Tag: mobile Web

AdMob Unveils Industry First: Download Tracking for iPhone Applications

AdMob Unveils Industry First: Download Tracking for iPhone Applications

| January 15, 2009 | 0 Comments

Advertisers Now Can Accurately Track App Store Downloads, Conversion Rates, and Cost-Per-Download SAN MATEO, Calif. – AdMob, the world’s largest and fastest growing mobile advertising marketplace, launched Download Tracking for iPhone applications. For the first time, advertisers can accurately monitor App Store conversion rates – clicks on an ad that lead to a completed download [...]

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iPod Touch Requests Triple in December According to AdMob December 2008 Metrics Report

iPod Touch Requests Triple in December According to AdMob December 2008 Metrics Report

| January 8, 2009 | 0 Comments

Android and iPhone Gaining Smartphone Operating System Market Share SAN MATEO, Calif. and LONDON, January 8, 2009 — AdMob, the world’s largest mobile advertising marketplace, today highlighted explosive iPod Touch growth and smartphone Operating System (OS) market share in its December 2008 Mobile Metrics Report. iPod Touch requests more than tripled worldwide from November to [...]

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WiFi Usage Growing Rapidly in US and UK According to AdMob November 2008 Metrics Report

WiFi Usage Growing Rapidly in US and UK According to AdMob November 2008 Metrics Report

| December 30, 2008 | 2 Comments

Worldwide iPhone Requests Grew 52 Percent From October to November SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, highlighted growing WiFi usage in the US and the UK in its November 2008 Mobile Metrics Report. Worldwide iPhone requests grew 52 percent month over month to 359 million in November, giving [...]

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Research Shows Mobile Game Ads Drive High Response for Jeep in Campaign on Greystripe Network

| December 23, 2008 | 0 Comments

Greystripe’s GS.Engagement Ads Increase Brand Awareness for Jeep From 9.7% to 20.5% SAN FRANCISCO – Greystripe, the leading rich media advertising platform for mobile, has come out with their third brand lift study in one year, detailing some excellent results for Jeep as an advertiser in their network. The GS.Engagement campaign, which ran from March [...]

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iPhone Now the #1 Device Worldwide According to AdMob October 2008 Metrics Report

iPhone Now the #1 Device Worldwide According to AdMob October 2008 Metrics Report

| November 27, 2008 | 1 Comment

AdMob Reached More Than 4.5 Million iPhones in October 2008, 1 Out of Every 3 on the Market SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, announced the iPhone is now the #1 device worldwide, displacing the Motorola RAZR, and in a regional feature focus highlighted traffic from Latin America [...]

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Ringleader Digital Redefines Mobile Advertising with Groundbreaking Tracking of Individual User Activity Across the Mobile Ecosystem

Ringleader Digital Redefines Mobile Advertising with Groundbreaking Tracking of Individual User Activity Across the Mobile Ecosystem

| November 17, 2008 | 0 Comments

Proprietary Media Stamp Technology Extends Online Advertising Capabilities to Mobile; Enables Mobile Publishers and Advertisers to Reach Customers with Targeted Offers; Increases Campaign ROI while Enhancing the Mobile User Experience NEW YORK – Ringleader Digital, the only mobile third-party ad serving network, introduced Media Stamp, the industry’s first persistent device identification technology. The server-side Media [...]

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Quattro Wireless Powers Ads for Island Def Jam Music Group’s Mobile Web Site

Quattro Wireless Powers Ads for Island Def Jam Music Group’s Mobile Web Site

| November 4, 2008 | 0 Comments

Quattro Gives IDJMobile.com Advertisers a Way to Reach Fans of Today’s Top Artists WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), North America’s best performing mobile ad network, today announced that it has teamed with Island Def Jam Music Group (IDJ) to provide Quattro’s ad serving technology for IDJ’s mobile Internet site, IDJMobile.com. With Quattro as its [...]

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comScore and Quattro Wireless Network Study Reveals Unduplicated and Engaged Mobile Audience

| October 30, 2008 | 0 Comments

WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), North America’s best performing mobile advertising network, announced the results of a comScore, Inc. (NASDAQ: SCOR) digital marketing intelligence survey about today’s mobile consumer trends. The survey tracked contextual, demographic, behavioral and location information from the Quattro network of premier Publisher mobile web sites for category leading organizations, such [...]

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AdMob Raises $15.7 Million in Series C Funding to Grow Worldwide Leadership in Mobile Advertising

AdMob Raises $15.7 Million in Series C Funding to Grow Worldwide Leadership in Mobile Advertising

| October 29, 2008 | 0 Comments

AdMob Triples Number of Ads Served in the Past Year and Expands Network to Include More Than 6,000 Publishers SAN MATEO, Calif. & LONDON – AdMob, the world’s largest and fastest growing mobile advertising marketplace, today announced it has achieved cash flow positive results and secured a new $15.7 million Series C investment round, led [...]

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Mobile Web Usage Explodes Worldwide According to AdMob September 2008 Metrics Report

Mobile Web Usage Explodes Worldwide According to AdMob September 2008 Metrics Report

| October 24, 2008 | 0 Comments

Apple iPhone Now the #4 Handset Worldwide – After Motorola RAZR, Nokia N70, and Motorola KRZR SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, today highlighted the rapid and global growth of mobile Web and application usage over the past year in their September 2008 AdMob Mobile Metrics Report. The [...]

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Quattro Wireless is Chosen as Exclusive Partner by Gawker Media to Handle Ad Sales and Mobilize Sites

| October 10, 2008 | 0 Comments

Quattro Will Act as Worldwide Sales Agent for All Ad-Based Gawker Sites Including Lifehacker and Gizmodo WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), North America’s best performing mobile advertising network, continues to grow its premium ad network by announcing today that is has been chosen to be the exclusive global sales agent for Gawker Media. Quattro [...]

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