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	<title>Ad Operations Online &#187; video search engine</title>
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		<title>blinkx Acquires Prime Visibility Media Group</title>
		<link>http://www.adoperationsonline.com/2011/11/10/blinkx-acquires-prime-visibility-media-group/</link>
		<comments>http://www.adoperationsonline.com/2011/11/10/blinkx-acquires-prime-visibility-media-group/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 14:41:54 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Blinkx]]></category>
		<category><![CDATA[prime visibility media group]]></category>
		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=15648</guid>
		<description><![CDATA[Integrating the world&#8217;s largest video search engine with a leading text search platform The Boards of blinkx plc (AIM:BLNX), the world’s largest video search engine (&#8220;blinkx&#8221; or the &#8220;Company&#8221;) and Prime Visibility Media Group, Inc., a leading online performance advertising network and digital marketing agency (&#8220;PVMG&#8221;) are pleased to announce today that they have entered [...]]]></description>
			<content:encoded><![CDATA[<p>Integrating the world&#8217;s largest video search engine with a leading text search platform</p>
<p>The Boards of blinkx plc (AIM:BLNX), the world’s largest video search engine (&#8220;blinkx&#8221; or the &#8220;Company&#8221;) and Prime Visibility Media Group, Inc., a leading online performance advertising network and digital marketing agency (&#8220;PVMG&#8221;) are pleased to announce today that they have entered into a definitive stock purchase agreement (the &#8220;Purchase Agreement&#8221;) pursuant to which blinkx has acquired the entire issued and to be issued shares of common stock and the entire issued and to be issued shares of preferred stock of PVMG (the &#8220;PVMG Shares&#8221;) for an aggregate consideration of US$36 million (£22.4 million), to be satisfied in cash (the &#8220;Acquisition&#8221;).<br />
<span id="more-15648"></span><br />
The Acquisition consideration of US$36 million (£22.4 million) will be funded through blinkx&#8217;s existing cash balances and the proceeds from a proposed placing of new ordinary shares in the capital of the Company (the &#8220;Placing&#8221;) announced separately today. A separate announcement is being issued by the Company this morning which will contain details of the Placing.</p>
<p>In the event that the Placing does not complete for any reason, the Acquisition will be funded entirely from the Company&#8217;s existing cash balances.</p>
<p>Further details of the Acquisition are set out in the Appendix to this document, available at <a href="http://www.blinkx.com/article/acquisition-prime-visibility-media-group-inc-blinkx-plc%7E1667">http://www.blinkx.com/article/acquisition-prime-visibility-media-group-inc-blinkx-plc~1667</a>.</p>
<p><strong>Transaction Highlights</strong></p>
<p>PVMG’s network averages over 600 advertisers (measured over the 6 month period to 30 September 2011) and 350 publishers. Processing 1.5 billion queries, and generating 14 million ad interactions every day, PVMG has the reach and volume to meet the demands of metric-driven advertisers and enables publishers to monetise their traffic from multiple forms of advertising.</p>
<p>Following the Acquisition, blinkx expects to integrate PVMG&#8217;s platform with blinkx&#8217;s so as to enable the blinkx video search engine to respond to a portion of PVMG&#8217;s 1.5 billion daily queries with relevant video results. Where available these videos can be paired with rich media video ads that typically monetise at a higher rate.</p>
<p>In September 2011, the average effective cost per mille (eCPM) of PVMG’s sponsored text advertisements was approximately US$5.00, while blinkx’s standard untargeted sponsored video advertisements were priced at US$13.00. blinkx believes that the combined group will be able to realise some of the differential between these two rates to generate incremental revenue.</p>
<p>PVMG also operates a digital marketing agency which offers consulting services to assist customers in developing Internet marketing strategies to establish and enhance their digital presence, through Search Engine Optimisation (SEO), Search Engine Marketing (SEM), social media, email and mobile marketing services.</p>
<p>Following the Acquisition, blinkx expects that the agency business will provide useful insights into its brands’ Internet marketing strategies, which will enable blinkx to offer more compelling advertising solutions.</p>
<p>PVMG is led by a team of seasoned executives with deep and diverse expertise in the search, rich media, mobile and agency sectors of the digital marketing industry. blinkx expects to benefit from the strategic addition of PVMG’s senior leadership in key areas across its business. PVMG CEO, S. Brian Mukherjee, will be joining blinkx as EVP and GM for Search and Mobile.</p>
<p>PVMG&#8217;s consolidated audited financial statements for its financial year ending 31 December 2010 show gross assets of US$22.4 million, and gross revenues of US$29.9 million, and a net loss for the period of US$389,511.</p>
<p>The integration is expected to begin immediately, and by the end of the financial year ending 31 March 2013 the Acquisition is expected to have an annual revenue run-rate of between US$35 million and US$40 million.</p>
<p>Commenting on the Acquisition, Suranga Chandratillake, CEO of blinkx, said:</p>
<p>&#8220;Online video advertising continues to be the fastest growing format by a significant margin, and is forecast to reach $3.5 billion over the next three years. Brands continue to move an increasing amount of their TV advertising budgets to online video, but need to be able to reach an audience of equivalent size on the Web. We’re extremely excited about the Acquisition because the integration of our video search engine with PVMG’s text search platform will enable us to tap into a new audience of intent-driven consumers and deliver TV-style brand advertising to them, which gives us the opportunity to expand our customer reach and increase PVMG’s margins over time.&#8221;</p>
<p>Commenting on the Acquisition, S. Brian Mukherjee, CEO of Prime Visibility Media Group, said:</p>
<p>&#8220;As a close knit team with the shared sense of optimism to lead the next revolution of digital advertising, we are proud of our accomplishments at PVMG. We believe that the Acquisition puts us at the very heart of one of the most dynamic sectors of the digital advertising industry – online video. The combination of our powerful, proven high frequency transaction engine and audience reach with blinkx’s unrivalled video search technology and vast content index unlocks a tremendous opportunity for us to develop high value online video advertising solutions.&#8221;</p>
<p><strong>blinkx Current Trading</strong></p>
<p>Trading for the first half of the financial year ending 31 March 2012 has been strong. For the half year period to 30 September 2011, the Company expects to report revenues of approximately US$44.6 million, an increase of over 60% from the corresponding period ended 30 September 2010, and to report EBITDA for the half year of approximately US$5.7 million and an operating profit for the half year of approximately US$4.9 million , an increase of approximately 95% over the corresponding period ended 30 September 2010. For the half year period to 30 September 2011, blinkx expects to report cash and cash equivalents of approximately US$52.9 million. blinkx is pleased to report that the integration of Burst Media Corporation is proceeding very well. blinkx expects that the cost of restructuring will be approximately US$2.5 million; less than the market predicted US$4.5 million. The Company has also seen continued growth of the AdHoc advertising platform with new brands, including Kelloggs, Disney, Pimms and Nivea.<br />
blinkx expects to announce its half year results on 11 November 2011.</p>
<p><strong>PVMG Overview</strong></p>
<p>Established in December 2007, and headquartered in New York, NY, Prime Visibility Media Group, Inc., is a digital marketing holding company with three operating units: Prime Visibility, LLC an award winning search marketing agency; AdOn Network, Inc., a long tail performance, cost-per-click advertising network; and Predic.tv, LLC, an early stage rich media advertising company, which intends to target premium online advertisers and publishers.</p>
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		<title>blinkx Executive Federico Grosso to Present at Digital Hollywood&#8217;s Advertising 2.0</title>
		<link>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/</link>
		<comments>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 09:15:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[blinkx]]></category>
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		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Blinkx]]></category>
		<category><![CDATA[blinkx adhoc]]></category>
		<category><![CDATA[digital hollywood advertising conference]]></category>
		<category><![CDATA[Federico Grosso]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[MTV Networks]]></category>
		<category><![CDATA[Nokia;]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[realnetworks]]></category>
		<category><![CDATA[Reuters]]></category>
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		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4383</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – June 9, 2009 – blinkx, the world’s largest video search engine, today announced that Senior Vice President of Business Development Federico Grosso will speak at Digital Hollywood’s Advertising 2.0 Conference, taking place at the IAC Building in New York City on Wednesday, June 10. Grosso is scheduled to speak at 3:10 [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-full wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="Ad Operations Online" width="158" height="72" /></a>SAN FRANCISCO, CALIF. – June 9, 2009 – blinkx, the world’s largest video search engine, today announced that Senior Vice President of Business Development Federico Grosso will speak at Digital Hollywood’s Advertising 2.0 Conference, taking place at the IAC Building in New York City on Wednesday, June 10. Grosso is scheduled to speak at 3:10 p.m. EDT on the panel titled, “<strong>Video Advertising: The Challenges with Scale and How New Consumer Habits Are Driving the Advertising Community to Innovate</strong>”.<br />
<span id="more-4383"></span></p>
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<p>A well-respected expert on both online advertising and digital media, Grosso has led his team to create long-term partnerships with global brands such as Reuters, MTV Networks, RealNetworks, Nokia, Microsoft and Shell. A digital media veteran with more than a decade of international experience, Grosso is well-qualified to offer unique insight into the world of online video advertising.</p>
