Tag: search advertisers

Click Forensics Named Tech Innovation Awards Winner by the Austin Business Journal

| December 17, 2008 | 0 Comments

Top Provider of Search Advertising Quality Management Honored in Internet Award Category AUSTIN, Texas – Click Forensics™, Inc., the industry leader in scoring, auditing, and improving traffic quality for the online advertising community, today announced that it was named a winner of the Austin Business Journal Tech Innovation Awards. This year’s Awards recognize the most [...]

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LookSmart’s Search Advertising Network Approaches 500 Million Queries per Day Milestone in Q2 2008

| October 29, 2008 | 0 Comments

Search Advertising Network Delivers High Volume of Quality Clicks at a Reasonable Cost SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), the search advertising network and management company, highlighted metrics that demonstrated the company’s delivery of superior value for search advertisers who seek broad and cost-effective reach for their keyword text advertising campaigns. During this year’s second [...]

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Google Continues to Dominate Search Advertising, but Yahoo Gained Ground According to Latest Efficient Frontier Report

| October 23, 2008 | 0 Comments

Google Gets $1.14 of Every New Dollar Spent on Search, Accounting for 76% of US Search Spending SUNNYVALE, Calif. – Efficient Frontier, the worldwide leader in providing Search Engine Marketing technology and services to leading advertisers and agencies, today released the U.S. Search Engine Performance Report: Q3 2008. The report, the largest independent research in [...]

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LookSmart Strengthens Network Quality with Click Forensics

| October 22, 2008 | 1 Comment

FACTr Service to Give Greater Insight into Network, Improve Advertiser Value SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) search advertising network and technology solutions provider, announced it is partnering with Click Forensics, the industry leader in scoring, auditing and improving traffic quality for the online advertising community, to receive third party PPC quality [...]

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LookSmart Elevates Award-Winning Ad Platform with Refined Targeting, Pricing Management, and Traffic Management Tools

| October 20, 2008 | 1 Comment

New Functionality Delivers Improved ROI for Search Advertisers SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) search advertising network and technology solutions provider, today announced the release of valuable enhancements to its award-winning text advertising platform that make it even easier for advertisers to target niche audiences, manage bid prices, and control traffic quality. [...]

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LookSmart Delivers Enhanced Search Network Quality

| October 9, 2008 | 0 Comments

Superior Distribution Partners Position Network as a Smart Choice for Search Advertisers SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) search advertising network and technology solutions provider, announced its ad network has been bolstered by the addition of 30 high-quality distribution partners, some of which resulted from expanding internationally into the UK and Australia. [...]

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New Book from AdGooroo Founder Shares Secrets of Search Advertising

| August 21, 2008 | 3 Comments

Stokes argues three percent of search advertisers dominate Google AdWords SAN JOSE, Calif.–(BUSINESS WIRE)–Richard Stokes, AdGooroo founder and chief gooroo, reveals successful search marketing tactics known only by a small amount of search advertising’s elite in his new book, Mastering Search Advertising – How the Top 3% of Search Advertisers Dominate Google AdWords. “Mastering Search [...]

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The New Look of LookSmart

| August 18, 2008 | 0 Comments

Leading Search Advertising Provider Partners with Digital Influence Group for New Corporate Identity SAN FRANCISCO, Aug 18, 2008 – LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) Search Advertising Network and technology solutions provider, today unveiled its new corporate identity and redesigned Web site, LookSmart.com, at the 2008 Search Engine Strategies Conference in San Jose. The company [...]

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LookSmart’s Network Quality and Account Service Drive Strong Growth in Q1 2008

| April 15, 2008 | 0 Comments

SAN FRANCISCO, Apr 15, 2008 – LookSmart, Ltd. (NASDAQ:LOOK), an online search advertising network and technology solutions company, recently announced preliminary 1Q2008 revenue results driven primarily by strong growth in paid clicks delivered on the LookSmart Advertiser Network 1Q2008 over 1Q2007. The company attributes strong growth in paid clicks and market share in 1Q2008 to [...]

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