Tag: Reuters

blinkx Executive Federico Grosso to Present at Digital Hollywood’s Advertising 2.0

| June 9, 2009 | 0 Comments

SAN FRANCISCO, CALIF. – June 9, 2009 – blinkx, the world’s largest video search engine, today announced that Senior Vice President of Business Development Federico Grosso will speak at Digital Hollywood’s Advertising 2.0 Conference, taking place at the IAC Building in New York City on Wednesday, June 10. Grosso is scheduled to speak at 3:10 [...]

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Online Publishers Association Members Announce New Display Advertising Units

| March 26, 2009 | 2 Comments

Inspiring a Renaissance of Creative Advertising on the Web NEW YORK, NY – The Online Publishers Association (OPA) announced a new initiative designed to help stimulate a renaissance of creative advertising on the Internet that meets the needs of marketers by better integrating their messages into the fabric of the Web. As part of the [...]

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WebTrends Stands Strong with NYTimes.com, Reuters, Internet Broadcasting and CCTV During Inauguration Traffic Surge

| February 4, 2009 | 1 Comment

WebTrends keeps pace with record levels of traffic to media web sites, and continues to provide consistent and reliable information PORTLAND, Ore. – The inauguration of President Barack Obama on Tuesday caused an unprecedented number of people to visit media web sites across the globe. WebTrends, a leading provider of web analytics and online marketing [...]

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Mobile Content Expert Jeff Orr Joins ABI Research

| January 16, 2009 | 0 Comments

NEW YORK – ABI Research has announced the appointment of Jeff Orr as Senior Analyst, Mobile Content. Jeff has a wealth of industry, technology and analyst experience, including product management and marketing, standards development, consulting for major organizations, extensive technology market research reporting, and editorial. “Jeff brings a wealth of wireless industry experience to ABI [...]

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Microsoft, Yahoo! Veteran Joins WebTrends to Lead Marketing

| December 2, 2008 | 0 Comments

New VP brings digital marketing experience, in-depth knowledge of WebTrends solutions PORTLAND, Ore. – WebTrends Inc., a leading provider of web analytics and online marketing solutions, has added Jascha Kaykas-Wolff as vice president of marketing. A former WebTrends customer, Kaykas-Wolff now oversees all WebTrends marketing, including overall strategy, branding, demand generation, advertising and public relations. [...]

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WebTrends Seminars Promote Cost-Conscious Marketing Optimization

| November 3, 2008 | 0 Comments

Teradata, Brulant and Stratigent partner with WebTrends to offer free, half-day educational seminars in seven U.S. cities PORTLAND, Ore. – WebTrends Inc., a leading provider of web analytics and online marketing solutions, will host a nationwide series of free, educational seminars designed to help marketers gain the holistic perspective of their customers and data that’s [...]

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NYTimes.com Announces New Video Platform with Deeper Integration Throughout the Site

| October 31, 2008 | 0 Comments

New Features Include Section-front Video Players, Better Search and a Redesigned Video Library NEW YORK – NYTimes.com announced today the launch of a new video platform that introduces video into more sections of the site and provides enhanced user functionality. This new platform emphasizes The Times’s strong commitment to video as an important journalistic medium. [...]

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Medio Systems Partners with AdMob to Bolster Mobile Advertising

| September 16, 2008 | 0 Comments

Leaders in Mobile Analytics, Search and Advertising Unite to Monetize the Mobile Web SAN FRANCISCO – From CTIA Wireless I.T. & Entertainment 2008, Medio Systems, the leader in mobile search, today announced a partnership with AdMob, the world’s largest mobile advertising marketplace. As part of this agreement, AdMob will deliver targeted mobile search ads to [...]

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WebTrends Takes Aim at Billions of Dollars in Wasted Search Advertising

| August 22, 2008 | 0 Comments

SAN JOSE, Calif.–(BUSINESS WIRE)–Large online advertisers will waste as much as $4.5 billion on paid search advertising in 2008, estimates WebTrends Inc., a leading provider of web analytics and online marketing solutions. WebTrends bases this estimate on results of its new service, WebTrends Ad Director, which will formally debut at the Search Engine Strategies (SES) [...]

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Truth or Dare: Top Web Firms to Be Questioned on Their Targeting Practices

| August 5, 2008 | 0 Comments

It looks like the NebuAd and related user privacy scandals are far from cooling off. Reuters reports that the US House Energy and Commerce Committee has sent written queries to the likes of Google, Microsoft, Comcast, AT&T and Verizon, asking if they engage in behavioral targeting of their users. “We are interested in the nature [...]

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IDG & Adify Launch UK’s First Technology Vertical Media Network

| July 15, 2008 | 0 Comments

IDG today announced the launch of the IDG TechNetwork in the UK. The IDG TechNetwork is a partnership between IDG and a range of small and medium sized IT and Tech related sites. This allows online advertisers to extend traditional advertising campaigns to give a wider and deeper reach to IT and tech buyers. Using [...]

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Audience Measurement Meets the Mobile Internet as AdLaunches Comprehensive Free Mobile Analytics Suite

| April 30, 2008 | 0 Comments

Private beta signups begin today at http://analytics.admob.com (San Mateo, CA) – April 30, 2008 – The mobile Web is taking the next step in maturity as AdMob today announced the introduction of AdMob Mobile Analytics. This product is the second major offering from the company which is currently known for its award-winning mobile advertising network. [...]

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