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The Launch of New Devices Drove Android Growth and the Rise of Smartphones Resulted in a Sharp Increase in WiFi Usage

Otilia Otlacan | December 22, 2009 | 0 Comments

SAN MATEO, Calif. – AdMob, one of the world’s largest and fastest growing mobile advertising networks, examines the rise of smartphones, the global growth of the iPhone, and the immediate impact of new Android devices in its November 2009 AdMob Mobile Metrics Report. The report highlights that one of the major trends in 2009 has [...]

AdMob October 2009 Metrics Report Examines the Top Devices on the Major Mobile Operating Systems

Otilia Otlacan | December 3, 2009 | 3 Comments

New Devices Running the RIM and Android Operating Systems Generating an Increasing Share of Requests SAN MATEO, Calif. – AdMob, one of the world’s largest and fastest growing mobile advertising networks, examines the major mobile Operating Systems and the distribution of requests across top devices that run on them in the October 2009 AdMob Mobile [...]

Smaato Names Madvertise as 33rd Ad Network Partner

Otilia Otlacan | November 30, 2009 | 2 Comments

Partnership sustains Smaato’s lead as largest mobile advertising network REDWOOD SHORES, Calif & BERLIN – Smaato Inc. (www.smaato.com), the leading global mobile ad optimizer and mobile advertising company, announced that Madvertise, the leading regional ad network in Germany, Austria and Switzerland, has joined the Smaato network as its 33rd ad network partner. This cementsglobal position [...]

AdMob Launches New Video Ad Unit with Real-Time Interactivity for the iPhone

Otilia Otlacan | November 25, 2009 | 1 Comment

New Ad Unit Lets Brands Engage Consumers Socially and Creatively SAN MATEO, Calif. – AdMob, one of the world’s largest and fastest-growing mobile advertising networks, continued its leadership in advertising on the iPhone with the launch of its new Interactive Video Ad Unit for the iPhone. This ad unit is the first to bring true [...]

AdMob Brings New Social, Search, and Rich Media Ad Units to the iPhone

Otilia Otlacan | June 11, 2009 | 1 Comment

AdMob Is Helping Application Developers Get Ready for the iPhone 3.0 Operating System SAN MATEO, Calif. – AdMob, the world’s largest and fastest growing mobile advertising platform, announced new social, search, and rich media ad units for the iPhone. These new ad units will be available in early July and build on the unmatched reach [...]

Advertising Industry Pioneer Wenda Harris Millard Joins Millennial Media’s Board of Directors

Otilia Otlacan | May 20, 2009 | 0 Comments

NEW YORK & BALTIMORE – Millennial Media, Inc., the largest and fastest-growing mobile advertising networks company in the U.S., announced that Wenda Harris Millard, President of Media Link, LLC, which provides strategic advisory services for companies involved in media, entertainment, marketing and advertising, has joined the company’s board of directors. As a member of the [...]

Ringleader Digital Announces Partnership with EyeWonder

Otilia Otlacan | March 9, 2009 | 1 Comment

Ringleader Digital Partners With EyeWonder for Rich Media and Video Advertising Expertise Across its Mobile Third-Party Ad Serving Network NEW YORK – Ringleader Digital, the only mobile third-party ad-serving network, announced a partnership with EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services. The partnership features collaboration between Ringleader Digital and EyeWonder [...]

ZestADZ Expands Its Global Reach

Otilia Otlacan | February 27, 2009 | 0 Comments

CHENNAI, India & LOS ANGELES – ZestADZ (www.ZestADZ.com) a leading performance based mobile advertising network announced that it has started expanding its mobile advertising network to mobile advertisers and publishers in US, Europe, South Africa and in Indonesia. ZestADZ initially was focused at the Asian market. After more than a year of significant growth in [...]

AdMob Adds New Publisher Partners and Advertisers, Cements Position as Largest Mobile Advertising Network

Otilia Otlacan | February 24, 2009 | 0 Comments

Innovative Ad Network Experiences 132 Percent Growth in Western Europe Over the Past Year Mobile World Congress 2009 BARCELONA, Spain – AdMob, the world’s largest mobile advertising marketplace, announced it has experienced strong growth over the past year and added a number of new publisher partners and advertisers to its network. In January 2009, worldwide [...]

Ringleader Digital Appoints Rachel Walkden as Senior Vice President of Product Management and Operations

Otilia Otlacan | February 13, 2009 | 7 Comments

20-Year Industry Veteran Brings Proven Expertise in Wireless and Digital Advertising Markets to Drive Continued Ringleader Digital Growth NEW YORK – Ringleader Digital, the only mobile third-party ad-serving network, announced that Rachel Walkden has joined Ringleader Digital as the company’s Senior Vice President of Product Management and Operations. Walkden brings more than 20 years of [...]

Quattro Wireless Simplifies Mobile Advertising Planning and Buying for Advertisers and Agencies

Otilia Otlacan | January 23, 2009 | 0 Comments

Quattro’s Mobile Ad Network to Collaborate with Microsoft Advertising to Promote Integrated and Simplified Mobile Advertising Planning WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), North America’s premier mobile ad network, announced a strategic relationship with Microsoft Advertising to help advertisers and agencies plan, buy and execute mobile advertising as part of their integrated marketing campaign. Quattro’s [...]

LSN Introduces Local Content Widgets in Yahoo! Go for Millions of Mobile Users

Otilia Otlacan | January 8, 2009 | 0 Comments

ATLANTA – LSN, Inc., Local Solutions Network, with the nation’s largest local mobile advertising network, announced the availability of their LSN Local Content Widgets in Yahoo! Go (http://go.yahoo.com), leveraging Yahoo! Blueprint, Yahoo!’s mobile development platform. Starting today, Yahoo! Go users will be able to access local news, weather, sports, school closings and much more from [...]