Home » Archives for Mark Read
Tag: Mark Read
WPP Digital Acquires Rockfish Interactive
NEW YORK & LONDON – WPP Digital, the digital arm of WPP (NASDAQ:WPPGY) has agreed to acquire Rockfish Interactive Corp., one of the most highly acclaimed and fastest growing digital marketing agencies in the United States. Rockfish, which is based in Rogers, AR, with offices in Little Rock, AR, Dallas and Cincinnati, boasts a client [...]
WPP and nPario Launch Partnership to Improve Data-Driven Decision-Making for Marketers and Advertisers
Strategic Investment and Partnership To Increase the Effectiveness of Digital Marketing Investments NEW YORK & PALO ALTO, Calif. – WPP (NASDAQ: WPPGY), the world’s largest communications services group, and nPario, a leading provider of technology solutions and applications designed to analyze extremely large volumes of online and offline consumer data (“Big Data”) for monetization and [...]
WPP Digital acquires Blue State Digital, LLC
Full-service digital agency developed “Obama for America” online campaign NEW YORK & LONDON – WPP (NASDAQ: WPPGY), the world’s largest communications services group, announces that it has agreed to acquire all the assets of privately held Blue State Digital, LLC (BSD) in the United States and the United Kingdom through WPP Digital, the digital investment [...]
WPP and Buddy Media Launch Strategic Partnership to Help Companies Scale Facebook Marketing Globally
WPP Digital Invests $5 Million in Buddy Media NEW YORK – WPP (NASDAQ: WPPGY), the world’s largest communications services group, and Buddy Media, the Facebook management system of choice for seven of the world’s top 10 advertisers, announced a strategic partnership to help the world’s largest brands more effectively scale their marketing efforts on Facebook.
WPP and Fox Audience Network Announce a Partnership to Provide Enhanced Online Media Planning Services
Integrated data offerings set new standard for multichannel audience insights, segmentation and media planning LOS ANGELES & NEW YORK – Fox Audience Network (FAN), a division of News Corporation, and WPP (NASDAQ:WPPGY) announced a partnership to provide marketers with more accurate and in-depth information to increase the effectiveness of their digital marketing investments.
Top Technology and Digital Media Leaders Converge at Stanford to Discuss Downturn’s Impact
The 15th Stanford Accel Symposium Hosted by MediaX Will Feature Thought Leaders From WPP, eBay, Facebook, CNET, Yahoo! and LinkedIn PALO ALTO, Calif. – Accel Partners and Stanford’s MediaX announced their 15th symposium, which will feature unfiltered industry insights and offer the unique opportunity to learn and discuss the impacts of 2008′s dramatic events on [...]
WPP and Omniture Launch Partnership to Improve Marketing ROI
Will collaborate in client development, technology, new products and the training of over 500 WPP professionals in Omniture technologies; WPP invests $25 million in Omniture DAVOS, Switzerland – WPP (NASDAQ: WPPGY), the world leader in communications services and Omniture, Inc. (NASDAQ: OMTR), the leading provider of online business optimization, announced a strategic partnership that will [...]
Google and WPP launch Marketing Research Awards Program
Google and WPP team up to endow research into how online media influences consumer behaviour NEW YORK – Google and WPP (NASDAQ: WPPGY) announced today that they will jointly fund a grant program to support research into how online media influences consumer behaviour, attitudes and decision making. WPP and Google will contribute up to $4.6 [...]
David J. Moore Steps into Enhanced Chairman Role and Appoints Jonathan K. Hsu Chief Executive Officer of 24/7 Real Media
NEW YORK – July 28, 2008 – 24/7 Real Media Inc., the leading global digital marketing company, today announced that Jonathan K. Hsu has been appointed CEO, effective immediately. After serving for nearly 12 years as Founder, Chairman, and CEO of 24/7 Real Media, David J. Moore will continue serving as Chairman while playing a [...]
Yahoo! and WPP Forge Multi-Year Strategic Partnership
SUNNYVALE, Calif. & LONDON–(BUSINESS WIRE)–Yahoo! Inc. (NASDAQ:YHOO) and WPP’s (NASDAQ:WPPGY) GroupM, 24/7 Real Media and WPP Digital today announced a strategic partnership that will enable WPP agencies to buy digital display advertising across the Internet more efficiently than ever before. The partnership will initially involve a collaboration between Yahoo! and WPP’s GroupM and 24/7 Real [...]
Media, Marketing and Agency Executives Will Address the 08 Online Publishers Association Global Online Media Conference in London
Event will Include a Line-up of Speakers from Nike, Publicis Groupe, Nokia, BSkyB, Coca-Cola, Ogilvy Entertainment, HSBC, Washington Post, WPP and More NEW YORK, NY – March 11, 2008 – The Online Publishers Association (OPA) today announced that its 3rd annual global forum will feature CEOs and top marketing and media executives from advertising agencies, [...]
Keep in touch!