SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), the search advertising network and management company, announced that Gill Brown has joined the company as Vice President of Advertising Sales. Brown most recently served on the sales leadership team of Tribal Fusion. Brown will be based out of LookSmart’s San Francisco headquarters and will report to Sr. Vice President and General Manager Jonathan Ewert. He will be responsible for developing new business relationships, forming strategic partnerships and managing LookSmart’s existing sales team.

“We are very pleased to have Gill join our sales and management teams,” said Ewert. “As a veteran of Internet media, Gill brings with him a wealth of experience, having held leadership positions with Yahoo!, Deja.com and CMP Media. I look forward to working with Gill as we build on LookSmart’s success in the market and seek to enhance our leadership position in search advertising networks.”

From 2000 to 2007, Brown worked at GoTo.com, Overture Services, and Yahoo! Search Marketing where he evangelized the paid-search advertising model for Yahoo! and built the company’s entire Northwest Regional Sales operation.
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Online Advertisers Focus Budgets Where the Buyers Are
Search Engine Strategies Chicago 2008
Booth 410

SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), a premier search advertising network and management company, today launched a new geo-conversion reporting tool that enables online advertisers to improve return on investment by focusing their budget on the geographic locations best responding to a campaign.

Unveiled today at the Search Engine Strategies conference in Chicago, these geo-conversion tracking reports can be as granular as needed, measuring results at the account, campaign, ad and keyword level, and returning conversion rates by country, designated market area (DMA), state, city and ZIP code. In addition, cost-per-action (CPA) can also be measured.
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Leading Search Advertising Agencies Leverage LookSmart’s Professional Services and Quality Search Advertising Network to Save Time and Drive Results

SAN FRANCISCO – Advertising agencies and search engine marketers (SEMs) continue to achieve positive results for their clients with LookSmart, Ltd. (NASDAQ:LOOK), a premier search advertising network and management company. dBase Media (www.dbasemedia.com), a leading SEM firm specializing in managing brand and direct marketing campaigns for leading advertisers, leverages LookSmart to generate quality clicks for its clients in the travel and tourism, political issue and advocacy, entertainment, and non-profit industries.
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