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Jivox Introduces Industry’s First “Video Engagement Score” to Measure Online Video Ad Performance-Driven Interactions Beyond Click-Throughs
New Metric Measures Multiple Interactions with an Online Video Ad, Compares Performance to Other Online Video Ads in Jivox Publisher Network SAN MATEO, Calif. – Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, unveiled a new metric to help advertisers gauge the effectiveness of their online video ads. [...]
Jivox Launches New Version of Service Making Video Ads More Engaging and Measurable
Jivox 4.0 takes online video advertising to the next level with new performance-driven features, including click-to-action interactivity, sophisticated campaign management dashboards and industry’s first “Engagement Score” San Mateo, California – February 17, 2009 – Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, today announced general availability of Jivox [...]
Brand.net Launches Quality Certification Platform; Provides Brand Advertisers with the Highest Quality Inventory Available Online
Ad Network Releases Industry’s First Comprehensive Content Filtering Solution; Incorporates IBM Proventia® Web Filter as Key Component of Evolving Technology Portfolio Designed To Meet the Needs of Brand Advertisers and Their Agencies SAN MATEO, Calif. – Brand.net, the first online advertising network focused exclusively on Brand advertising, has launched the Brand.net Quality Certification Platform, the [...]
Jivox Launches Comprehensive Online Video Advertising Affiliate Program
Unique affiliate program provides online partners with multiple options for providing the Jivox online video advertising service to their small business clients San Mateo, California – February 2, 2009 – Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, today announced a one-of-a-kind, comprehensive online video advertising affiliate program. [...]
AdMob Launches Ad Unit for Android Applications
Innovative Ad Network Delivers Monetization Solution for Android Developers SAN MATEO, Calif. – AdMob, the world’s largest mobile advertising marketplace, announced that it has launched its first advertising unit for Android applications, enabling developers to monetize their applications on this new device platform. The first developers to leverage AdMob’s new Android ad unit in their [...]
Jivox Reports Continued Growth and Momentum for its Online Video Advertising Service; Doubles Customer Base in Q4
Demand for local online video ads remains strong as businesses look for more cost-effective ways to reach customers San Mateo, California (PRWeb) January 21, 2009 – Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, today announced continued momentum over the past quarter as more companies discover the power [...]
AdMob Unveils Industry First: Download Tracking for iPhone Applications
Advertisers Now Can Accurately Track App Store Downloads, Conversion Rates, and Cost-Per-Download SAN MATEO, Calif. – AdMob, the world’s largest and fastest growing mobile advertising marketplace, launched Download Tracking for iPhone applications. For the first time, advertisers can accurately monitor App Store conversion rates – clicks on an ad that lead to a completed download [...]
iPod Touch Requests Triple in December According to AdMob December 2008 Metrics Report
Android and iPhone Gaining Smartphone Operating System Market Share SAN MATEO, Calif. and LONDON, January 8, 2009 — AdMob, the world’s largest mobile advertising marketplace, today highlighted explosive iPod Touch growth and smartphone Operating System (OS) market share in its December 2008 Mobile Metrics Report. iPod Touch requests more than tripled worldwide from November to [...]
Dynamic Ad Leader Teracent Corporation Accelerates Growth by Naming Internet & Yahoo! Veteran Chip Hall as SVP Sales & Marketing
15-Year Internet Media & Technology Executive Joins Deep Veteran Team SAN MATEO, Calif. – Teracent Corporation, the leading Dynamic Ad Platform, announced Chip Hall as its Senior Vice President of Sales & Marketing. Mr. Hall had previously been with Yahoo! Inc. in various executive roles, including managing the company’s Global Strategic Partnerships team. His experience [...]
Examiner.com to Offer Jivox Online Video Ad Service to Advertisers
Agreement will allow advertisers on Examiner.com’s 60 targeted local insider information sites to create and distribute ads across the Examiner and Jivox Publisher Networks Denver, Colorado and San Mateo, California (PRWEB) December 17, 2008 – Examiner.com, operator of a network of 60 geographically targeted local insider information websites today announced a white-label licensing agreement with [...]
BlackArrow Unveils New Tools to Manage Ad Placement Opportunities in and around on-Demand Video
Standards-Based AdMap Tools Define and Manage Ad Avails; Integrate New Ad Types Easily Without Changes to Media Player Code SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform advertising systems for viewer-controlled video, today announced BlackArrow AdMaps™, a sophisticated toolset that enables content providers and distributors to easily define and manage ad avails in [...]
Jivox and PixelFish Join Forces to Offer Custom Video Ads for Small Business Advertisers
Agreement pairs Jivox self-service video ad platform and publisher network with PixelFish professionally produced video ads to create the industry’s first full-service online video advertising offering for small businesses Interactive Local Media: 2008, Santa Clara, California (PRWEB) November 20, 2008 – Jivox, the online video advertising service that helps small and medium-sized businesses reach local [...]
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