Tag: online ad networks
interCLICK, Inc. Raises 2009 First Quarter Guidance
NEW YORK – interCLICK, Inc. (OTCBB: ICLK), a leading behavioral targeting company, raised its guidance for revenue and gross margin for the first quarter ending March 31, 2009. The Company now expects revenue to exceed $7.0 million, compared to the $6.5 million it had previously forecasted, and expects gross margin to exceed 41%, compared to [...]
Burst Media Study Reveals That 80% of Web Users Are Concerned about Privacy Online
BURLINGTON, Mass. – Burst Media, (www.BurstMedia.com), a leading provider of advertising representation, services and technology to independent Web Publishers, released the results from a survey it conducted about online privacy. The survey was administered to over 4,000 web users with the purpose of better understanding how privacy impacts a web user’s Internet experience, as well [...]
Burst Media Appoints Jim Garrity to Board of Directors
Former Wachovia CMO Brings Extensive Marketing and Brand Experience to Board BURLINGTON, Mass. – Burst Media, a leading provider of advertising representation, services and technology to independent Web Publishers, announced the appointment of Jim Garrity to the company’s Board of Directors. Garrity, who retired from his most recent position as the Chief Marketing Officer (CMO) [...]
Burst Media Partners with RedOrbit.com to Launch Branded Vertical Advertising Network
Unique Opportunity for Web Marketers to Reach 22 Million Influential Science & Technology Enthusiasts Burlington, MA – January 13, 2009 – Burst Media (www.BurstMedia.com), a leading provider of online advertising services, today announced a partnership with redOrbit.com to launch a branded vertical advertising network targeting an audience interested in science, space, technology and health news. [...]
The Arts Ad Network Selects adConductor to Power New Vertical Ad Network
Technology Serves as Operating Platform for the World’s Premier Ad Network for Fine and Performing Arts Web Sites BURLINGTON, Mass. – Burst Media, a leading provider of online advertising services, announced the signing of The Arts Ad Network as a new client of its adConductor ad management technology and services. The Arts Ad Network has [...]
Burst Media Study Reveals the Perils of Ad Clutter
More than 75% of Respondents Pay less Attention to Ads on “Cluttered Sites” BURLINGTON, Mass. – Burst Media (www.BurstMedia.com) released the results from a survey on the topic of ad clutter. The survey was administered to over 4,000 web users with the purpose of better understanding how ad clutter impacts a web users’ Internet experience, [...]
Burst Media Launches the Kiwibox Teen Network
Opportunity for Brand Advertisers to Reach 8.6 Million Teens BURLINGTON, Mass. – Burst Media (www.BurstMedia.com), a leading provider of online advertising services, today announced the successful launch of the Kiwibox Teen Network, at www.KiwiboxNetwork.com. The network is anchored by Kiwibox (the primary business unit of Magnitude Information Systems, Inc: OTC Bulletin Board: MAGY, www.Kiwibox.com), the [...]
Burst Media Launches New Behavioral Targeting Program for Automotive Advertisers
Program Pairs Auto and Lifestyle Content with Behavioral Targeting to Reach In-Market Auto Buyers BURLINGTON, Mass. – Burst Media, a leading provider of online advertising services, announced the launch of the Burst Auto Intenders Network, powered by adConductor™. Unlike other vertical ad networks, this Network consists of an advertising program that moves beyond content to [...]
Burst Media Launches Thought Leaders Ad Network
Network Targets Knowledgeable Audiences Across Political and Business Topics BURLINGTON, Mass. – Burst Media, a leading provider of online advertising services, today announced the launch of the Burst Thought Leaders Network. The network contains 140 websites delivering more than 150 million impressions monthly. Burst’s Thought Leaders Network delivers information to an affluent, predominantly male audience [...]
Burst Media’s AdConductor Platform to Power MTV Networks’ “Tribes”
Technology and Services Provide Backbone for MTVN’s Vertical Ad Network Initiative BURLINGTON, Mass. – Burst Media, a leading provider of online advertising services, today announced that its ad management technology and services platform, AdConductor, has been selected by MTV Networks to power “MTVN Tribes,” the company’s vertical ad networks initiative. MTV Networks (MTVN), a division [...]
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