<p>Since inception, blinkx has signed more than 530 media partners and indexed over 35 million hours of video content on the Web, fueling its reputation as one of the most intelligent search engines available today.</p>
<p>blinkx’s unrivaled contextual advertising platform for online video, blinkx AdHoc, is designed to enable blinkx’s media partners to place highly relevant advertising against their video content on the Web. blinkx’s AdHoc platform has revolutionized video advertising by matching compelling, customized, TV-style ads to audiences on the Video Web. It is unique because it was built from the ground up to address rich media, resulting in more effective marketing for advertisers, higher monetization for content owners, and, most importantly, a useful, non-disruptive experience for users.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com</p>
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		<title>AOL&#8217;s MediaGlow Sites Start 2009 with Record Traffic</title>
		<link>http://www.adoperationsonline.com/2009/02/26/aols-mediaglow-sites-start-2009-with-record-traffic/</link>
		<comments>http://www.adoperationsonline.com/2009/02/26/aols-mediaglow-sites-start-2009-with-record-traffic/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 15:30:39 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Advertising Reports and Studies]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[Digital Intelligence]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[3 Technology;]]></category>
		<category><![CDATA[advertisers with unique and valuable solutions;]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Bill Wilson;]]></category>
		<category><![CDATA[BoomBox;]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[Hip-Hop Music;]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[main sports destination;]]></category>
		<category><![CDATA[MediaGlow;]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Rock Music;]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[targeted site;]]></category>
		<category><![CDATA[video search engine]]></category>
		<category><![CDATA[Web Culture;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2928</guid>
		<description><![CDATA[AOL.com Up 12% in Unique Visitors; More Than 25 MediaGlow Sites Rank in Top Five 25 Sites Rank in Technorati Top 100 NEW YORK &#8211; AOL’s MediaGlow publishing division announced its sites saw record growth1 in January, with page views climbing 47% year-over-year to reach 7 billion and total minutes increasing 39% to 4.9 million. [...]]]></description>
			<content:encoded><![CDATA[<p>AOL.com Up 12% in Unique Visitors; More Than 25 MediaGlow Sites Rank in Top Five<br />
25 Sites Rank in Technorati Top 100</p>
<p>NEW YORK &#8211; AOL’s MediaGlow publishing division announced its sites saw record growth1 in January, with page views climbing 47% year-over-year to reach 7 billion and total minutes increasing 39% to 4.9 million.</p>
<p>In addition, the recently reinvented AOL.com, which opened the site to third-party content, e-mail, social networks and more in 2008, grew 5% in page views, 12% in unique visitors, 33% in total minutes &#8212; achieving an all-time high2 &#8212; and 6% in total visits year-over-year.</p>
<p>AOL announced the formation of MediaGlow in January, centralizing AOL’s publishing efforts with the goal of expanding AOL’s efforts to reach targeted audiences and expanding AOL’s global reach. MediaGlow announced plans to launch 30 targeted sites in 2009.<br />
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<p>“MediaGlow has started 2009 by reaching its largest audience to date and building core brands that are at scale. By leaning into the fragmentation of the Web, we are creating valuable brands that are driving engagement and attracting a larger audience,” said Bill Wilson, President, MediaGlow. “Our growth signals that consumers are actively engaging with our original content that focuses on people’s passion points and that we are providing advertisers with unique and valuable solutions and opportunities to reach a highly engaged audience.”</p>
<p>In January, MediaGlow launched its first targeted site of the year, FanHouse, http://www.fanhouse.com, which replaces AOL Sports as the main sports destination for AOL, targeting males 18-34. AOL Sports saw page views grow 33% and total minutes increase 4% year over year, according to January 2009 comScore Media Metrix data.</p>
<p>BlackVoices.com, http://www.blackvoices.com, and AOL News, http://www.news.aol.com, also saw significant growth in January, in part because of expansive coverage of the presidential inauguration. BlackVoices saw page views climb 181%, unique visitors grow 53% and total minutes increase 83% year over year, according to January 2009 comScore Media Metrix data. AOL News saw page views climb 82%, unique visitors grow 16% and total minutes increase 22% year over year.</p>
<p>The AOL Living network, http://www.living.aol.com, which comprises a core group of women’s interest sites, started the year with strong growth. AOL Health, http://www.aolhealth.com, kicked off its 2009 America Takes It Off Campaign and saw page views grow 132% and total minutes increase 53% year over year. StyleList.com, http://www.stylelist.com, grew page views 1,913%, unique visitors 718% and total minutes 1,787% year over year. AOL Home, http://home.aol.com, grew page views 271%, unique visitors 84% and total minutes 139% year over year.</p>
<p>Engadget, the Official Blog of the 2009 Consumer Electronics Show in January, also saw record numbers for the month with 75% growth in page views, 105% growth in unique visitors and 156% growth in total minutes, year over year.3</p>
<p>January also marked one full year since the launch of Asylum, http://www.asylum.com, which quickly became the leading men’s site, a custom-built category, and has seen 172% year over year growth in page views, 94% growth in unique visitors and 106% growth in total minutes.</p>
<p>In addition to growth within MediaGlow, AOL experienced growth in its product offerings. For example, AOL&#8217;s leading video search engine, Truveo, saw year-over-year increases of 209% in unique visitors and 239% in pages views, according to the January 2009 comScore Media Metrix report, due in part to the January release of an updated version of its free downloadable application for Apple&#8217;s iPhone and iPod touch.</p>
<p>Many AOL sites continue to appear in the top five in their categories for unique visitors, according to January 2009 comScore Media Metrix data:</p>
<p>* #1 Music: Music, http://music.aol.com<br />
* #1 Television: Television, http://television.aol.com<br />
* #2 Maps: MapQuest, http://mapquest.com<br />
* #2 IM: AIM, http://www.aim.com<br />
* #2 Business- News/Research: Money &amp; Finance, http://money.aol.com<br />
* #2 Home: AOL Home, http://home.aol.com<br />
* #2 Entertainment-News: TMZ, http://tmz.com<br />
* #2 Email: AOL Email, http://webmail.aol.com<br />
* #3 Technology: AOL Tech, http://switched.com and http://engadget.com<br />
* #3 Movies: Moviefone.com, http://moviefone.com<br />
* #3 Real Estate: Real Estate, http://realestate.aol.com<br />
* #3 Health: Health, http://aolhealth.com<br />
* #3 Lifestyles: AOL Living, http://living.aol.com<br />
* #4 News: News, http://news.aol.com<br />
* #4 Radio: Radio, http://aolradio.com<br />
* #5 Autos: AOL Autos, http://autos.aol.com<br />
* #5 Sports: AOL Sports, http://sports.aol.com<br />
* #5 Search: Search Network, http://search.aol.com<br />
* #5 Food: Food, http://food.aol.com<br />
* #5 Greetings: Greetings, http://greetings.aol.com<br />
* #5 Local: AOL Local, http://cityguide.aol.com<br />
* #5 Weather: AOL Weather, http://weather.aol.com</p>
<p>The following MediaGlow sites also rank in the top five in their AOL custom-built categories for unique visitors, according to January 2009 comScore Media Metrix data:</p>
<p>* #1 African American: BlackVoices, http://blackvoices.com<br />
* #1 Country Music Site: TheBoot, http://theboot.com<br />
* #1 Hip-Hop Music: The BoomBox, http://theboombox.com<br />
* #1 Men: Asylum, http://asylum.com<br />
* #1 Style: StyleList, http://stylelist.com<br />
* #1 Women’s Blogs: Lemondrop, http://www.lemondrop.com<br />
* #1 Rock Music Site: Spinner, http://www.spinner.com<br />
* #2 Horoscopes: Horoscopes, http://horoscopes.aol.com<br />
* #3 Latino: Latino, http://latino.aol.com<br />
* #3 Web Culture: Urlesque, http://www.urlesque.com<br />
* #4 Homepages: AOL Homepages, http://www.aol.com</p>
<p>In addition, MediaGlow brands are increasingly seen as leading authorities on the Web, with 25 MediaGlow sites listed as Technorati’s Top 100 sites ranked by authority for the last six months:</p>
<p>* #2 Engadget, http://www.engadget.com<br />
* #9 BloggingStocks, http://www.bloggingstocks.com<br />
* #11 Gadling, http://www.gadling.com<br />
* #12 ParentDish, http://www.parentdish.com<br />
* #13 WalletPop, http://www.walletpop.com<br />
* #16 Cinematical, http://www.cinematical.com<br />
* #16 TMZ, http://tmz.com<br />
* #17 JoyStiq, http://www.joystiq.com<br />
* #20 TV Squad, http://www.tvsquad.com<br />
* #21 TUAW, http://www.tuaw.com<br />
* #23 Download Squad, http://www.downloadsquad.com<br />
* #24 WOW Insider, http://www.wowinsider.com<br />
* #26 SlashFood, http://www.slashfood.com<br />
* #29 AutoBlog, http://www.autoblog.com<br />
* #30 Stylelist, http://www.stylelist.com/blog<br />
* #30 Switched, http://www.switched.com<br />
* #32 Lemondrop, http://www.lemondrop.com<br />
* #33 Massively, http://www.massively.com<br />
* #36 Luxist, http://www.luxist.com<br />
* #42 Asylum, http://asylum.com<br />
* #57 BlackVoices, http://blackvoices.com/blogs<br />
* #61 Engadget Mobile, http://www.engadgetmobile.com<br />
* #61 Spinner, http://www.spinner.com<br />
* #72 Engadget HD, http://www.engadgethd.com<br />
* #74 AutoBlog Green, http://www.autobloggreen.com</p>
<p>About MediaGlow</p>
<p>MediaGlow, AOL’s publishing business unit formed in early 2009, centralizes AOL’s programming efforts, including AOL.com, AOL’s content verticals and commerce and marketplace channels, dozens of niche sites, and state-of-the-art studios in Los Angeles and New York City. In all, MediaGlow operates more than 70 sites and now attracts more than 70 million unique visitors each month4, according to comScore Media Metrix. It plans to launch more than 30 new sites in 2009. MediaGlow, along with AOL’s advertising business, Platform-A, and its social media business, People Networks, represent the three core businesses for AOL.</p>
<div class="tradevibes_linkdiv"><a class="tradevibes_show_widget" href="http://www.tradevibes.com/company/profile/aol">AOL</a></div>
