Tag Archives: online video technology

Tremor Video Now Serving Nearly All In-Stream Ads Within Larger Player Environments
Ad & Media Strategies
August 3, 2012 posted by Otilia Otlacan

Tremor Video Now Serving Nearly All In-Stream Ads Within Larger Player Environments

Tremor Video, the largest independent online video technology company, today announced that it is the first media network to serve nearly all of its in-stream video ads in large player environments. Tremor Video served 98.3 percent of its ads in players 400 pixels or larger in the month of June, providing advertisers with an experience that has proven more likely to drive consumer engagement.

Ooyala Honored for Best Video Analytics Solution by International Media Industry Leaders at the 2012 BRAVE Awards
Ad & Media Strategies
July 13, 2012 posted by Otilia Otlacan

Ooyala Honored for Best Video Analytics Solution by International Media Industry Leaders at the 2012 BRAVE Awards

Ooyala, a leading provider of online video technology, analytics and services, was honored this week with the award for Best Video Analytics Solution at the first annual BRAVE Awards, a prestigious new event celebrating the best achievements in brand video. Presented this week in London by C Squared, the international media and marketing industry’s fastest growing publishing and events business, The BRAVE Awards convened a panel of judges consisting of media industry leaders and international brand marketing experts to recognize brands, marketers and technology providers that have proven the ability to produce amazing digital video content, distribute it flawlessly and measure its success.

Tremor Video Study Finds Increased Mobile Video Consumption In The Home
Ad & Media Strategies
June 11, 2012 posted by Otilia Otlacan

Tremor Video Study Finds Increased Mobile Video Consumption In The Home

Tremor Video, the largest independent online video technology company, unveiled a study that finds shifting online video viewing habits, indicating that viewers are moving seamlessly across devices and accessing video content wherever they are, no matter the device. Viewers have entered a connected content culture where they expect entertainment regardless of space, time, networks or creators.

CEO Adam Boskovich Launches WowYow Inc. – “We Are Shaping the Future of Video Advertising”
Ad & Media Strategies
March 15, 2012 posted by Otilia Otlacan

CEO Adam Boskovich Launches WowYow Inc. – “We Are Shaping the Future of Video Advertising”

WowYow Inc. (http://wowyow.com/), a video technology and advertising company, launched today. The San Diego based startup has created an exciting new way to experience video. Products, places, services, music, even coupons for local retailers within video are now interactive advertisements. WowYow’s patent-pending technology embeds advertisements into the video itself, in the form of non-intrusive interactive visual identification.