IRI Expands 2012 Study to Include European Shoppers’ Online Profiles CHICAGO & LAS VEGAS - More than double the number of U.S. shoppers turned to online social networking in 2012 to…
Service enables client access to enhanced buying and analytics SocialCode (http://www.socialcode.com), the leading social marketing solutions provider, today announced that the company’s self-serve platform is now out of client beta…
New offering reports on organic and viral performance of Facebook page posts to inform content creation and paid media SocialCode (http://www.socialcode.com), the leading social marketing solutions provider, today announced the…
Explosive customer growth, expanded partnerships with major social networks and product innovation fuel company success AUSTIN, Texas - Spredfast, the leading independent social marketing software provider, today announced that it has raised $18…
Spredfast customers can now easily incorporate user ratings and reviews into their social programs to drive higher engagement and conversions AUSTIN, Texas – Spredfast, the leading social marketing software provider,…
Facebook Paid Advertising Generated 130 Percent Uplift in Purchase Behaviour on Asos.com in 4-Week Period Following Campaign Exposure London, UK - comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital…
Wildfire, the global leader in social media marketing software, today announced it will now offer enterprise and consumer brand customers the ability to run video contests on YouTube, the world’s largest video platform. With this announcement, Wildfire is the first social marketing company to integrate with Facebook, Twitter, Linkedin and now YouTube that enables brands to drive engagement with consumers utilizing YouTube video contests. Wildfire has seen 100 percent annual growth in the use of video contests over the last two years, as brands leverage contests to engage with consumers and to tap the power of user-generated video content. Wildfire customers ran more than 7,000 video contest campaigns in the last 12 months, generating more than 6.5 million visits.
NEW YORK – Converseon, the leading full service social media agency, announced that it was awarded the first annual SAMMY Award for “Best Social Media Agency.” Converseon received the Award…
WPP agencies to conduct research with assistance of Microsoft Advertising LONDON – WPP announced a research project that is intended to explore the dynamics between search engine marketing and brand…
NEW YORK – The Interactive Advertising Bureau (IAB) closed this year’s highly successful MIXX Conference and Expo with the presentation tonight of the fourth annual MIXX Awards. The MIXX Awards…
