With 6 More Awarded Patents, ACR Innovator Offers Customers Unrivaled IP Protection LOS GATOS, Calif. - Audible Magic, the leading innovator in automated content recognition (ACR) technology for “smart” consumer electronics…
Los Angeles based firm to use YANGAROO’s digital service for delivering ads for broadcast TORONTO - YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry’s leading secure digital media management company, announced…
These days more and more people are using their tablets and smartphones while they watch television. mufin’s ad recognition technology makes it possible to link ads to second screen applications…
NEW YORK – Simulmedia, a pioneer in audience-based television ad targeting, today announced it has hired Chris Polos to fill the newly created position of Senior Vice President, Operations, reporting…
Social TV leader begins charter program offering active companion ads to TV advertisers EMERYVILLE, Calif. - ConnecTV, the social network for TV fans, announces the launch of the television industry’s first-ever…
Key to Doritos Three-Year Super Bowl Ad Domination MOUNTAIN VIEW, Calif. - Information from Ace Metrix®, the new standard in television and video analytics, shows that nearly every top 10 Super…
Audible Magic to Demo New Cross-Platform Interactive Ad System at CES. LAS VEGAS - Accelerated Media, a marketing firm that provides analytic and strategic iTV (interactive TV) services to advertisers, and…
The rapid growth of the online video sector continued in 2012, with more campaigns undertaken and clients seeing the medium offer real value. However, Adap.tv, the company that delivers a programmatic way to trade video advertising, believes the industry must continue to push for further significant changes in 2013.
Shazam®, the world’s leading media engagement company, revealed the results of a recent case study conducted by Frank N. Magid Associates to measure the efficacy of Shazam-enabled TV advertising.
The advertising community has come out strongly in favour of the Channel 6 LondonTV bid to win the licence to run the new London television franchise when the result of the bidding process is announced in November. Because of London’s size – bigger than most countries – this will be the biggest and most important publicly-awarded media franchise since Channel 5 in the 90s.
