“Jonathan combines great expertise about the Canadian online market and experience in search, marketing, sales and partnerships that will be integral to our continued growth in Canada,” says Penry Price, Vice President, Advertising Sales, Google North America. “On behalf of all my colleagues at Google, we welcome Jonathan to the team.”

Jonathan also previously served as General Manager of AOL Canada Inc. and as Vice President, Audience for AOL Canada Inc. Before working for AOL, Jonathan managed the sales team at Internet startup Bird On A Wire, a business focused on creating and monetizing hosted Internet infrastructure. Jonathan is a graduate, with Honours, from the University of Toronto, and has an MBA from the Rotman School of Management.

Google Canada’s advertising sales office opened in 2002, and moved into their new office space on Dundas Street in Toronto in October 2008. Google also has Canadian engineering offices in Waterloo and Montreal.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Google is a trademark of Google Inc. All other company product names may be trademarks of the respective companies of which they are associated.

MIAMI – Google and CTT Corporation, a leader in talent development services for information and communication technology professionals, announced that the recently launched Google Business Education Center (GOOBEC), will now offer an even wider range of educational services, including expert assistance and tools that allow professionals to deliver more efficient online advertising solutions to companies in Latin America. Specialized know-how for Google marketing and advertising solutions will be available in the region starting March 2009 with the introduction of GAP Test Preparation and Google AdWords™ Advanced courses.

“Online advertising has demonstrated consistent growth in Latin America as companies address the online needs of their clients in order to compete effectively in today’s global marketplace,” said Hermann Gomez, President of CTT. “GOOBEC provides advertising professionals access to unique know-how that will enable them to perform online advertising in more simplistic and effective ways than ever before.”

Since its launch in April 2008 more than 450 professionals in Latin America have been trained and certified with online marketing technology and advertising solutions from GOOBEC. GOOBEC offers professionals advanced tools based on AdWords™, Google’s path to executing ads with multiple formats: text, images and video. These tools are available through CTT’s course portfolio and educational centers located throughout Latin America, focusing on developing talent specialized in online advertising.

“GOOBEC’s fast acceptance rate confirms that more and more users and companies are looking for specialization in online marketing and advertising through practical and effective tools,” said Alfonso Luna, Marketing Director for Google Latin America. “We are confident that our partnership with CTT is key to reaching more users in the region and offering the world-class services needed to compete strategically while increasing the ROI for companies that develop their marketing campaigns via the Internet.”

The initial courses offered included Google AdWords™ Fundamentals, designed for current users of Google AdWords™ and Corporate Assistance Services, which covers consulting, design, optimization, support and strategy for companies doing business online. The two new courses, GAP Test Preparation and Google AdWords™ Advanced, provide more in depth knowledge in Google marketing and advertising solutions.

GOOBEC’s education portfolio includes curriculum in Portuguese and Spanish for local professionals, marketing and advertising experts, and individuals certified by Google in AdWords™. GOOBEC courses are available in a number of countries in the region, including: Argentina, Brazil, Colombia, Chile, Central America, Mexico, Peru and Venezuela. Additional information regarding GOOBEC’s educational portfolio can be found at: www.goobec.com.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.

About CTT

Founded in 1990, CTT, an eLandia company (OTCBB:ELAN), is a pioneer in supporting professional training required by individuals and companies that rely on information and communications technologies. The company maintains offices in 11 countries in Latin America and has 175 full-time employees. CTT designs curriculums focused on talent development and technical certifications from key technology companies from around the world. The company collaborates with local business partners and academic entities to develop transformational knowledge programs, best practices and innovative learning solutions. For more information, visit www.ctteducation.com.

Google and AdWords are registered brands of Google Inc. All other names of companies and products may be registered brands of companies with which they are associated.

The live webcast of Google’s earnings conference call can be accessed at http://investor.google.com/webcast.html. The webcast version of the conference call will be available through the same link following the conference call.

Following the earnings conference call, Google will host an additional question-and-answer session to provide an opportunity for financial analysts to ask more detailed product and financial questions. This follow-up call will also be webcast and available at http://investor.google.com/webcast.html.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

NEW YORK & MOUNTAIN VIEW, Calif. – Hallmark Channel and Google (NASDAQ:GOOG) announced a strategic agreement to offer advertisers access to high-quality family-friendly programming through the Google TV Ads program. Advertisers will now be able to reach even more viewers by using Google TV Ads platform to place ads on both Hallmark Channel and Hallmark Movie Channel.