<p><script language="JavaScript" type="text/javascript" src="http://widget.tradevibes.com/widget/aol"></script></p>
<p>1 Record growth is based on comScore Media Metrix data from January 2007 to January 2009.</p>
<p>2 All-time high in minutes for AOL.com is based on comScore Media Metrix data from January 2007 to January 2009.</p>
<p>3 Record numbers for Engadget.com are based on comScore Media Metrix data from January 2007 to January 2009.</p>
<p>4 Since October 2007</p>
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		<title>blinkx Founder and CEO Named One of Digital Media Wire’s “25 Executives To Watch In Digital Entertainment”</title>
		<link>http://www.adoperationsonline.com/2009/01/07/blinkx-founder-and-ceo-named-one-of-digital-media-wire-25-executives-to-watch-in-digital-entertainment/</link>
		<comments>http://www.adoperationsonline.com/2009/01/07/blinkx-founder-and-ceo-named-one-of-digital-media-wire-25-executives-to-watch-in-digital-entertainment/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 10:37:26 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2230</guid>
		<description><![CDATA[Digital Media Wire Recognizes blinkx CEO Suranga Chandratillake as Executive to Watch in the Digital Media and Entertainment Industry SAN FRANCISCO, CALIF. – January 6, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that CEO and Founder Suranga Chandratillake has been selected as one of Digital Media Wire’s “25 [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>Digital Media Wire Recognizes blinkx CEO Suranga Chandratillake as Executive to Watch in the Digital Media and Entertainment Industry</p>
<p>SAN FRANCISCO, CALIF. – January 6, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that CEO and Founder Suranga Chandratillake has been selected as one of Digital Media Wire’s “25 Executives to Watch in Digital Entertainment.” The annual list recognizes 25 of the most innovative, creative and forward-thinking executives in the digital media and entertainment industry.</p>
<p>Honorees are selected by the editorial and executive team at Digital Media Wire and represent companies that are shaping the industry. A highly regarded expert on the future of television, interactive TV and online advertising, Mr. Chandratillake is well-qualified to receive the honor.<br />
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<p>Recipients will be honored at a reception at the 2nd Annual Digital Media Insider at CES 2009. In addition, all honorees will be featured in the January 9th issue of Daily Variety and the January 12th issue of Variety’s Video Business magazine. This year’s list of recipients also includes executives from MySpace, MTV Networks, Facebook, Paypal, and Pandora.</p>
<p>“It’s a great honor to be recognized as one of Digital Media Wire’s ‘25 Executives to Watch’,” said Suranga Chandratillake, founder and CEO, blinkx. “blinkx has released a number of innovative products this year, including blinkx Beat and blinkx BBTV, our Broadband television offering. We are delighted to be recognized for our thought-leadership in the industry, and to be included among the other visionaries in this group.”</p>
<p>As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 420 partners and 32 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.<br />
About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 32 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.</p>
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		<title>blinkx Unveils the Un-roll Unit, A Unique, Immersive Approach to Online Video Advertising</title>
		<link>http://www.adoperationsonline.com/2009/01/06/blinkx-unveils-the-un-roll-unit-a-unique-immersive-approach-to-online-video-advertising/</link>
		<comments>http://www.adoperationsonline.com/2009/01/06/blinkx-unveils-the-un-roll-unit-a-unique-immersive-approach-to-online-video-advertising/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 08:00:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2216</guid>
		<description><![CDATA[MediaCom and Shell Oil leverage the Un-roll to tell Shell’s alternative energy story to the world SAN FRANCISCO, CALIF. – blinkx, the world’s largest video search engine, introduced the Un-roll Unit, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>MediaCom and Shell Oil leverage the Un-roll to tell Shell’s alternative energy story to the world</p>
<p>SAN FRANCISCO, CALIF. – blinkx, the world’s largest video search engine, introduced the <strong>Un-roll Unit</strong>, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, and enables users to engage with a brand continuously throughout a video. In addition, MediaCom and Shell Oil are among the first agencies and brands, respectively, to deploy the new ad format.</p>
<p>A media first, the Un-roll was developed in-house by blinkx in response to the industry’s need for an alternative format to traditional pre- and post-roll advertisements. Available through blinkx AdHoc, the only contextual advertising platform for online video, the Un-roll integrates a brand with relevant, professionally-produced programming on the Web and serves up multiple touch-points, including contextual overlay ads and logos, throughout the viewing experience. This ability to weave a brand into online television is extremely powerful, not only in terms of enhancing viewer experience, but also in generating higher rates of engagement.</p>
<p>The Un-Roll in Action<br />
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<p>-   The unit begins with a branded curtain that draws back to reveal the video and a branded blinkx video player when the video has fully buffered.<br />
-   As the video plays, touch-points such as overlay ads and logos appear at contextually relevant moments within the video, generated by blinkx’s patented, award-winning technology.<br />
-   The video ends with a clear call-to-action and the viewer has the option to continue the experience on the brand’s Web site.</p>
<p>“We’re proud to offer our advertisers a unique and effective alternative to traditional pre- and post-roll video advertising,” said Suranga Chandratillake, founder and CEO, blinkx. “Although click-through rates for pre-roll advertisements tend to be positive, some viewers are reluctant to watch 30 seconds of advertising for videos that sometimes last only one minute. Now, using the Un-roll, brands and agencies, like Shell and MediaCom, can tell their story through highly targeted advertisements within online television because blinkx technology understands video better than any other service available today.”<br />
Shell Oil – in search of stronger online engagement around alternative energy</p>
<p>Shell’s goal was to establish an effective mechanism for communicating their alternative energy initiatives to international audiences.</p>
<p>&#8220;The exponential growth of online video – both long- and short-form – presents tremendous opportunities for advertisers and publishers alike. The blinkx Un-roll unit is a new format to the market that provides high impact branding in and around online video content, complete with a return path to garner response,” said Stefan Bardega, director of Digital, MediaCom, Shell’s digital media agency. “These types of formats are the future of online video advertising and will become more ubiquitous than the traditional online &#8216;pre-roll&#8217; ad, which affords no interactivity. Both MediaCom and Shell have a rich history of innovation and we are pleased to be driving this digital innovation online with blinkx.&#8221;</p>
<p>blinkx engineers tested approximately 40 different formats before settling on the Un-roll format, which had the lowest “annoyance factor” and strongest brand identity stickiness. In tests, the Un-roll format maintained between two and 12 percent click-through rates, and less than 20 percent of users clicked away from the video before it was finished. Only 15 percent clicked away because of an ad. blinkx estimates that the format will maintain a three to five percent click-through rate over time.</p>
<p>Additional blinkx partners will be deploying similar campaigns in the coming weeks and months. The new ad unit is timely as the blinkx network continues to expand significantly. As reported during its most recent half-year results, unique visitors were up 106 percent year-on-year to 64 million, and pageviews were up 267 percent year-on-year to 668 million in September 2008 (comScore). blinkx returned more than 7 million searches a day in September 2008.</p>
<p>As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 420 partners and 32 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.</p>
<p>To see the Un-roll in action, visit <a rel="nofollow" href="http://www.blinkx.com/category/shell_unroll_demo" target="_blank">http://www.blinkx.com/category/shell_unroll_demo</a>.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 32 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.</p>
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		<title>AOL Sites Reach 22 Months of Consecutive Year-Over-Year Growth in November</title>
		<link>http://www.adoperationsonline.com/2008/12/30/aol-sites-reach-22-months-of-consecutive-year-over-year-growth-in-november/</link>
		<comments>http://www.adoperationsonline.com/2008/12/30/aol-sites-reach-22-months-of-consecutive-year-over-year-growth-in-november/#comments</comments>
		<pubDate>Tue, 30 Dec 2008 08:15:54 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<description><![CDATA[Content Sites Saw Double-Digit Advertiser Growth; AOL Launched More Than 20 New Sites in 2008 NEW YORK- AOL’s programming sites continued to see strong growth in November, extending year-over-year growth in unique visitors to 22 consecutive months, according to the November 2008 comScore Media Metrix report. The announcement culminates a year of aggressive expansion and [...]]]></description>
			<content:encoded><![CDATA[<p>Content Sites Saw Double-Digit Advertiser Growth; AOL Launched More Than 20 New Sites in 2008</p>
<p>NEW YORK- AOL’s programming sites continued to see strong growth in November, extending year-over-year growth in unique visitors to 22 consecutive months, according to the November 2008 comScore Media Metrix report. The announcement culminates a year of aggressive expansion and investment in AOL’s programming group, which included the launch in 2008 of more than 20 new sites in key areas such as finance, entertainment, women’s lifestyle and men’s interests.</p>
<p>Unique visitors to AOL’s programming content sites grew 3% year-over-year to 54 million in November. In addition, page views climbed 66% year-over-year to 3.8 billion and engagement (total minutes) grew 33% year-over-year in November, showing AOL consumers are actively engaging with the sites. Advertising revenues on AOL’s programming sites have had double-digit growth year-over-year in Q3 2008.<br />
