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US Mobile Map Audience Grows 39 Percent in Past Year as Fixed-Internet Map Audience Softens Slightly

Otilia Otlacan | July 28, 2011

Smartphone Adoption Leads to Doubling of Map App Audience RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released results of a U.S. study of mobile map usage based on data from its comScore MobiLens service. The study found that 48 million mobile users accessed maps on their mobile device [...]

comScore Releases First Comparative Report on Mobile Usage in Japan, United States and Europe

Otilia Otlacan | November 4, 2010 | 0 Comments

Japan Mobile Audience “Most Connected” with 3 of 4 Users Accessing Mobile Media in June Social Networking Shows Highest Reach among U.S. Mobile Users, While Europeans Text the Most RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released a study on mobile usage and behaviors in Japan, the United [...]

comScore: Mobile Internet Becoming A Daily Activity For Many

Otilia Otlacan | March 23, 2009 | 0 Comments

Number of people accessing news and information on their mobile device more than doubles in a year. Reston, VA. – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, reported that the number of people using their mobile device to access news and information on the Internet more than doubled from January 2008 [...]

comScore and Quattro Wireless Network Study Reveals Unduplicated and Engaged Mobile Audience

Otilia Otlacan | October 30, 2008 | 0 Comments

WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), North America’s best performing mobile advertising network, announced the results of a comScore, Inc. (NASDAQ: SCOR) digital marketing intelligence survey about today’s mobile consumer trends. The survey tracked contextual, demographic, behavioral and location information from the Quattro network of premier Publisher mobile web sites for category leading organizations, such [...]