In November, Hallmark Channel was seen in 86 million homes across the U.S. and over the past year has consistently ranked in the top ten prime time ratings. The network will air in 2009 more than 30 original movies – its largest-ever slate. Hallmark Movie Channel broadcasts a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, Hallmark Channel original movies and special events. Using the Google TV Ads platform, advertisers, starting in early 2009, will be able to access both networks’ national audiences and receive viewership data at an unprecedented scale. Google TV Ads advertisers – many of them new to the television medium – can then better understand what consumers are responding to and make real-time adjustments to their campaigns to maximize return-on-investment.

“Partnering with Google is a milestone for Hallmark Channel’s continued advertising success,” said Bill Abbott, Executive Vice President, Ad Sales, Hallmark Channel. “The Google TV Ads platform will allow more advertisers to access the network’s acclaimed roster of family-friendly programming – entertainment that audiences cherish during the holidays.”

Google TV Ads offers greater accountability and relevancy in advertising. With Google’s innovative targeting tools and auction-based pricing system, advertisers can find the right context and audience for their advertising message, only pay for impressions delivered to their ads, and receive digital reporting within 24 hours. Hallmark Channel and Hallmark Movie Channel join Google TV Ads’ growing list of inventory partners, which also includes six networks from the NBC Universal family — Sci Fi, Oxygen, MSNBC, CNBC, Sleuth, and Chiller — along with Bloomberg Television and 96 networks through DISH Network.

“Hallmark Channel’s strong family-friendly brand and programming attracts an important viewer demographic that Google TV Ads’ advertisers can now access,” said John Saroff, Manager of Strategic Partner Development for Google TV Ads. “Combined with our platform’s measurement technology, this collaboration signifies an important step towards making television advertising more accountable for advertisers and more relevant for viewers.”

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

About Hallmark Channel

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of 86 million subscribers. The top tier program service is distributed through more than 5,450 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation’s leading network in providing quality family programming. Crown Media also operates a second 24-hour linear channel which plays the greatest family movies of all time, Hallmark Movie Channel, and launched Hallmark Movie Channel HD in April, 2008. For more information, visit http://www.hallmarkchannelpress.com.

Google and Google TV Ads are trademarks of Google Inc. All other company and product names may be trademarks of the companies with which they are associated.

Source: Nielsen Media Research estimates that from October 27 through November 30, 2008, Hallmark Channel was available in over 85 million homes across the U.S. and during the period from December 31, 2007 to November 23, 2008, ranked in the top ten prime time household coverage area ratings.

NEW YORK & MOUNTAIN VIEW, Calif. – Continuing efforts to make television advertising more relevant, accountable and measurable, Google (NASDAQ:GOOG) announced today that the BLOOMBERG TELEVISION® network will make national cable advertising time in the U.S. available through the Google TV Ads™ platform. By offering self-service buying opportunities through Google TV Ads, the BLOOMBERG TELEVISION network will expand its reach to a wider range of advertisers, including those that are new to the medium.

With the addition of BLOOMBERG TELEVISION inventory, advertisers using the Google TV Ads platform can not only reach the high-net-worth BLOOMBERG TELEVISION U.S. audience but can also gain access to viewership data at an unprecedented scale. Google’s TV Ads platform can report second-by-second data from millions of anonymized set-top-boxes, allowing advertisers to measure viewership of their ads more precisely than ever before. With this data, advertisers can better understand what consumers are responding to and make real-time adjustments to their campaigns to maximize the return on their TV ad investments. Google’s digital platform also makes it easier for advertisers to find relevant programming through its keyword search functionality.

“We’re pleased to be partnering with BLOOMBERG TELEVISION to continue to make TV advertising more relevant and measurable,” said Mike Steib, director of Google TV Ads. “We will now be able to give advertisers, many of whom have never tried TV advertising before, access to the desirable BLOOMBERG TELEVISION demographic.”

“The BLOOMBERG TELEVISION audience is the wealthiest and most powerful in cable television,” said Trevor Fellows, head of advertising sales at Bloomberg. “As high net worth viewers are extremely difficult to quantify using traditional methods, we believe that involvement with Google TV Ads from an early stage will help us and our advertisers learn more about our audience.”

Google TV Ads offers greater accountability in advertising. With Google’s auction-based pricing system, advertisers only pay for impressions delivered to their ads, and they can receive integrated digital reporting within 24 hours. The BLOOMBERG TELEVISION network joins Google TV Ads’ growing list of inventory, which also includes NBC Universal and DISH Network.

“We’re very happy with the progress of Google TV Ads,” said Michael Kelly, executive vice president for DISH Network, Google TV Ads’ current inventory partner. “Google TV Ads has brought more accurate, accessible, and up-to-date viewer measurement to the industry, enhancing value to our advertisers.”

