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CHICAGO – Ad Systems Communications, Inc. (OTCQB: ADSY)(News), a leading service provider of digital media and video communications advertising for all major cable TV networks, announces McDonalds is extending its budget into fourth quarter 2010 and expanding into the company’s systems in regional markets.
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Coca-Cola, Ford, Microsoft, McDonald’s, SunTrust and Whole Foods Among First To Join CoTweet Enterprise Innovators Program SAN FRANCISCO – The world’s leading brands have embraced the power of the real-time web, and CoTweet is playing a key role in their success. CoTweet announced that companies including Coca-Cola, Ford, McDonald’s, Microsoft, SunTrust, Whole Foods and others [...]
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Smart, original spot airs in 11 Chicago regions CHICAGO – Leading production and post production house, Optimus, announced that it has completed and aired “Done,” the TV commercial based on the winning script from the Optimus “One Shot” contest. The contest was staged last August in partnership with the firm’s brand marketing agency, Scott & [...]
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ORLANDO, Fla. – At its signature Mplanet conference, the American Marketing Association unwrapped the results of a year-long project to help marketers map future scenarios and possibilities in the marketplace. The work, created in partnership with Decision Strategies International, used scenario-building to predict four archetypes of CMOs and their potential impact on marketing in 2015. [...]
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ORLANDO, Fla. – As the marketing landscape continues to change at unprecedented speeds, the industry’s top minds came together at the American Marketing Association’s conference Mplanet (Jan. 26-28) to share insight on the opportunities and challenges in today’s technology-driven marketplace. “Especially in today’s changing climate, marketing has the opportunity to create an enduring brand,” said [...]
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PARIS – Regulatory News: Publicis Groupe (Paris:PUB) announced the acquisition of the Chinese full-service advertising agency W&K Communications. Effective immediately, the agency will be re-branded as Leo Burnett W&K Beijing Advertising Co. and will become part of Leo Burnett Greater China operations. W&K Communications will continue to be led by Mr. Guo Weijun, current Chairman, [...]
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Avenue A | Razorfish announced today that the agency has shortened its name to Razorfish and launched its new website — www.razorfish.com. ‘For four years we have operated as a single agency with integrated capabilities in the global marketplace, and we don’t need two names anymore,’ Razorfish CEO Clark Kokich said. ‘Although both Avenue A [...]
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NEW YORK – The Interactive Advertising Bureau (IAB) closed this year’s highly successful MIXX Conference and Expo with the presentation tonight of the fourth annual MIXX Awards. The MIXX Awards are the only honor devoted exclusively to interactive advertising, and the only juried competition that recognizes excellence in both creativity and effectiveness. For the first [...]
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Industry Leaders to Examine the New Marketing Environment and Strategies of Today’s Most Successful Brands CHICAGO – The American Marketing Association announces the return of Mplanet, an industry-leading event for the world’s most influential marketing leaders and academics to share new ideas, innovations and proven strategies in today’s challenging marketing environment. The American Marketing Association, [...]
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Avenue A | Razorfish congratulates Lanctot on being named to the MEDIAWEEK 50 for second consecutive year. Seattle September 22, 2008 – Avenue A | Razorfish, one of the largest interactive marketing companies in the world, today named Jeff Lanctot as the agency’s new chief strategy officer. Lanctot is also named for the second time [...]
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McDonald’s, Sony Pictures, State Farm, and Toyota Initiate Brand Sponsorships for Landmark Music E-Commerce Store Advertising Campaigns Will Focus on User Music Engagement Tied to Brand Awareness LOS ANGELES – MySpace, the world’s premier social network, today announced that McDonald’s, Sony Pictures, State Farm, and Toyota will be the first four integrated sponsors of MySpace [...]
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Avenue A | Razorfish speaks on social advertising and participates in Advertising Week’s Futures Program New York, NY September 17, 2008 — Avenue A | Razorfish, one of the largest interactive marketing firms in the world, has announced that it will sponsor Advertising Week V, North America’s largest and most prestigious annual gathering of industry [...]
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