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<p>In addition, the recently completely redesigned AOL.com, which opened the site to third-party content, e-mail, social networks and more, grew 14% in page views, 13% in unique visitors and 29% in total minutes, year-over-year.</p>
<p>&#8220;2008 has been a truly successful and historic year for AOL Programming,&#8221; said Bill Wilson, Executive Vice President, AOL Programming. &#8220;Our programming strategy is working, as evidenced by both our strong and consistent comScore results and the double-digit revenue growth we’ve experienced on our content sites. We’re providing unique value to our users and advertising partners, and we’re in one of the top positions in nearly every important programming category. In addition, we reinvented the portal with the successful launch of the new aol.com. We are well positioned for the coming year and look forward to continuing our momentum with additional sites aimed at consumers’ passions, major enhancements to AOL.com and creating premium and relevant solutions for advertisers.”</p>
<p>To lean into the audience fragmentation on the Web and focus on consumer passion points, AOL has over the past two years launched a total of more than 30 sites targeted at specific interests, and several of these sites already rank number one in their categories, according to the November 2008 comScore Media Metrix report* including:</p>
<p>* #1 Country Music Site: TheBoot, http://theboot.com, 5.9 million UVs in November<br />
* #1 Hip-Hop Music: The BoomBox, http://theboombox.com , 2.3 million UVs in November<br />
* #1 Men: Asylum, http://asylum.com, 3.3 million UVs in November<br />
* #1 Style: StyleList, http://stylelist.com, 4.5 million UVs in November<br />
* #1 Women’s Blogs: Lemondrop, http://www.lemondrop.com, 3.3 million UVs in November</p>
<p>In addition to the strong traffic to new sites, many of AOL’s channels continue to appear in the top five of their categories for unique visitors, according to the November 2008 comScore Media Metrix report:</p>
<p>* #1 African American: BlackVoices, http://blackvoices.com,<br />
* #1 Maps: MapQuest, http://mapquest.com<br />
* #1 Music: Music, http://music.aol.com<br />
* #1 Retail- Tickets: Moviefone.com, http://moviefone.com<br />
* #1 Television: Television, http://television.aol.com<br />
* #1 IM: AIM, http://www.aim.com<br />
* #2 Horoscopes: Horoscopes, http://horoscopes.aol.com<br />
* #2 Latino: Latino, http://latino.aol.com<br />
* #2 Business- News/Research: Money &amp; Finance, http://money.aol.com<br />
* #2 Entertainment-News: TMZ, http://tmz.com<br />
* #2 Email: AOL Email, http://webmail.aol.com<br />
* #3 Real Estate: Real Estate, http://realestate.aol.com<br />
* #3 Health: Health, http://aolhealth.com<br />
* #4 News: News, http://news.aol.com<br />
* #4 Technology: AOL Tech, http://switched.com<br />
* #4 Yellow Pages: AOL Yellow Pages, http://yellowpages.aol.com<br />
* #4 Women’s: AOL Living, http://living.aol.com<br />
* #5 Search: Search Network, http://search.aol.com<br />
* #5 Local: AOL Local, http://cityguide.aol.com<br />
* #5 Weather: AOL Weather, http://weather.aol.com<br />
* #5 Email: AIM Mail, http://webmail.aim.com<br />
* #5 Home: AOL Home, http://home.aol.com</p>
<p>AOL’s also experienced growth in its product offerings. For example, AOL&#8217;s leading video search engine, Truveo, saw year-over-year increases of 264% in unique visitors and 289% in pages views according to the November 2008 comScore Media Metrix report.</p>
<p>AOL also recently featured several new integrated advertising campaigns on the content sites as well as on AOL.com:</p>
<p>* Chili&#8217;s on AOL Music’s Sessions: http://music.aol.com/sessions/latest<br />
* Walmart on AOL Living’s Holidays: http://living.aol.com/holidays/<br />
* Procter &amp; Gamble on AOL Living’s Morning Rush: http://living.aol.com/morning-rush<br />
* Campbell’s Soup on AOL Food: http://food.aol.com/dinner-tonight<br />
* Target on the Holidash blog: http://www.holidash.com/<br />
* GMC on AOL Living’s Trade Secrets http://living.aol.com/gmc-trade-secrets</p>
<p>As part of its transformation to an ad-supported Web business, AOL has redesigned its entire lineup of content vertical sites over the past two years, including those focused on finance, sports, news and lifestyle.</p>
<p>* Categories for Asylum, BlackVoices, Horoscopes, Latino, Lemondrop, TheBoomBox, TheBoot and StyleList have been custom built by AOL.</p>
<p>About AOL</p>
<p>AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. Learn more at AOL.com.</p>
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		<title>Ad Ops Daily Briefs: October 15 2008</title>
		<link>http://www.adoperationsonline.com/2008/10/15/ad-ops-daily-briefs-october-15-2008/</link>
		<comments>http://www.adoperationsonline.com/2008/10/15/ad-ops-daily-briefs-october-15-2008/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 22:10:42 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1243</guid>
		<description><![CDATA[- InsightExpress Research Identifies Strategies to Help Marketers and Agencies in Tough Advertising Climate InsightExpress, a leading digital marketing research firm, announced today the results of research examining how the economic climate is affecting online advertising campaigns. The data also points to steps that advertisers and agencies can take to ensure that their branded communications [...]]]></description>
			<content:encoded><![CDATA[<p>- <strong>InsightExpress Research Identifies Strategies to Help Marketers and Agencies in Tough Advertising Climate</strong><br />
InsightExpress, a leading digital marketing research firm, announced today the results of research examining how the economic climate is affecting online advertising campaigns. The data also points to steps that advertisers and agencies can take to ensure that their branded communications continue to impact a more cautious and frugal consumer.<br />
From January 2007 through August 2008, InsightExpress analyzed a rolling 3-month average of its online advertising campaign norms for key brand metrics (unaided awareness, aided awareness, message association, brand favorability, and purchase intent). The company then compared the data from their InsightNorms normative database against the Consumer Confidence Index, while simultaneously looking deeper for examples of campaigns that continued to outperform benchmarks despite the challenging economic environment.</p>
<p>- <strong>Rambler Media Signs Partnership with Netvibes</strong><br />
Rambler Media Ltd. (“Rambler”), operating one of Russia’s most popular internet brands, today announces that, in line with its strategy to make Rambler.ru Russia’s leading open gateway to the web and favorite homepage, the Company has signed an exclusive multi-year partnership with Netvibes, the leading widget and personalized startpage platform on the web, to power Rambler.ru’s new widget and customization services.<br />
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<p>- <strong>DiversityInPromotions, LLC and m strategies inc. Forge Strategic Alliance to Offer Clients Marketing, Promotions, Public Relations and Media Strategy</strong><br />
DiversityInPromotions, LLC (DIP), a full-service marketing firm combining general marketing/advertising with sports/entertainment events and diverse suppliers, today announced it has entered into a strategic alliance with m strategies inc. (MSI), a full-service public relations agency specializing in media strategy, media training and messaging.</p>
<p>- <strong>blinkx Grows Advertising Sales Team to Meet Growing Online TV Opportunity</strong><br />
blinkx, the world’s largest and most advanced video search engine, today announced a number of new additions to its advertising sales team, to be based in London, New York, Los Angeles, and Chicago. The team has expanded to further support new business development around the globe.<br />
“We’re thrilled to bring some of the industry’s most experienced professionals on board,” said Federico Grosso, senior vice president of business development, blinkx. “We’re confident that our new colleagues will be enormous assets to our team and aid us in taking full advantage of the thriving online video advertising market.”</p>
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		<title>Ad Ops Daily Briefs: October 7 2008</title>
		<link>http://www.adoperationsonline.com/2008/10/07/ad-ops-daily-briefs-october-7-2008/</link>
		<comments>http://www.adoperationsonline.com/2008/10/07/ad-ops-daily-briefs-october-7-2008/#comments</comments>
		<pubDate>Tue, 07 Oct 2008 22:15:50 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Ops: Daily Bits]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[newspaper Web site year]]></category>
		<category><![CDATA[online property]]></category>
		<category><![CDATA[Ops Daily]]></category>
		<category><![CDATA[Republican Party]]></category>
		<category><![CDATA[Scott Schmidt]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[Telegraph Media Group]]></category>
		<category><![CDATA[Telegraph.co.uk]]></category>
		<category><![CDATA[The Daily Telegraph]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1165</guid>
		<description><![CDATA[- blinkx Partners with the Telegraph To Offer the Best in British News Coverage blinkx, the world’s largest and most advanced video search engine, today announced a partnership with Telegraph Media Group (TMG). The Daily Telegraph is one of the U.K.’s best known newspapers, while it’s online property, Telegraph.co.uk (TCUK), is the fastest growing U.K. [...]]]></description>
			<content:encoded><![CDATA[<p>- <strong>blinkx Partners with the Telegraph To Offer the Best in British News Coverage</strong><br />
blinkx, the world’s largest and most advanced video search engine, today announced a partnership with Telegraph Media Group (TMG). The Daily Telegraph is one of the U.K.’s best known newspapers, while it’s online property, Telegraph.co.uk (TCUK), is the fastest growing U.K. newspaper Web site year after year. TCUK is home to Telegraph TV, host of breaking news clips, original shows, and more. Videos cover a wide variety of topics of interest, from news and business analysis to the latest in arts and entertainment, along with a whole range of original weekly shows.</p>
<p>- <strong>epublicans Against 8 Launch Response to Yes on 8 Ads</strong><br />
A group of California Republicans unveiled a sixty-second video response to the multimillion-dollar ad campaign launched Monday by the Yes on 8 Campaign.<br />
The Republicans Against 8 video targets Republican women by focusing on the GOP’s history of expanding rights for all Americans, not taking them away. “Republicans Against 8 are giving a voice to the more than one million Republicans who believe our party should stand for freedom and limited government. Our party shouldn’t be trying to take away people’s rights,” said Republicans Against 8 campaign manager Scott Schmidt.</p>