The BLOOMBERG TELEVISION service is the only 24/7 business and financial news television network. BLOOMBERG TELEVISION content is created exclusively by the global BLOOMBERG NEWS® service, with 143 bureaus in 69 countries. BLOOMBERG TELEVISION programming offers viewers a snapshot of the markets with fast, accurate reporting of world indexes, currencies, U.S. Treasuries, commodities futures, agricultural futures, and exchange traded funds, as well as special features, insight and analysis, and proprietary coverage of leading stocks and industry sectors. The worldwide service broadcasts in seven languages.

About Google, Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

The partnership also includes collaboration on custom research projects to help drive new insights into TV advertising, raising a few question marks:

- will there be any user targeting?
- if so, what would it be based on?
- what metrics are used and how is the data collected?

Get the whole press release after the bump.

NEW YORK & MOUNTAIN VIEW, Calif. – As part of its continuing effort to offer innovative advertising solutions to its clients, NBC Universal (NBCU) will join forces with Google (NASDAQ:GOOG) to form a strategic multi-year advertising, research and technology partnership. The two companies will work together to develop more effective advertising metrics, attract non-traditional advertising partners to NBCU and incorporate self-service buying opportunities through the Google TV Ads™ advertising platform.

The announcement was made today by Mike Pilot, President, NBC Universal Sales and Marketing and Tim Armstrong, Google’s President of Advertising and Commerce, North America.

On the national level, NBCU will offer advertising time from several of its cable networks to Google’s TV Ads platform. Inventory from Sci Fi, Oxygen, MSNBC, CNBC, Sleuth, and Chiller will be made available to Google in the coming months, with potential to expand onto other NBCU properties in the future. With the addition of NBC Universal inventory, advertisers using the Google TV Ads platform can reach NBCU Cable’s national audience and gain access to viewership data at an unprecedented scale. With this data, advertisers can better understand what consumers are responding to and make real-time adjustments to their campaign to maximize their ROI.

“We’re extremely pleased to join forces with Google on this effort, which will help us develop better accountability and ROI metrics for our advertisers and attract an entirely new group of clients to television advertising,” said Pilot. “This is another step in our commitment to trying innovative advertising approaches and testing new technologies that can help benefit our clients.”

“The Google TV Ads platform is making television advertising more accountable and measurable and we’re pleased with our progress to date,” said Armstrong. “Our partnership with NBCU will help us bring the power of television to a broader set of advertisers as well as give our current advertisers increased reach through our system.”

On the local level, NBCU and Google have also agreed to work jointly on adapting the Google TV Ads platform for local market use.

“This is a great way to reach clients who are interested in buying television advertising but may not have previously had the resources or ability to do so,” said Frank Comerford, President, Platform Development and Commercial Operations, NBC Local Media. “A self-service ad platform will be a great complement to our existing sales efforts and help us further connect our clients to their customers.”

As part of the agreement, NBC Universal will maintain its direct relationships with agencies and advertisers and can set parameters around the purchase of the available ad time. NBCU will also gain access to the large base of advertisers using Google’s AdWords™ online advertising program, many of whom are not currently television advertisers. The two companies will share in all ad revenue and explore innovative ways to expand the partnership in the future, including adapting the platform to add local inventory.

As part of their effort to help drive value for advertisers, NBCU and Google will also collaborate on a series of custom marketing and research projects using the Google TV Ads platform. Through its partnership with DISH Network, the Google TV Ads platform can report second-by-second set top box data allowing advertisers to measure viewership of their ads more precisely than ever before. The two companies will also take advantage of joint research that will help advertisers and agencies better understand their media mix and optimize their ad campaigns.

“We’re pleased that NBCU will make some of its inventory available on Google’s TV Ads platform,” said Laura Desmond, CEO of Starcom MediaVest Group. “The partnership will generate real value for our clients by providing us with a more measurable–and actionable–understanding of how consumers engage with content.”

About Google

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

About NBC Universal

NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric and 20% owned by Vivendi.

Still, Google Chrome in itself is not what I wanted to bring your attention to: it’s the window (pun intended!) of opportunity it opens for Google in regard to gathering even more data on users and their behavior. In today’s ever tightening world of online advertising, with rapidly dropping CPM levels and advertisers pressuring for accurate targeting, the ones able to fine-tune ad targeting will be the winners. Google has already enough information coming from all those using Google accounts and applications such as the toolbar – with Chrome, they have just taken a bigger bite from the pie and one step forward in user targeting.

The Google Chrome privacy policy states that it will log the IP addresses of whoever downloads the browser and all URLs or other queries typed into Chrome’s address bar will be sent to Google, which will use that information to make suggestions to users.

