Q1 2013 Digital Marketing Report by IgnitionOne highlights growth and trends in digital marketing NEW YORK – Research by IgnitionOne, the global leader in SaaS-based digital marketing solutions, revealed that…
Research by IgnitionOne, a leading digital marketing solutions provider, revealed that year-over-year (YoY) paid search spending growth for tablets double that of smart phones in the fourth quarter of 2012 as mobile devices as a whole grew to 18% of search budgets in the U.S.
Research by IgnitionOne (http://www.ignitionone.com), a leading digital marketing solutions provider, revealed that tablet users spent 30% more time on site and had 20% higher engagement than PC users. This engagement was even higher within the retail vertical, proving the value of reaching this audience.
IgnitionOne, the global leader in digital marketing solutions and cross-channel attribution analysis, released research today that shows the effect of media types and exposure paths on the speed of conversion and on the average order value (AOV).
Following two very strong quarters of increasing growth in US search advertising spending, the second quarter of 2012 showed a deceleration of spending growth. Q2 2012 had a year-over-year (YoY) growth in search spend of 15.5% in the US. Higher growth was seen in the travel vertical with a 37.8% YoY increase in search ad spending in Q2.
On the heels of a record Q4, the first quarter of 2012 generated continued, strong year-over-year growth for search advertising. Q1 2012 had a YoY growth in search spend of 30.3% — more than double the rate of both Q1 2011 and Q1 2010. During this time Yahoo!/Bing reasserted itself with the highest market share of their partnership.
IgnitionOne releases positive Q4 Digital Media Report as Mobile marketing becomes an emphasis in marketer media mix NEW YORK – The year ended with an extremely strong Q4 for online…
Despite global macroeconomic woes, IgnitionOne releases positive Q3 Global Digital Media Report with continued growth predicted for Q4 NEW YORK – Online advertising saw strong spend growth globally in the…
Companies can provide their clients with access to 200 million daily impressions from more than 11,000 direct publisher relationships NEW YORK – CONTEXTWEB Inc., www.contextweb.com, the integrated digital services company,…
IgnitionOne Releases Q2 US Digital Media Report NEW YORK – Online advertising saw strong spend growth in the second quarter, according to a report released by IgnitionOne, a leading provider…
