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MarketTools Announces Expansion and Full Launch of MarketTools.com, the First and Only Fully Integrated, Centralized Market Research Hub
Breakthrough Platform Expanded to Make Online Market Research Easier, Faster, More Cost Effective and Insightful SAN FRANCISCO – MarketTools, Inc. announced the full launch and expansion of MarketTools.com, the first and only fully integrated, centralized research platform that brings together a comprehensive set of research applications and fraud-free data collection, combined with research expertise and [...]
Specific Media Announces Strategic Expansion Plans for Northern Europe
Online Advertising Network Recruits Industry Heavyweights to Spearhead Move into Scandinavia LONDON – Specific Media, the leading independent online advertising network, announced the next stage in its growth strategy for Northern Europe. Specific Media will open an office in Copenhagen, Denmark on 1st March 2009. Three strategic senior hires will support the expansion into Scandinavia. [...]
Epic Advertising Announces Key Executive Appointments
Online performance marketing leader announces the promotion of Charles Nowaczek as Chief Operating Officer and Young Kim as SVP of Finance NEW YORK – Epic Advertising (www.epicadvertising.com), the privately-held, New York-based online performance marketing firm, announced two key appointments within its executive suite. The announcement comes on the heels of a wave of recent positive [...]
Burst Media Study Reveals That 80% of Web Users Are Concerned about Privacy Online
BURLINGTON, Mass. – Burst Media, (www.BurstMedia.com), a leading provider of advertising representation, services and technology to independent Web Publishers, released the results from a survey it conducted about online privacy. The survey was administered to over 4,000 web users with the purpose of better understanding how privacy impacts a web user’s Internet experience, as well [...]
Social Networking Has Banner Year in France, Growing 45 Percent
French Language Interface Introduction Helps Facebook Surge into Top Position LONDON, U.K. – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released the results of a study of social networking site usage in Europe, with a particular focus on France, based on data from the comScore World Metrix audience measurement service. The [...]
Search Engine Strategies London 2009 Profiles
LONDON – Search Engine Strategies London 2009 takes place February 17, 2009 – February 20, 2009 at the Business Design Centre in London. Business Wire is the official news wire for Search Engine Strategies London 2009. Breaking news releases, advisories, photos, and multimedia are available at Tradeshownews.com, Business Wire’s trade show, conference, and event news [...]
Epic Advertising Announces London Office Opening
Online Performance Marketing Leader Also Announces the Hiring of Key Staffers Under SVP and GM, Rob Wilson, as Company Expands International Operations LONDON – Epic Advertising (www.epicadvertising.com), the privately-held, New York-based online performance marketing firm, announced the official opening of its London office. The announcement follows recent news of the company’s successful 2008 performance, impressive [...]
Top Technology and Digital Media Leaders Converge at Stanford to Discuss Downturn’s Impact
The 15th Stanford Accel Symposium Hosted by MediaX Will Feature Thought Leaders From WPP, eBay, Facebook, CNET, Yahoo! and LinkedIn PALO ALTO, Calif. – Accel Partners and Stanford’s MediaX announced their 15th symposium, which will feature unfiltered industry insights and offer the unique opportunity to learn and discuss the impacts of 2008′s dramatic events on [...]
Web Analytics Association and eMetrics Marketing Optimization Summit Become Community Sponsors of Web Analytics Wednesday
Industry Leaders Join in Recognition of Web Analytics Wednesday’s Impact on the Global Web Analytics Professional Community Web Analytics Wednesday (WAW), the world’s largest social networking event for web analytics professionals, is proud to announce the addition of the Web Analytics Association and the eMetrics Marketing Optimization Summit as Community Sponsors. “Having the web analytics [...]
Burst Media Appoints Jim Garrity to Board of Directors
Former Wachovia CMO Brings Extensive Marketing and Brand Experience to Board BURLINGTON, Mass. – Burst Media, a leading provider of advertising representation, services and technology to independent Web Publishers, announced the appointment of Jim Garrity to the company’s Board of Directors. Garrity, who retired from his most recent position as the Chief Marketing Officer (CMO) [...]
Epic Advertising Posts Strong 2008 and Q4 Gains as Recession-Resistant Marketers Increase Activity, Move to Multi-Platform Online Campaigns
Online performance marketing firm sees trend to performance-based campaigns blending brand and direct response on search, display and social media NEW YORK – Epic Advertising (www.epicadvertising.com), the privately-held, New York-based online performance marketing firm, announced strong 2008 results, posting core revenue gains of 29 percent over 2007. The company turned in a healthy 21 percent [...]
Fournaise: 60% Of Advertising Spending Was Wasted In 2008
- Global Marketing Effectiveness Tracking company warns of low effectiveness level of advertising campaigns – LONDON – The Fournaise Marketing Group, one of the global leaders in all-media marketing effectiveness tracking, released that 60% of all advertising spending it tracked around the world in 2008 failed to deliver the results expected by their marketers and [...]
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