The browser will also retrieve and process information received from its users but doesn’t specify if it will retain the data or for how long: “Information that Google receives when you use Google Chrome is processed in order to operate and improve Google Chrome and other Google services,” the policy states. Since Google AdWords, AdSense, Ad Manager and DoubleClick are all providing “Google services” now, it’s really not difficult to see how this browser may greatly leverage Google’s advertising capabilities. Fair or not? Let’s sit back and see reactions from the market – I’m sure it won’t take long before we hear back!

For your reading pleasure, see below the full press release for Chrome’s launch.

MOUNTAIN VIEW, Calif. (September 2, 2008) – Google Inc. (NASDAQ: GOOG) today launched Google ChromeTM, a new open source browser intended to create a better web experience for users around the world. Available in beta in more than 40 languages, Google Chrome is a new approach to the browser that’s based on the simplicity and power that users have come to expect from Google products.

In the early days of the Internet, web pages were frequently little more than text. But today the web has evolved into a powerful platform that enables users to collaborate with friends and coAd Operations Online › Create New Post — WordPresslleagues through email and other web applications, edit documents, watch videos, listen to music, manage finances and much more. Google Chrome was built for today’s web and for the applications of tomorrow.

“We think of the browser as the window to the web – it’s a tool for users to interact with the web sites and applications they care about, and it’s important that we don’t get in the way of that experience,” said Sundar Pichai, Vice President of Product Management, Google Inc. “Just like the classic Google homepage, Google Chrome has a simple user interface with a sophisticated core to enable the modern web.”

Making the web experience better for users
Google Chrome was designed to make it easy for users to search and navigate the web for the content they’re looking for.

* A combined search and address bar quickly takes users where they want to go, often in just a few keystrokes.
* When users open a new tab in Google Chrome, they’ll see a page that includes snapshots of their most-visited sites, recent searches and bookmarks, making it even easier to navigate the web.

Google Chrome was engineered to deliver a seamless web experience for users. At its core is a multi-process platform that helps provide users with enhanced stability and security.

* Each browser tab operates as a separate process; by isolating tabs, should one tab crash or misbehave, others remain stable and responsive, and users can continue working without having to restart Google Chrome.
* Google also built a new JavaScript engine, V8, which not only speeds up today’s web applications, but enables a whole new class of web applications that couldn’t exist on today’s browsers.

Contributing to the innovation of browsers through openness
“While we see this as a fundamental shift in the way people think about browsers, we realize that we couldn’t have created Google Chrome on our own,” said Linus Upson, Director of Engineering, Google Inc. “Google Chrome was built upon other open source projects that are making significant contributions to browser technology and have helped to spur competition and innovation.”

To further advance the openness of the web, Google Chrome is being released as an open source project under the name Chromium. The intent is that Google will help make future browsers better by contributing the underlying technology in Google Chrome to the market, while continuing to develop additional features.

How to get Google Chrome
Google Chrome can be downloaded at www.google.com/chrome. It is being released in beta for Windows in over 100 countries in the following languages: Chinese (Traditional), Chinese (Simplified), Dutch, French, German, Italian, Japanese, Korean, Portuguese (Portugal), Portuguese (Brazil), Russian, Spanish, Spanish (Latin America), Turkish, English (US), English (UK), Arabic, Czech, Danish, Hebrew, Hindi, Norwegian, Polish, Swedish, Indonesian, Ukrainian, Bulgarian, Catalan, Croatian, Filipino, Finnish, Greek, Hungarian, Latvian, Lithuanian, Romanian, Serbian, Slovakian, Slovenian, Thai, Vietnamese, and Estonian.

Google Chrome for Mac and Linux users will be available in the coming months. For more information on the open source project, Chromium, visit www.chromium.org.

EDITOR’S NOTE: For screen shots or b-roll, visit www.google.com/chrome/press.

About Google Inc.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Chicago-based Performics, one of the leading search marketing service providers, helps to improve the performance of advertisers’ investments and maximize client campaign effectiveness. Its profit-driving suite of marketing solutions includes Performics’ reporting platform, local platform, advanced market expertise and active account management.

The acquisition of Performics will enrich Publicis Groupe’s strong search capabilities and strengthen the offering of the VivaKi Nerve Center, a new strategic entity launched by the Groupe in June. VivaKi leverages the collective scale of Digitas, Starcom-MediaVest, Zenith-Optimedia and Denuo to develop new services, tools and partnerships, including new and emerging performance marketing platforms. The VivaKi Nerve Center includes a number of performance marketing assets, including Phonevalley, Webformance, Click2Sales and iBase. The addition of Performics will deliver a full and enhanced suite of performance marketing tools and capabilities to Publicis Groupe agencies and their clients.