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		<title>Ad Ops Daily Briefs: September 26 2008</title>
		<link>http://www.adoperationsonline.com/2008/09/26/ad-ops-daily-briefs-september-26-2008/</link>
		<comments>http://www.adoperationsonline.com/2008/09/26/ad-ops-daily-briefs-september-26-2008/#comments</comments>
		<pubDate>Fri, 26 Sep 2008 22:13:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Ops: Daily Bits]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[broadband]]></category>
		<category><![CDATA[Ops Daily]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[video search engine]]></category>
		<category><![CDATA[visual recognition technology]]></category>
		<category><![CDATA[Web-Based Version]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1103</guid>
		<description><![CDATA[- Gannett’s Talent Development Program Participants Graduate Gannett has graduated the second class of its innovative and award-winning Talent Development Program, which recruits, hires and trains top U.S. graduating college seniors annually. The program identifies candidates while they are still in college and guides them through to pre-assigned jobs at Gannett operations around the country. [...]]]></description>
			<content:encoded><![CDATA[<p>- <strong>Gannett’s Talent Development Program Participants Graduate</strong><br />
Gannett has graduated the second class of its innovative and award-winning Talent Development Program, which recruits, hires and trains top U.S. graduating college seniors annually. The program identifies candidates while they are still in college and guides them through to pre-assigned jobs at Gannett operations around the country. The class of 31 was chosen from among 1,260 applications received early in the year. The program participants then experienced a summer of on-the-job training and mentoring in multiple disciplines at Gannett sites around the country.</p>
<p>- <strong>blinkx Launches Web-Based Version of Broadband Television Offering</strong><br />
blinkx, the world’s largest video search engine, launched an evolution of its broadband television offering: blinkx BBTV will now be available without download, straight from your browser. Leveraging blinkx’s patented speech and visual recognition technology, BBTV simultaneously delivers a high-quality television experience over the Internet, and links it to the universe of information on the Web, adding dimension and context to the viewer’s experience.</p>
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		<title>blinkx.com is Fastest Growing Video Site in U.S. and U.K.</title>
		<link>http://www.adoperationsonline.com/2008/09/11/blinkxcom-is-fastest-growing-video-site-in-us-and-uk/</link>
		<comments>http://www.adoperationsonline.com/2008/09/11/blinkxcom-is-fastest-growing-video-site-in-us-and-uk/#comments</comments>
		<pubDate>Thu, 11 Sep 2008 10:00:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Advertising Reports and Studies]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Digital Intelligence]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[blinkx plc]]></category>
		<category><![CDATA[keyword-based search ;]]></category>
		<category><![CDATA[keyword-based search technologies]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Olympic]]></category>
		<category><![CDATA[online content]]></category>
		<category><![CDATA[Online Continues]]></category>
		<category><![CDATA[SAN FRANCISCO]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[search technologies]]></category>
		<category><![CDATA[social media phenomenon]]></category>
		<category><![CDATA[speech recognition technology]]></category>
		<category><![CDATA[Suranga Chandratillake]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[video search]]></category>
		<category><![CDATA[video search engine]]></category>
		<category><![CDATA[video search technology]]></category>
		<category><![CDATA[video site]]></category>
		<category><![CDATA[video Web]]></category>
		<category><![CDATA[www.blinkx.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=984</guid>
		<description><![CDATA[World’s Largest Index of TV, Video and Movies Online Continues to Gain Users – Traffic Growing Faster than Any Top 20 Video Site SAN FRANCISCO &#8211; blinkx, the world’s largest and most advanced video search engine, announced that it is the fastest growing video site in the U.S., and also one of the fastest growing [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>World’s Largest Index of TV, Video and Movies Online Continues to Gain Users – Traffic Growing Faster than Any Top 20 Video Site</p>
<p>SAN FRANCISCO &#8211; blinkx, the world’s largest and most advanced video search engine, announced that it is the fastest growing video site in the U.S., and also one of the fastest growing online sites in the U.K., as users continue to turn to blinkx to find video content ranging from premium high definition movies and sports, to breaking news and top quality niche content.</p>
<p>According to findings just issued by Compete.com, blinkx is the fastest growing video site among the top 20 video competitors in the U.S. Its traffic grew by 1,036% between July 2007 and July 2008, boosting blinkx to 16th place among the top 20 video sites.<br />
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<p>In another recent report, Neilsen Online listed blinkx.com as the ninth fastest growing site in the U.K. as its traffic soared 681% between June 2007 and July 2008. The report noted: “Video is one of the fastest-growing sectors and blinkx is allowing viewers to search across millions of hours of professional and consumer-generated video. The site also taps further into the social media phenomenon by enabling viewers to build customized video walls for their blogs or MySpace pages.”</p>
<p>“As more and more television, movies and other video content is available online – tens of millions of hours and counting – we have noticed a sharp increase in visitors who are looking for their favorite show or a recent news clip – whether it’s an well-loved sitcom, an Olympic moment or the latest U.S. convention speech,” said Suranga Chandratillake, founder and CEO of blinkx. “It’s clear that there will continue to be great demand for our technology among users, advertisers and content owners who want to take full advantage of the exploding video Web.”</p>
<p>As a pioneer in video search technology, blinkx has built a reputation as the most effective way to search new forms of online content such as video. With more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.</p>
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		<title>blinkx Partners With Getty Images, Uses AdHoc to Monetize Getty&#8217;s Multimedia and Share Ad Revenue</title>
		<link>http://www.adoperationsonline.com/2008/08/27/blinkx-partners-with-getty-images-uses-adhoc-to-monetize-gettys-multimedia-and-share-ad-revenue/</link>
		<comments>http://www.adoperationsonline.com/2008/08/27/blinkx-partners-with-getty-images-uses-adhoc-to-monetize-gettys-multimedia-and-share-ad-revenue/#comments</comments>
		<pubDate>Wed, 27 Aug 2008 07:17:23 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[AdHoc]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[advertising revenue]]></category>
		<category><![CDATA[blinkx plc]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[Getty Images]]></category>
		<category><![CDATA[Josh Rucci]]></category>
		<category><![CDATA[keyword-based search ;]]></category>
		<category><![CDATA[keyword-based search technologies]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[online content]]></category>
		<category><![CDATA[SAN FRANCISCO]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[search technologies]]></category>
		<category><![CDATA[speech recognition technology]]></category>
		<category><![CDATA[Suranga Chandratillake]]></category>
		<category><![CDATA[video search]]></category>
		<category><![CDATA[video search engine]]></category>
		<category><![CDATA[video search technology]]></category>
		<category><![CDATA[www.blinkx.com]]></category>
		<category><![CDATA[www.gettyimages.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=835</guid>
		<description><![CDATA[blinkx, the world’s largest and most advanced video search engine, today announced a partnership with Getty Images (www.gettyimages.com), the world’s leading creator and distributor of visual content and other digital media. Under the terms of the agreement, blinkx will leverage its AdHoc platform to place contextually relevant advertising against Getty Images’ multimedia, and will share [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>blinkx, the world’s largest and most advanced video search engine, today announced a partnership with Getty Images (www.gettyimages.com), the world’s leading creator and distributor of visual content and other digital media.</p>
<p>Under the terms of the agreement, blinkx will leverage its AdHoc platform to place contextually relevant advertising against Getty Images’ multimedia, and will share resulting advertising revenue with Getty Images.<br />
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<p>“We’re delighted to partner with Getty Images, a company that is considered the gold standard in its industry,” said Suranga Chandratillake, founder and CEO, blinkx. “Our viewers will enjoy Getty’s diverse range of high quality content. In addition, with Election Day approaching in the States, our American audiences will particularly appreciate Getty’s up-to-the-minute Democratic and Republican National Convention feeds on blinkx.com.”</p>
<p>“We believe our assets deserve wide exposure, and we’re always looking for innovative ways to make our digital content easily accessible,” said Josh Rucci, senior director of multimedia sales, Getty Images. “We’re pleased to partner with blinkx, whose technology enables us to expand our reach further than ever before.”</p>
<p>As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s most comprehensive video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at <a rel="nofollow" href="http://www.blinkx.com" target="_blank">www.blinkx.com</a>.</p>
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		<title>blinkx and ConvoCast Partner to Power Audience-Generated Content</title>
		<link>http://www.adoperationsonline.com/2008/08/12/blinkx-and-convocast-partner-to-power-audience-generated-content/</link>
		<comments>http://www.adoperationsonline.com/2008/08/12/blinkx-and-convocast-partner-to-power-audience-generated-content/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 08:30:37 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[ConvoCast]]></category>
		<category><![CDATA[Eric Tulin]]></category>
		<category><![CDATA[media content]]></category>
