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comScore Releases February 2009 U.S. Search Engine Rankings
RESTON, VA, March 13, 2009 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Americans conducted 13.1 billion core searches in February 2009, down 3 percent versus January – a decline that is primarily the result of the shortened month. [...]
IAB Launches Task Forces to Tackle Data Ownership and Contracts for Interactive Advertising Sales
Takes On Two of Interactive Industry’s Biggest Issues ORLANDO, Fla. – The Interactive Advertising Bureau (IAB) announced that it has launched task forces comprised of industry leaders to address two of the biggest issues facing the interactive advertising industry—data ownership and media contracts between buyers and sellers of interactive advertising. These task forces represent a [...]
comScore Releases January 2009 U.S. Search Engine Rankings
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search marketplace. In January 2009, Americans conducted 13.5 billion core searches, a 7-percent gain versus December 2008. January 2009 U.S. Core Search Rankings Google Sites led the U.S. core search market in [...]
Search Engine Strategies London 2009 Profiles
LONDON – Search Engine Strategies London 2009 takes place February 17, 2009 – February 20, 2009 at the Business Design Centre in London. Business Wire is the official news wire for Search Engine Strategies London 2009. Breaking news releases, advisories, photos, and multimedia are available at Tradeshownews.com, Business Wire’s trade show, conference, and event news [...]
Industry Click Fraud Rate Climbs to Highest Level Reaching 17.1 Percent in Q4 2008
Click Fraud Traffic from Botnets Breaks New Barrier Growing to 31.4 Percent AUSTIN, Texas – Click Forensics™, Inc. released industry pay-per-click (PPC) fraud figures for the fourth quarter 2008 from the search advertising industry’s leading independent click fraud reporting service – the Click Fraud Index® (www.ClickFraudIndex.com). Now in its fourth year, the Click Fraud Index [...]
Latest Earnings Reports from Google (GOOG) and Microsoft (MSFT) Validate Ad Coverage as Essential Metric for Search Engine Marketing
Ad coverage sheds light on future performance of top search engines CHICAGO – On the heels of earnings announcements from Google (Goog) and Microsoft (MSFT), AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, reaffirmed the importance of ad coverage as a critical success metric for leading search engines and serious [...]
Search Engine Strategies (SES) Conference & Expo Announces Dates for SES Amsterdam 2009
AMSTERDAM, Netherlands – Incisive Media today announced that its Search Engine Strategies (SES) Conference and Expo, the premier event for search engine marketing and optimization, is launching in Amsterdam, Holland in conjunction with BBP the publisher of Twinkle and initiator of the Search Engine Marketing (SEM) Conference this March 16 – 17 at The Grand [...]
Google Leads U.S. Search Advertising Market With 76% Market Share, While Yahoo Gains 3% Market Share Annually According to Efficient Frontier Report
Despite Recession, Search Advertising Held Value, ROI Was Steady and Retail Sector Saw 9% Spend Increase Annually SUNNYVALE, Calif. – Efficient Frontier, the worldwide leader in Search Engine Marketing (SEM) technology and services, released the U.S. Search Engine Performance Report: Q4 2008. The report, the largest independent research in the search marketing industry, was based [...]
AdGooroo Releases Q4 Search Engine Advertising Update
New Report Presents Q4 Share of Advertisers and Other Performance Data for Google, Microsoft and Yahoo! and Documents Big Gains for Google, Microsoft CHICAGO – A new report released from AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, documents extensive growth in number of active, first-page advertisers for Google and [...]
comScore Releases December 2008 U.S. Search Engine Rankings
RESTON, VA, January 16, 2009 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. In December 2008, Americans conducted 12.7 billion core searches, a 3-percent increase versus November. December 2008 U.S. Core Search Rankings Google Sites led the U.S. core [...]
Greenlight’s Paid Search Platform Recognised at E-Consultancy Awards
- SearchSentry™ highly commended for Innovation in Paid Search – LONDON – Greenlight’s brand defense platform, SearchSentry™, has been highly commended at the inaugural E-consultancy Innovation Awards 2008. The product was entered into the Innovation in Paid Search and PPC category. Specialist search marketing agency Greenlight developed SearchSentry™ in May 2008 in response to Google’s [...]
Scour.com CEO Dan Yomtobian to Join Panel at Search Engine Strategies Chicago
Yomtobian to Address Topic “Is There Life Beyond Google?” SHERMAN OAKS, Calif. – Social search engine Scour.com today announced that CEO Daniel Yomtobian will participate in a panel at the Search Engine Strategies Chicago conference. The panel will explore the topic “Is There Life Beyond Google?” The conference takes place December 8-11, 2008, at the [...]
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