DALLAS & ATLANTA – MarketSphere and TopRight, two leading business consulting firms, formalized a strategic partnership to develop and deliver common solutions to help complex, global companies improve marketing operations and attain competitive advantage in their respective markets. Both firms serve a growing list of Fortune 1000 companies and are considered trusted advisors to companies undergoing transformation of their marketing processes.
MarketSphere, a business advisory and technology firm with over 250 consultants, has broad functional and technology expertise across all business functions, including marketing operations. TopRight, based in Atlanta, is a highly-regarded marketing strategy and advisory firm that also provides implementation services. Both firms are Certified Partners of Aprimo, a leading provider of Enterprise Marketing Management software. MarketSphere and TopRight each have deep “hands on” experience implementing the Aprimo Enterprise Marketing Management software suite which includes Marketing Resource Management, Digital Asset Management, Campaign Management, and Marketing Performance Management.
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