		<category><![CDATA[media partners]]></category>
		<category><![CDATA[print media]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[speech recognition technology]]></category>
		<category><![CDATA[speech-recognition]]></category>
		<category><![CDATA[Suranga Chandratillake]]></category>
		<category><![CDATA[technology partnership]]></category>
		<category><![CDATA[telephony]]></category>
		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=659</guid>
		<description><![CDATA[The move is likely to support monetization of ConvoCast&#8217;s content, improve the targeting and relevancy of the ads. blinkx, the world’s largest and most advanced video search engine, today announced a technology partnership with ConvoCast, a voice-enabled audio community company that has created an innovative platform for improving audience engagement and interaction for broadcast and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>The move is likely to support monetization of ConvoCast&#8217;s content, improve the targeting and relevancy of the ads.</p>
<p>blinkx, the world’s largest and most advanced video search engine, today announced a technology partnership with ConvoCast, a voice-enabled audio community company that has created an innovative platform for improving audience engagement and interaction for broadcast and print media companies. Leveraging telephony and the Web, ConvoCast enables real-time interaction around professional content using natural voice expression.</p>
<p>ConvoCast will utilize blinkx’s patented speech recognition technology to provide transcription, discovery and intelligent tagging of audience-generated content for ConvoCast’s AudienceVox application for Radio and Television, as well as their ReaderVox application for Newspapers and Print Publishers. blinkx’s advanced rich media search technology will also be integrated into the application so that users can find relevant audio and video content about the topics they are discussing.</p>
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<p>“Today’s content consumers want to express their opinions around professional content – anytime and anywhere,” states Eric Tulin, CEO and co-founder of ConvoCast. “ConvoCast technology enables everyone to express themselves through the simplicity and nuance of voice in real-time and syndicate those opinions to the specific audience community, as well as other social networks. With blinkx, we’ve increased the value of our white-label utility for media partners by allowing intelligent indexing of audience- generated content, search and discovery of relevant audience and professional content integrated with state-of-the-art speech recognition and voice-to-text conversion.”</p>
<p>“We’re delighted to be working with ConvoCast on their innovative offering,” said Suranga Chandratillake, founder and CEO of blinkx. “The Web has evolved from a text-based universe to one filled with multimedia. People are using the Internet to communicate using video and audio, in addition to the written word. blinkx’s unique technology makes it simple for ConvoCast to index, search, and discover any rich media content that audiences are passionate about.”</p>
<p>With a solid technology to tag content and make it searchable, it seems that monetizing audio and video content can get easier for ConvoCast and blinkx, even if not completely hassle-free. While not too common right now, we may soon witness large-scale usage of targeted audio in-stream ads &#8211; there is surely a lot of inventory available.</p>
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		<title>blinkx Proposes Acquisition of Miva for $1.20 Per Share in Cash</title>
		<link>http://www.adoperationsonline.com/2008/08/11/blinkx-proposes-acquisition-of-miva-for-120-per-share-in-cash/</link>
		<comments>http://www.adoperationsonline.com/2008/08/11/blinkx-proposes-acquisition-of-miva-for-120-per-share-in-cash/#comments</comments>
		<pubDate>Mon, 11 Aug 2008 08:04:15 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=560</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – AUGUST 8, 2008 – blinkx plc (“blinkx”) (LSE AIM: BLNX) confirms that it has delivered a letter to the Board of Directors and CEO of MIVA, Inc. (“MIVA”) (NASDAQ: MIVA) in which blinkx proposes to acquire MIVA for a cash consideration of $1.20 per share. MIVA is a Nasdaq-listed digital media [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-343" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/07/blinxlogo.png" alt="" width="158" height="72" /></a>SAN FRANCISCO, CALIF. – AUGUST 8, 2008 – blinkx plc (“blinkx”) (LSE AIM: BLNX) confirms that it has delivered a letter to the Board of Directors and CEO of MIVA, Inc. (“MIVA”) (NASDAQ: MIVA) in which blinkx proposes to acquire MIVA for a cash consideration of $1.20 per share.</p>
<p>MIVA is a Nasdaq-listed digital media company. It describes itself as having two focuses to its business: owning and operating a growing portfolio of consumer destination sites and interest-specific toolbars, through its MIVA Direct division; and running a third-party contextual Pay-Per-Click ad network focused on key vertical sectors, through its MIVA Media division. MIVA, Inc. operates across North America and Europe.</p>
<p>blinkx believes the proposal is highly attractive for MIVA shareholders. blinkx’s proposal represents a 54% premium above the closing price of MIVA common stock of $0.78 on August 7, 2008, and a 36% premium over the average closing price for the one month prior to August 7, 2008.</p>
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<p>Commenting on the proposal, blinkx CEO and Founder Suranga Chandratillake said: “Our recent strong momentum in the business, and our positioning in the area of performance-based advertising which has shown itself to be robust in the current climate, has encouraged us to consider opportunities to accelerate our growth. We’re excited about the opportunities presented by a combination with MIVA. blinkx has been developing advanced monetization technologies, which we are now ready to introduce aggressively into the market. This transaction would enable us to accelerate the penetration of these more advanced technologies into the marketplace over the current planned organic approach. We hope that the Board of MIVA will appreciate the uniqueness of this opportunity.”</p>
<p>blinkx believes that a combination of the two companies would be mutually beneficial to both companies’ shareholders, employees, and customers. blinkx and MIVA have complementary businesses that could benefit greatly from blinkx’s technology and MIVA’s distribution network.</p>
<p>blinkx has worked with MIVA as a customer and partner for a number of years and has a great deal of respect for MIVA&#8217;s success in building a global keyword advertising network and growing the MIVA Direct consumer offering. blinkx believes, however, that with the Internet’s continued progression towards rich media and newer forms of advertising, more advanced technology will play a fundamental role in achieving success.</p>
<p>blinkx already has in place a proven and growing video-driven revenue engine, and enjoys an unrivaled technology portfolio which is applicable across many aspects of the online market. A combination of the two companies – fusing MIVA&#8217;s advertising network with blinkx’s ability to leverage its technology portfolio into the online market &#8211; presents an exciting and compelling opportunity.</p>
<p>Specifically, blinkx&#8217;s advanced and scalable matching technology will enable immediate platform improvements for MIVA. As a result, large portions of relevant search traffic from MIVA&#8217;s search ad network will be monetizeable at higher rates through blinkx&#8217;s technology. Furthermore, blinkx&#8217;s technology holds the potential to build on MIVA&#8217;s existing toolbar network, adding the latest functionality and an entirely new revenue stream. Finally, MIVA’s consumer sites and portals, that already attract large audiences, will immediately benefit from blinkx&#8217;s advanced video technology and AdHoc advertising platform.</p>
<p>Any acquisition of MIVA would be subject to the making of a formal offer following the opportunity to conduct a limited confirmatory due diligence investigation, the negotiation of a definitive merger agreement containing customary terms and conditions, including customary conditions to closing; no material adverse change to MIVA’s business; appropriate shareholder approvals; and any regulatory requirements. Given blinkx’s participation in the industry and MIVA’s public status, blinkx envisages an efficient due diligence process appropriate to a public company. blinkx is prepared to deliver a draft merger agreement to MIVA and begin discussions immediately. Should an offer proceed it could be classified as a reverse takeover by Aim Regulation necessitating the publication of an admission document.</p>
<p>The transaction would be funded from existing cash resources of the two companies.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at <a href="http://www.blinkx.com" target="_blank">www.blinkx.com</a>.</p>
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		<title>blinkx Syndicates Video Search; Delivers Gold Standard in Video Search Plus Access to the Largest Video Index on the Internet</title>
		<link>http://www.adoperationsonline.com/2008/07/17/blinkx-syndicates-video-search-delivers-gold-standard-in-video-search-plus-access-to-the-largest-video-index-on-the-internet/</link>
		<comments>http://www.adoperationsonline.com/2008/07/17/blinkx-syndicates-video-search-delivers-gold-standard-in-video-search-plus-access-to-the-largest-video-index-on-the-internet/#comments</comments>
		<pubDate>Thu, 17 Jul 2008 14:13:35 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=240</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – JULY 16, 2008 &#8211; blinkx, the world’s largest and most advanced video search engine, today announced the availability of blinkx Red Label, a complete, flexible solution that enables customers to harness the Video Web and capitalize on the thriving online video advertising market. Under the terms of a Red Label agreement, [...]]]></description>
			<content:encoded><![CDATA[<p>SAN FRANCISCO, CALIF. – JULY 16, 2008 &#8211; blinkx, the world’s largest and most advanced video search engine, today announced the availability of blinkx Red Label, a complete, flexible solution that enables customers to harness the Video Web and capitalize on the thriving online video advertising market. Under the terms of a Red Label agreement, blinkx will deploy and power its patented video search technology on customers’ sites, delivering new revenue through advertising. Implementing blinkx Red Label is fast and free of charge, and gives customers access to the largest and most diverse index of video on the Web, as well as blinkx’s industry-leading search technology.</p>
