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New Digital Ad Company Analog Analytics Optimizes Interactive “Super Banner” Ads to Increase Value and Conversion Rate of Online Campaigns

Otilia Otlacan | August 19, 2008 | 2 Comments

New Super Banner Ads Increase Sales at Retail Stores and Call Centers SAN DIEGO, Calif.–(BUSINESS WIRE)–Analog Analytics, a digital advertising company specializing in integrating and optimizing interactive direct response marketing, today announced it will be offering “Super Banner” online ads to help retailers and online advertisers deliver innovative interactive marketing campaigns with higher ROI and [...]

Where Have All the Click-Throughs Gone?

Otilia Otlacan | August 14, 2008 | 0 Comments

Compete Webinar to Reveal Best Practices in Landing Page Effectiveness BOSTON–(BUSINESS WIRE)–Compete, Inc., a leading web analytics company and unit of TNS media, today announced it will host a webinar on August 21st to share an in-depth analysis of best practices for optimizing consumer behavior after they click through online advertisements. The webinar, “Where Have [...]

NebuAd Introduces Next-Generation Online Consumer Privacy Protections, Raising the Bar on Internet Privacy Protection Standards

Otilia Otlacan | July 9, 2008 | 0 Comments

Groundbreaking Alternatives for Robust Prior and Direct Consumer Notification and Advanced Opt-Out Technology Further Empower Consumers to Control Internet Browsing Experience Redwood City, CA – July 8, 2008 – NebuAd, an online media company that provides state-of-the-art online privacy protection for consumers, today announced it is introducing new industry-leading online privacy protections, offering alternatives for [...]

Reed Business Information Renews Contract for AdConductor Ad Management Platform

Otilia Otlacan | July 8, 2008 | 0 Comments

AdConductor Continues to Drive Advertising Delivery for RBI’s Extensive Business Publication Network Burlington, MA-July 08, 2008- Burst Media, a leading provider of advertising representation, services and technology to independent web publishers, today announced that Reed Business Information (RBI) has renewed its contract for AdConductor, Burst’s online advertising management solution. AdConductor offers an integrated ad operations [...]

Ringleader Digital to Deliver Mobile Ads for IAC Advertising Solutions

Otilia Otlacan | June 17, 2008 | 0 Comments

Next Generation Third-Party Ad Network Helps Fills Mobile Site Inventory for IAC Ad Solutions’ Portfolio of Industry-leading Brands. NEW YORK – Ringleader Digital, the only third-party ad serving network for mobile devices, today announced that it will provide the mobile advertising platform for IAC Ad Solutions (IAC/AS) and its broad range of consumer brands. For [...]