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Ad Ops Daily Bits: March 11 2009
- Latino Advertising Pioneer, Victor Ornelas, Allies with Matador Marketing Group Victor Ornelas, founder of Ornelas & Associates and a pioneer in Hispanic advertising, has joined forces with Matador Marketing Group, a Latino marketing and advertising firm located in Fort Worth, Texas, it was announced today by Luis Caballero, president of Matador. The alliance reunites [...]
Ad Ops Daily Briefs: March 10 2009
- Global Traffic Network Announces Closing of Its Purchase of the Unique Broadcasting Company Limited from UBC Media Group Global Traffic Network, Inc. (Nasdaq: GNET), a leading provider of custom traffic and news reports to radio and television stations outside the United States, today announced that its United Kingdom subsidiary, Global Traffic Network (UK) Limited, [...]
Ad Ops Daily Briefs: March 9 2009
- telecomsmarketresearch.com: Research portal says Mobile Messaging, MVNOs and Mobile Data are on the up Often the first things businesses cut back on in a recession are advertising and market research budgets. But this recession is different, and one market research portal reckons that market research is bucking the trend. Says Keith Wallace, Managing Director [...]
Ad Ops Daily Briefs: March 6 2009
- Silverpop Positioned to Usher in a New Age of Engagement Marketing Silverpop, a leading provider of online marketing solutions, underscored its leadership position in the new age of engagement marketing as it rolled out its new brand and Web site that features resources outlining how B2B and B2C marketers can more fully engage with [...]
Ad Ops Daily Briefs: March 5 2009
- Advertising, Branding and Interactive Agency The UXB® Unveils New Swatfame Corporate Website The UXB, an award-winning advertising, branding, and interactive agency, and apparel manufacturer Swatfame, Inc., announced the launch of Swatfame’s new corporate website at www.Swatfame.com. Designed to showcase the company’s new corporate brand identity and top apparel brands, the site utilizes strong black [...]
Ad Ops Daily Briefs: March 4 2009
- Jupitermedia Announces Completion of Sale of Jupiterimages to Getty Images and Change of Jupitermedia Name to WebMediaBrands Jupitermedia Corporation announced that it has completed the previously announced sale of Jupiterimages Corporation (“Jupiterimages”), a wholly-owned subsidiary of Jupitermedia, to Getty Images, Inc. (“Getty Images”) for $96 million in cash, subject to certain post-closing adjustments (the [...]
Ad Ops Daily Briefs: March 3 2009
- Merkle Releases 2009 ‘View from the Inbox’ Email Marketing Trends Report Merkle (www.merkleinc.com), one of the nation’s largest and fastest growing database marketing agencies, today released its 2009 ‘View from the Inbox’™ email marketing report. This report highlights the results of Merkle’s annual study, which is conducted in conjunction with the national survey research [...]
Ad Ops Daily Briefs: March 2 2009
- The New York Times Company Board of Directors Suspends Dividend The New York Times Company’s Board of Directors voted to suspend the quarterly dividend on the Company’s Class A and Class B common stock. In November 2008, the Company reduced the payout level of its fourth-quarter dividend to $.06 per from $.23 per share [...]
Ad Ops Daily Briefs: February 27 2009
- What do fourth generation ad networks look like? Find out from Jeremy Liew’s very concise, yet beautifully explained post here. – Behavioral Targeting: Privacy Peril or Key to Web Prosperity? “If behavioral targeting is the key to providing Web users with advertising that’s better tailored to their particular needs and interests–instead of banner ads [...]
Ad Ops Daily Briefs: February 26 2009
- Advertising Agency Search Consultant, Hank Blank, Completes the Villeroy & Boch Review Advertising Agency Search Consultant, Hank Blank, recently completed the Villeroy & Boch USA Bath and Wellness Division review. http://www.villeroy-boch.com. Hank Blank is an advertising agency search consultant specializing in identifying advertising, public relations and interactive agencies for clients. He also conducted the [...]
Ad Ops Daily Briefs: February 25 2009
- Former Yahoo Executive to Spearhead Ad Sales for ChaCha ChaCha, the fastest growing SMS mobile search service, today announced advertising veteran, Rob Wilk, will assume the role of Vice President of Advertising Sales, reporting directly to CEO Scott Jones. Rob will oversee national advertising sales from ChaCha’s new Manhattan office. Specializing in search engine [...]
Ad Ops Daily Briefs: February 24 2009
- Openwave Extends Feature Set for Industry Leading Messaging Platform Openwave Systems Inc. (Nasdaq:OPWV), one of the world’s leading software innovators enabling revenue-generating personalized services which converge the mobile and broadband experience, announced Openwave® Email Mx 8.0. Openwave Email Mx is an extensible, carrier-scale email solution that was ranked the market leader and top player [...]
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