<p>With the ubiquity of broadband, consumers today want and expect video to be part of their online experience; blinkx Red Label enables customers to incorporate rich media into their Web sites, enhancing the user experience and appeal of the site, while increasing its potential for monetization. The solution leverages blinkx’s patented, award-winning video search technology, and draws on the 26 million hours of premium video content in the blinkx index.</p>
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<p>blinkx Red Label is an end-to-end solution that will be offered in two tiers based on the size of the portal or Web site: one for larger customers that will involve blinkx services, and the other a self-service portal for smaller sites.</p>
<p>“Whether you’re launching a new Web site, or want to integrate rich media into an existing site, blinkx Red Label delivers a complete solution for your video needs,” said Suranga Chandratillake, founder and CEO, blinkx. “We offer immediate, up-to-date access to the Web’s largest index of top quality video in addition to the world’s most powerful video search technology, with fast, easy integration.”</p>
<p>Unlike other search engines that attempt to repurpose technology built for the Text Web, blinkx uses a unique combination of patented conceptual search, speech recognition and visual analysis software to find and qualify online video more effectively than any other service today.</p>
<p>Benefits of blinkx Red Label</p>
<p>Fast, Easy Integration: There are no setup or professional services fees to deploy blinkx Red Label, and the average implementation takes just three hours. There are two available models for implementation:</p>
<p>•   Fully Hosted: search results are hosted at blinkx.com, with the look-and-feel of the customer’s site<br />
•   XML: provides customers with complete control over display and on-page integration</p>
<p>Broad Flexible Functionality: A broad range of functionality enables customers to integrate blinkx Red Label in a variety of ways to best serve their site’s design and purpose. From advanced sorting and filtering features, including language and family filters, to innovative display and integration options, such as the unique blinkx Video Wall, blinkx Red Label can be customized to meet customers’ needs.</p>
<p>Instant Monetization: Online Video Advertising is the fastest growing segment of online advertising. Forrester Research predicts the market will reach $7.2 billion by 2012. blinkx Red Label enables customers to maximize revenue by using their own ads or ones delivered by blinkx. Highly targeted advertising can be delivered in a variety of innovative, user-friendly formats which yield a high CPM.</p>
<p>Complete: With access to 26 million hours of content from a wide range of sites across the Internet, blinkx Red Label delivers the most comprehensive, most current and most accurate Web video index in the world. blinkx’s 350 content partners include top tier media companies and premium niche content producers.</p>
<p>For more information on blinkx Red Label, please visit www.blinkx.com/products/RedLabel.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.</p>
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			<wfw:commentRss>http://www.adoperationsonline.com/2008/07/17/blinkx-syndicates-video-search-delivers-gold-standard-in-video-search-plus-access-to-the-largest-video-index-on-the-internet/feed/</wfw:commentRss>
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		<title>blinkx Syndicates Video Search, Signs MSN U.K. and Rambler as Partners</title>
		<link>http://www.adoperationsonline.com/2008/07/16/blinkx-syndicates-video-search-signs-msn-uk-and-rambler-as-partners/</link>
		<comments>http://www.adoperationsonline.com/2008/07/16/blinkx-syndicates-video-search-signs-msn-uk-and-rambler-as-partners/#comments</comments>
		<pubDate>Wed, 16 Jul 2008 13:41:46 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
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		<category><![CDATA[Microsoft]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=229</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – JULY 16, 2008 &#8211; blinkx, the world’s largest and most advanced video search engine, today announced the availability of blinkx Red Label, a complete, flexible solution that enables customers to harness the Video Web and capitalize on the thriving online video advertising market. Under the terms of a Red Label agreement, [...]]]></description>
			<content:encoded><![CDATA[<p>SAN FRANCISCO, CALIF. – JULY 16, 2008 &#8211; blinkx, the world’s largest and most advanced video search engine, today announced the availability of blinkx Red Label, a complete, flexible solution that enables customers to harness the Video Web and capitalize on the thriving online video advertising market. Under the terms of a Red Label agreement, blinkx will deploy and power its patented video search technology on customers’ sites, delivering new revenue through advertising. Implementing blinkx Red Label is fast and free of charge, and gives customers access to the largest and most diverse index of video on the Web, as well as blinkx’s industry-leading search technology.</p>
<p>With the ubiquity of broadband, consumers today want and expect video to be part of their online experience; blinkx Red Label enables customers to incorporate rich media into their Web sites, enhancing the user experience and appeal of the site, while increasing its potential for monetization. The solution leverages blinkx’s patented, award-winning video search technology, and draws on the 26 million hours of premium video content in the blinkx index.</p>
<p><span id="more-229"></span></p>
<p>blinkx Red Label is an end-to-end solution that will be offered in two tiers based on the size of the portal or Web site: one for larger customers that will involve blinkx services, and the other a self-service portal for smaller sites.</p>
<p>“Whether you’re launching a new Web site, or want to integrate rich media into an existing site, blinkx Red Label delivers a complete solution for your video needs,” said Suranga Chandratillake, founder and CEO, blinkx. “We offer immediate, up-to-date access to the Web’s largest index of top quality video in addition to the world’s most powerful video search technology, with fast, easy integration.”</p>
<p>Unlike other search engines that attempt to repurpose technology built for the Text Web, blinkx uses a unique combination of patented conceptual search, speech recognition and visual analysis software to find and qualify online video more effectively than any other service today.</p>
<p><strong>Benefits of blinkx Red Label</strong></p>
<p>Fast, Easy Integration: There are no setup or professional services fees to deploy blinkx Red Label, and the average implementation takes just three hours. There are two available models for implementation:</p>
<p>•   Fully Hosted: search results are hosted at blinkx.com, with the look-and-feel of the customer’s site<br />
•   XML: provides customers with complete control over display and on-page integration</p>
<p>Broad Flexible Functionality: A broad range of functionality enables customers to integrate blinkx Red Label in a variety of ways to best serve their site’s design and purpose. From advanced sorting and filtering features, including language and family filters, to innovative display and integration options, such as the unique blinkx Video Wall, blinkx Red Label can be customized to meet customers’ needs.</p>
<p>Instant Monetization: Online Video Advertising is the fastest growing segment of online advertising. Forrester Research predicts the market will reach $7.2 billion by 2012. blinkx Red Label enables customers to maximize revenue by using their own ads or ones delivered by blinkx. Highly targeted advertising can be delivered in a variety of innovative, user-friendly formats which yield a high CPM.</p>
<p>Complete: With access to 26 million hours of content from a wide range of sites across the Internet, blinkx Red Label delivers the most comprehensive, most current and most accurate Web video index in the world. blinkx’s 350 content partners include top tier media companies and premium niche content producers.</p>
<p>For more information on blinkx Red Label, please visit <a rel="nofollow" href="http://www.blinkx.com/products/RedLabel" target="_blank">www.blinkx.com/products/RedLabel</a>.</p>
<p><strong>About blinkx</strong></p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at <a rel="nofollow" href="http://www.blinkx.com" target="_blank">www.blinkx.com</a>.</p>
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			<wfw:commentRss>http://www.adoperationsonline.com/2008/07/16/blinkx-syndicates-video-search-signs-msn-uk-and-rambler-as-partners/feed/</wfw:commentRss>
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		<item>
		<title>Leading News Organization ITN Extends Advertising Deal with blinkx Based on Proven Campaign Success</title>
		<link>http://www.adoperationsonline.com/2008/07/03/leading-news-organization-itn-extends-advertising-deal-with-blinkx-based-on-proven-campaign-success/</link>
		<comments>http://www.adoperationsonline.com/2008/07/03/leading-news-organization-itn-extends-advertising-deal-with-blinkx-based-on-proven-campaign-success/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 12:46:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<description><![CDATA[SAN FRANCISCO, CALIF. – July 2, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that it has won an extension contract that will augment the scope of its advertising partnership with ITN, one of the world’s leading news and multimedia content companies. Under the terms of the new agreement, [...]]]></description>
			<content:encoded><![CDATA[<p>SAN FRANCISCO, CALIF. – July 2, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that it has won an extension contract that will augment the scope of its advertising partnership with ITN, one of the world’s leading news and multimedia content companies. Under the terms of the new agreement, ITN will use AdHoc, blinkx’s patented contextual advertising platform for online TV and video, to serve advertisements on the ITN website and its syndication partner sites, including Bebo.</p>
<p>Through AdHoc, ITN has already been effectively monetizing its premium news content on the blinkx.com network for over six months. During this time, ITN achieved a significantly better return, greater search volume, and higher monetization through blinkx than through other syndication partners.</p>
<p><span id="more-192"></span></p>
