000 customers across North America, and even some in Europe, said Lance Trebesch, CEO of TicketPrinting.com. “Customers need to know they can trust an online business like ours; especially with their important events and ticket printing. As a new Board Member I will bring ecommerce and online trust experience to the Better Business Bureau.”

- Marchex Participated in the 19th Annual Citigroup Global Entertainment, Media and Telecommunications Conference
The live audio Webcast and archived version of the Marchex presentation is available by visiting Events in the Investor Relations section of the Marchex Web site (http://www.marchex.com/investors/events.html).

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