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Incisive Media Tracks Legal Technology News and Trends at LegalTech with Onsite Blogging Station and Online Video Interviews


NEW YORK – Incisive Media, parent company to many leading legal technology news and information brands, has expanded its presence at this year’s LegalTech New York conference with an on-site blogging station and online video interviews with leading speakers, attendees and exhibitors at the event. Editors, including Monica Bay, editor in chief of Incisive Media’s Law Technology News, and senior company business executives are conducting live video interviews from the show that are immediately digitized and available on the Web at www.incisivemediamarketing.us/legaltech09.

The interviews, available online now, cover a wide range of topics from discussion of key LegalTech sessions and use of social media by lawyers and law firms, to electronic data discovery and the impact of the current economic downturn on technology spending. Interviewees will also include winners of the 2009 Law Technology News Awards.
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Posted in Internet Marketing Services, Internet Strategy, LinkedIn, Marketing Strategy, Online Media, Social Networks, TwitterComments (0)

Incisive Media Forms Legal Business Solutions Division; Promotes Iredell to Head New Group


NEW YORK – Incisive Media, a global leader in specialized business news and information, announced the formation of the Legal Business Solutions Division and promoted Kevin Iredell to head the new group. The Division will focus on expansion and marketing of Incisive products and services used by law firms to manage their businesses and organizations. Iredell, 36, most recently served as group director, brand management for Incisive’s national publications, including The American Lawyer and Corporate Counsel. He will report to Jack Berkowitz, senior vice president.

Incisive Legal Intelligence (formerly ALM Research and Altman Weil Publications) will form the core of this new unit. ILI offers the legal industry’s most extensive online database of legal market intelligence, as well as syndicated survey reports, including the annual Law Firm Business Development Survey and Survey of Law Firm Billing Rates and Practices.
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Posted in Marketing Strategy, Online MediaComments (0)

As Online Ad Spending, Revenues Grow, ClickZ Presents Online Marketing Summit (OMS)


Interactive advertising event features all new content and online marketing certifications
2009 OMS Summit

SAN DIEGO – Though most signs point to a downward economy, interactive advertising, including local search, display ads and e-mail marketing, is expected to grow from 7.4 percent of the global advertising market at the end of 2007 to 21 percent by 2012 (source: The Kelsey Group). Encouraging further growth, ClickZ presents the Online Marketing Summit (OMS) San Diego, the only purely educational event of its kind – built around content that drives action and delivers insight that online marketers can build into their marketing plans immediately. The ClickZ Network is the world’s largest online resource of interactive marketing news, information, commentary, advice, opinion, research, and reference.
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Posted in Digital Marketing, Events, Internet Marketing Services, Internet Strategy, Search Marketing (SEM)Comments (7)

Search Engine Strategies (SES) Conference & Expo Announces Dates for SES Amsterdam 2009


AMSTERDAM, Netherlands – Incisive Media today announced that its Search Engine Strategies (SES) Conference and Expo, the premier event for search engine marketing and optimization, is launching in Amsterdam, Holland in conjunction with BBP the publisher of Twinkle and initiator of the Search Engine Marketing (SEM) Conference this March 16 – 17 at The Grand Hotel Krasnapolsky. See www.SearchEngineStrategies.nl

SES is the leading global search marketing event series for education in digital marketing and advertising with specific emphasis on Search Engine Marketing (SEM), PPC and SEO. SES Amsterdam will teach delegates everything they need to know to maximize their advertising reach online whilst providing a forum for delegates to network with their peers, expert practitioners and representatives from the search engines themselves.
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Posted in Events, Internet Marketing Services, Search Engine Strategies, Search Marketing (SEM)Comments (0)

Search Engine Strategies (SES) London Conference & Expo


Day 2 to Open with an All Star Roundtable Bringing the Best Minds in Search Together on Stage for the First Time
Search Engine Strategies London 2009

LONDON – SES London, the leading global search marketing conference series announced today that a unique roundtable session will open proceedings on day two of the conference.

Brett Tabke, founder of WebmasterWorld, Rand Fishkin, founder of SEOmoz.com, Chris Sherman, Executive Editor, Search Engine Land, Jill Whalen, founder of HighRankings.com and Kevin Ryan, Chairman of the Search Engine Strategies Board of Advisors will, for the first time, join together for the Keynote Orion Panel, SEO, Where to Next?!, a special strategy session moderated by SES host, Mike Grehan, Global KDM Office at Acronym Media.
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Posted in Events, Internet Marketing Services, Search Engine Strategies, Search Marketing (SEM)Comments (2)

Mark Your Calendars: Search Engine Strategies (SES) Returns to New York City


Attendees to learn strategies for growing online businesses
SES New York 2009

NEW YORK – If bringing more relevant traffic and qualified visitors to your company’s web site is on your plate for 2009, listen up: Popular search marketing conference Search Engine Strategies New York is the place you want to be. The event is set for March 23-27, 2009, at the Hilton New York. Those who register by Friday, January 9, 2009 for SES New York will save $700.

Marketers, corporate decision makers, web developers, search engine marketing (SEM) specialists and rookies, and search engine optimization (SEO) consultants gather for the industry’s definitive event to delve into the latest developments in search. SES New York is unmatched as far as the number of sessions devoted to understanding how search engine marketing relates to digital and online marketing.
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Posted in Digital Marketing, Events, Internet Marketing Services, Search Engine Strategies, Search Marketing (SEM)Comments (1)

Search Engine Strategies (SES) Training Provides Intensive SEO, SEM Training for Chicago Marketers


CHICAGO – Learning new search engine marketing (SEM) and search engine optimization (SEO) techniques that are cost-effective is at the heart of Search Engine Strategies Training (http://www.SearchEngineStrategies.com/chicago/training.html) slated for December 12, 2008, at the Chicago Hilton. The day of thorough, hands-on training with six sessions to choose from is designed to put theory into practice in a highly interactive environment. The SEM/SEO training immediately follows the Search Engine Strategies (SES) Chicago conference, running December 8-11, 2008, also at the Hilton.

Aimed at consultants, site designers, website owners, in-house marketing professionals, among others, this in-depth training occurs in a small class setting so that instructors are readily accessible for informal one-on-one or small group discussions.

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Posted in Ad Networks and Platforms, Digital Marketing, Events, Google AdWords, Internet Marketing Services, Internet Strategy, Search Engine Strategies, Search Marketing (SEM)Comments (0)

Search Engine Strategies (SES) Chicago 2008 Empowers Companies to Grow their Businesses


Noted Stanford Law Professor and Marketing Visionaries to Speak at 10th Annual SES Chicago Conference
Search Engine Strategies Chicago 2008

CHICAGO – Over 2,000 marketers scouting out sure-fire ways to boost their companies’ online presence are gathering to kick off this year’s Search Engine Strategies (SES) Chicago 2008 Conference & Expo . In its tenth year, SES Chicago (http://www.searchenginestrategies.com/chicago) gives attendees an unmatched combination of high-profile speakers, four-star rated sessions, and specialized educational tracks. The digital marketing conference takes place at the Chicago Hilton and runs December 8-11, 2008.

This year’s conference hones in on current issues facing marketers—from social media to search privacy to click fraud. Marketers will learn from noted search industry experts and gain practical knowledge for issues such as mobile search, web analytics, and global search.

SES Chicago highlights include:

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Posted in Digital Marketing, Events, Internet Marketing Services, Internet Strategy, Search Engine Strategies, Search Marketing (SEM)Comments (0)

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