<p>AdHoc uses blinkx’s patented speech-to-text transcription and visual analysis technology to understand video content more thoroughly and effectively than any other service today, and can therefore dynamically place the most pertinent advertising against it. The AdHoc platform offers media companies and advertisers a unique value proposition &#8212; video advertising which combines the emotive power of TV promotion, with the relevance and utility of contextual search advertising.</p>
<p>The confluence of ITN’s premium TV content, blinkx’s extensive syndication network, and AdHoc’s uniquely powerful targeting capabilities was a formula for success. By extending its partnership with blinkx, ITN aims to achieve similar returns by leveraging the AdHoc platform to deliver contextually relevant video advertising on its own website and across its distribution partner sites.</p>
<p>“We’re thrilled to be broadening our relationship with ITN,” said Suranga Chandratillake, founder and CEO of blinkx. “News content is one of the most popular categories of online video and there’s clearly a tremendous opportunity for monetization. The success of our partnership with ITN is evidence that the blinkx AdHoc platform is a uniquely powerful solution for online video advertising today.”</p>
<p>“We’ve been delighted with the results of our partnership with blinkx and are looking forward to implementing the AdHoc technology on our site,” said Nicholas Wheeler, managing director, ITN On. “blinkx AdHoc has proven that it can achieve significant monetization of our content, effective marketing for advertisers and, most importantly, a useful, non-disruptive experience for our audience.”</p>
<p>As a pioneer in video search technology, blinkx has built a reputation as the most effective way to search new forms of online content such as video. With more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.</p>
<p>About blinkx</p>
<p>blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at <a rel="nofollow" href="http://www.blinkx.com" target="_blank">www.blinkx.com</a>.</p>
<p>About ITN On</p>
<p>ITN On is part of ITN, one of the world’s leading news and multimedia content companies. ITN On is the UK’s leading supplier of news and other video entertainment content to broadband, mobile phone and radio platforms. ITN On pioneered video news on mobile in Europe, launching with 3 in 2003 and was the first UK company to create made-for-mobile news and weather channels. ITN On’s key business partners include, Vodafone, 3, Orange and T-Mobile as well as established online operators including Yahoo!, MSN, Telegraph Group, Bebo, YouTube and Virgin Media. ITN On’s radio division IRN supplies news to over 250 commercial radio stations throughout the UK with a combined daily audience of 24 million. <a rel="nofollow" href="http://www.itn.co.uk" target="_blank">www.itn.co.uk</a></p>
<p><a rel="nofollow" href="http://www.itn.co.uk" target="_blank"></a><br />
Press Contacts:</p>
<p>Pamela Ames<br />
Sparkpr<br />
+1 (415) 321 1893<br />
pames@sparkpr.com</p>
<p>Clare Gayner<br />
Bite Communications<br />
+44 (0)20 8834 3454<br />
Clare.Gayner@bitepr.com</p>
<p>John Nolan<br />
ITN<br />
+44 (0)20 7430 4216<br />
John.Nolan@itn.co.uk</p>
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		<title>blinkx Content Correlation Engine Automatically Turns Readers into Viewers, Boosting Publisher Asset Revenue</title>
		<link>http://www.adoperationsonline.com/2008/05/08/blinkx-content-correlation-engine-automatically-turns-readers-into-viewers-boosting-publisher-asset-revenue/</link>
		<comments>http://www.adoperationsonline.com/2008/05/08/blinkx-content-correlation-engine-automatically-turns-readers-into-viewers-boosting-publisher-asset-revenue/#comments</comments>
		<pubDate>Thu, 08 May 2008 08:58:02 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=72</guid>
		<description><![CDATA[Media companies who boast large audiences that primarily read textual articles on their sites are now able to automatically drive that audience towards higher revenue yielding TV and video content SAN FRANCISCO, CALIF. – May 08, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced the availability of the blinkx [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-110" href="http://www.adoperationsonline.com/?attachment_id=110"><img class="alignleft size-medium wp-image-110" title="blinxlogo2" src="http://www.otlacan.com/wp-content/uploads/2008/07/blinxlogo2.png" alt="" width="158" height="72" /></a>Media companies who boast large audiences that primarily read textual articles on their sites are now able to automatically drive that audience towards higher revenue yielding TV and video content</p>
<p>SAN FRANCISCO, CALIF. – May 08, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced the availability of the blinkx Content Correlation Engine, an extension of blinkx’s Advanced Media Platform. blinkx Content Correlation Engine utilizes blinkx’s patented technology and will allow media companies that today attract some of the largest and most profitable online audiences to automatically match textual and video assets on every single page of their websites, seamlessly morphing readers into viewers, in order to drive massively increased revenues.</p>
<p>The proliferation of broadband has driven a strong and growing market for publishers that own and product video assets. Average online video advertisement Cost Per Mille (CPM) rates are often an order of magnitude greater than equivalent textual banner advertisements and this effect is most pronounced when the publisher of the content is a popular, trusted brand. As a result many publishers who have strong brands built on offline and online text content are increasingly producing online video as a method to drive new and faster-growing advertising revenues. In the past four years, brands that have begun this approach include The Wall Street Journal, The Financial Times, Forbes Magazine, BusinessWeek Magazine and many others.</p>
<p><span id="more-72"></span></p>
<p>The production of online video is, however, just the first step. Existing audiences who currently predominantly read text articles must then be converted to start to watch video content; changing readers into viewers. As that audience today spends the majority of its time on text articles, placing highly relevant video content, inline within text articles is a critically effective strategy in initiating the reader to viewer conversion process. Existing blinkx AMP customers are already adopting the Content Correlation Engine.</p>
<p>blinkx’s technology uses advanced speech-recognition and visual analysis to automatically analyze and process video content on the web, delivering results that are more accurate and reliable than standard metadata-based keyword search technology. blinkx&#8217;s Concept Recognition Engine (CoRE) then applies a unique, patented pattern-matching process to the extracted information in order to recognize ideas, concepts and themes within video. It is the automated understanding that CoRE provides that allows the Concept Correlation Engine to automatically match relevant textual and video assets.</p>
<p>“The blinkx technology has allowed us to make dynamic recommendations to users, optimize our search ranking and increase our visibility,” said Ari Brandt, general manager, Portfolio.com.</p>
<p>“With the blinkx Advanced Media Platform, we have found a solution that solves many of the problems we’ve encountered in featuring video content on our Web site,” said Albert Aimers, CEO, WallSt.net.</p>
<p>“We’ve enhanced the value we can derive from our video assets and we expect to significantly enhance both our brand and our users’ experience online.”</p>
<p>“Many media companies sit on a goldmine of video assets but struggle to generate large-scale audiences for that content. This occurs because so much of the internet is still stuck in a text-oriented form, with users who have the potential to become avid video viewers still unaware of the video riches that their favorite text sites have to offer,” said Suranga Chandratillake, CEO and founder, blinkx.</p>
<p>“The blinkx Content Correlation Engine uses our ability to conceptually understand the true meaning of a piece of TV or video content to match those assets to relevant text articles. The process is entirely automatic and so can be deployed across massive websites with thousands of articles and millions of page-views, immediately scaling video audiences on those sites and driving order of magnitude growth in video views and, as a result, increased video advertising revenue.”</p>
<p>For more information on the blinkx Content Correlation Engine and the Advanced Media Platform, please visit <a href="http://www.blinkx.com/corporate/advancedMediaPlatform" target="_blank">www.blinkx.com/corporate/advancedMediaPlatform</a>.</p>
<p>As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech and visual recognition technologies to deliver results that are more accurate and reliable than standard metadata-based keyword searches.</p>
<p>About Conde Nast Portfolio.com<br />
Portfolio.com is the online counterpart to Condé Nast Portfolio, the new business magazine launched in April 2007. The site provides insight into the day’s top business stories, with analysis from bloggers and columnists on a diverse range of business topics, from hedge funds to politics to Hollywood, as well as editorial content and photography from the magazine.</p>
<p>About WallSt.net<br />
WallSt.net (<a href="http://www.wallst.net" target="_blank">www.wallst.net</a>) is owned and operated by WallStreet Direct, Inc., a wholly owned subsidiary of Financial Media Group, Inc. (OTCBB: FNGP; www.financialmediagroupinc.com). The Web site is a leading provider of timely business news, executive interviews, multimedia content, and research tools. Financial Media Group, Inc. also owns my.wallst.net, a financial social network for investors, and Financial Filings Corp. (www.financialfilings.com), a provider of compliance solutions to publicly traded companies. In addition to WallSt.net, WallStreet Direct, Inc. owns and operates WallStRadio (www.wallstradio.com), a business and finance podcast Web site; and WallSt TV (tv.wallst.net), a hub for business and finance video programming.</p>
<p>About blinkx<br />
blinkx plc (LSE AIM: BLNX) is the world&#8217;s largest and most advanced video search engine. Today, blinkx has indexed more than 18 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx&#8217;s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx&#8217;s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world&#8217;s most frequented sites. blinkx is based in San Francisco and London. More information is available at <a href="http://www.blinkx.com" target="_blank">www.blinkx.com</a>.</p>
<p>Press Contacts:</p>
<p>Tim Turpin<br />
Sparkpr<br />
+1 (415) 321 1894<br />
tim.turpin@sparkpr.com</p>
<p>Clare Gayner<br />
Bite Communications<br />
+44 (0)20 8834 3454<br />
Clare.Gayner@bitepr.com</p>
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