Online Marketing Services Agency Becomes Part of Rjenda’s Development Team for the Launch of a Group-Oriented Social Networking Site

PLEASANTON, Calif. – Jivaldi, a full-service Internet marketing company, was chosen by ClubSquare.com, Inc., based on Jivaldi’s previous Web 2.0 development and startup experience, to help develop their new social networking site, Rjenda. With the power of existing social networks, Rjenda targets coordination of everyday activities for groups and friends – an area where other sites fall short.

Attention Soccer moms! Millions of busy individuals and families spend countless hours each week organizing and coordinating activities across their social, school, extra-curricular and professional groups. “We simplify this coordination both for organizers and participants and help connect people who share in these activities,” says Ranvir Wadera, Rjenda founder. “Rjenda provides a consolidated view of calendars and events, volunteer signups, news updates, and other communication across groups for each user, making it easy for a busy individual or family to stay on top of daily activities.”
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Jive and Networked Insights Announce Partnership on Social Analytics
SXSW 2009

MADISON, Wis. – Jive and Networked Insights announced a partnership on Jive Insights, a new feature of Jive SBS 3.0.

Powered by Networked Insights’ SocialSense technology, Jive Insight will enable Jive clients to get a real-time view into the companies, products, and topics that their community is engaged around, as well as sentiment. Combined with the ability to look at trends in engagement, Jive Insight will provide companies with the information required to make better business decisions.
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An interactive sports community for the tech savvy motor sports fan

LOS ANGELES – Break Media, the Internet’s premier entertainment community for men, announced the launch of an innovative Web 2.0 NASCAR enthusiast site, All Left Turns. The new site will offer a fresh spin on the daily news, race analysis, driver interviews and profiles, rumors and cutting-edge commentary, all with an informed opinion and Break’s trademark sense of humor.

All Left Turns was developed by and for NASCAR fans who crave an online community to celebrate the racers, racetracks and the fans themselves. Users will be able to live vicariously through other users as people upload photos from race-day, create fan pages and interact through forums. Break has hired seasoned sports writer Stephen Thomas as Managing Editor to provide in-depth editorial coverage as well. Thomas has covered NASCAR for Sports Illustrated, CNNSI.com, FOXSports.com, and has written numerous articles for both ESPN The Magazine and Sporting News.
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Community Health Index and Lifecycle Benchmark Service Enable Customers to Measure Results and Ensure the Success of their Communities

EMERYVILLE, Calif. – Lithium Technologies, the leading provider of on-demand customer community solutions for the enterprise, announced the launch of Lithium Insights, the first and only set of analytic solutions available to accurately measure and benchmark the health of online communities. Lithium Insights includes the Community Health Index and the Lifecycle Benchmark Service enabling customers to proactively monitor six key dimensions of community health, compare their communities’ performance to benchmarks and, most importantly, receive step-by-step recommendations to help improve performance. The Community Health Index is designed as an open standard, available for use by all in the customer community industry as a common way to measure community health.

“Lithium’s strength in reporting and metrics has helped us drive success with our customer community,” said Mark Hopkins, project manager for social media at Lenovo. “Having access to the Community Health Index and Lithium’s ability to benchmark our community against peers in size, tenure, and type provides us with insights that guide and optimize our growth and help us achieve our business objectives.”
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Customer experienced 2X improvement in performance leveraging Akamai’s comprehensive solution set

CAMBRIDGE, MA AND SALT LAKE CITY, UT – December 10, 2008 – Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering rich media, dynamic transactions and enterprise applications online, and Vehix, a multi-platform digital automotive network, today announced that Akamai’s Dynamic Site Accelerator service is accelerating its automotive web site. More than 2 million unique visitors each month visit www.vehix.com. Vehix is also using Akamai’s Media Delivery solution to deliver rich, online video content, such as video buying guides on Vehix’s Video Center. Powered by Akamai, Vehix delivers informative, easy-to-use, and interactive online video buying guides, allowing consumers to conduct automotive research that makes their car-buying experience easier and more enjoyable.
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Platform Offers Total Access to Premium Content and Complete Control Over Marketing Efforts

SAN FRANCISCO – Federated Media Publishing (FM), a next-generation media and publishing company, today launched an overhauled self-service ad platform for small and medium sized business marketers. The new platform allows marketers to access FM’s premium content and offers total flexibility and control over advertising efforts. The platform’s new features give marketers complete control over their ad buy and help make the most efficient use of their advertising budgets.

“With the new functionality available in the self-service ad platform, marketers with smaller budgets have the same access to our sites that Fortune 500 brand advertisers enjoy,” said John Battelle, founder, chairman and CEO of Federated Media. “Conversational media is where consumers congregate, form opinions and make purchasing decisions. It’s not just major brands that need to be here; it’s everybody.”
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INDIANAPOLIS – ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, is introducing ExactTarget 3sixty, an online community designed to empower ExactTarget users to share ideas, strategies and solutions. 3sixty promotes cross-client collaboration, encourages user-generated content and provides comprehensive training and education resources in a single location.

“3sixty was designed to allow the relationships that are formed at ExactTarget’s Connections user conference to live on forever,” said Tim Kopp, chief marketing officer of ExactTarget. “With this interactive community, our users can become resources of inspiration and innovation for each other.”
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Targeted Ad Network Expands to More Than 700 Websites Offering a Reach of 9 Billion Monthly Impressions

DEERFIELD BEACH, Fla.–(BUSINESS WIRE)–Intergi (www.intergi.com), a leading video game and entertainment site representation company and advertising network, today announced four new exclusive representation deals with a collection of high profile, web-based portals targeting the gaming and entertainment communities. The new sites – QJ.net. Evil Avatar, Fpsbanana.com and NSider2.com – each offer three key tenets Intergi looks for in growing its network: the ability to deliver targeted content, an established community of gaming and entertainment enthusiasts and the opportunity for media buyers and planners to achieve billions of impressions. The four new sites include:
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