Launched in 1998, Performics now employs nearly 200 search marketing specialists with employees in Chicago, San Francisco, New York, London, Hamburg, Sydney, Singapore and Beijing. The business will report into Curt Hecht, President of the VivaKi Nerve Center.

Performics will position Publicis Groupe and its clients to capitalize on the increasingly profitable search spending market. According to Jupiter Media, the search market represented an estimated $9.9BN in 2008 and is projected to grow at a 12% compound annual growth rate through 2012. Performics has over 130 search engine marketing (SEM) clients, representing over 200 top global brands.

“Publicis Groupe has been a leader in the advertising industry for decades, and we believe Performics’ growing business will benefit from being a part of it,” said Eric Schmidt, Chairman and CEO of Google. “We look forward to working with Performics as a partner.”

Maurice Lévy, Chairman & CEO of Publicis Groupe, commented, “The acquisition of Performics will position the Groupe for significant growth by delivering a broad portfolio of clients into our operations. Performics will also bring widely-recognized talent and capabilities that can be embedded into the client teams inside Digitas, Starcom MediaVest Group and ZenithOptimedia. Not only will this acquisition bring critical mass to Publicis Groupe’s formidable Search capabilities, but it will also enhance our affiliate marketing and overall performance marketing offering.”

The transaction is subject to customary closing conditions and is expected to close in the third quarter of 2008.

About Google Inc.
Google’s innovative search technologies connect millions of people around the world with information every day.
Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia.
Web Site : www.google.com

About Publicis Groupe
Publicis Groupe [Euronext Paris: FR0000130577] is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals. The Groupe offers local and international clients a complete range of communication services, from advertising through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services offering healthcare communications, corporate and financial communications, sustainability communications, shopper marketing, public relations, CRM and direct marketing, event and sports marketing, and multicultural communications.
Web Site: www.publicisgroupe.com

MOUNTAIN VIEW, Calif. (June 12, 2008) – Google (Nasdaq: GOOG) today announced that it has reached an agreement that gives Yahoo! the ability to use Google’s search and contextual advertising technology through its AdSense™ for Search and AdSense for Content advertising programs. Under the agreement, Yahoo! has the option to display Google ads alongside its own natural search results in the U.S. and Canada. In addition, Yahoo! can serve contextually targeted ads on its U.S. and Canadian web properties as well as on its current publisher partner sites. Yahoo will continue to operate its own search engine, web properties and advertising services.

In addition, Yahoo! and Google agreed to enable interoperability between their respective instant messaging services bringing easier and broader communication to users.



“This commercial agreement provides Yahoo! with the opportunity to deliver more relevant ads to users and provide advertisers and publishers with better advertising technology to help them succeed in their own businesses,” said Eric Schmidt, Chairman and CEO of Google. “This agreement will preserve the competitive and dynamic online advertising space.”

As a result of the agreement, Yahoo! will be able to complement its own advertising program with Google’s advertising technology. As a result, advertisers will be able to better reach consumers, and Yahoo! and its current publisher partners can generate more revenue. Yahoo can use Google’s advertising technology on as many or as few of its search results and content pages as it chooses.

This non-exclusive agreement allows Yahoo! to enter into similar agreements with other advertising providers. In addition, Yahoo! will maintain relationships with its own advertising customers and will continue to rely exclusively on its own advertising program outside of the U.S. and Canada. The agreement has a term of up to ten years: a 4-year initial term and two 3-year renewals at Yahoo!’s option. Financial terms between the two companies were not disclosed.

Although Google and Yahoo are not required to receive regulatory approval of the arrangement before implementing it, the companies have voluntarily agreed to delay implementation for up to three and a half months to give the U.S. Department of Justice time to review the arrangement.

About Google Inc.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Eric Schmidt, Google’s Chairman and Chief Executive Officer, said, “We are thrilled that our acquisition of DoubleClick has closed. With DoubleClick, Google now has the leading display ad platform, which will enable us to rapidly bring to market advances in technology and infrastructure that will dramatically improve the effectiveness, measurability and performance of digital media for publishers, advertisers and agencies, while improving the relevance of advertising for users.”

About Google Inc.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

About DoubleClick, Inc.
DoubleClick is a premier provider of digital marketing technology and services. The world’s top marketers, publishers and agencies utilize DoubleClick’s expertise in ad serving, rich media, video, mobile, search and affiliate marketing to help them make the most of the digital medium. From its position at the nerve center of digital marketing, DoubleClick provides superior insights and insider knowledge to its customers. Learn more at www.doubleclick.com.