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PubMatic Offers Ad Networks On Demand International Inventory With Expanded AdFlex Campaign Fulfillment Service
Ad Networks Can Now Access Transparent Publisher Inventory for International Spot Buys or Multiple Campaigns Through PubMatic PALO ALTO, Calif. – PubMatic (www.pubmatic.com), which provides more than 5,500 online publishers with real-time ad optimization, announced AdFlex International, an expanded version of the popular AdFlex campaign fulfillment service that dozens of ad networks have used since [...]
Google and CTT Announce New Courses Offered by GOOBEC, the Recently Launched Educational Program for Online Advertising Professionals in Latin America
New Courses Include GAP Test Preparation and Google AdWords™ Advanced MIAMI – Google and CTT Corporation, a leader in talent development services for information and communication technology professionals, announced that the recently launched Google Business Education Center (GOOBEC), will now offer an even wider range of educational services, including expert assistance and tools that allow [...]
Sun-Times News Group and Monster Form Strategic Job Search and Recruitment Services Alliance; Launch Co-Branded Career Sites
Companies to Deliver Extensive Online and Print Recruitment Reach in the Greater Chicago Area via Chicago Sun-Times and 70 Suburban Newspaper Titles CHICAGO & MAYNARD, Mass. – The Sun-Times News Group, the premier source of local news and information for the greater Chicago area and principal operating subsidiary of Sun-Times Media Group, Inc. (OTCBB:SUTM), and [...]
iPod Touch Requests Triple in December According to AdMob December 2008 Metrics Report
Android and iPhone Gaining Smartphone Operating System Market Share SAN MATEO, Calif. and LONDON, January 8, 2009 — AdMob, the world’s largest mobile advertising marketplace, today highlighted explosive iPod Touch growth and smartphone Operating System (OS) market share in its December 2008 Mobile Metrics Report. iPod Touch requests more than tripled worldwide from November to [...]
WiFi Usage Growing Rapidly in US and UK According to AdMob November 2008 Metrics Report
Worldwide iPhone Requests Grew 52 Percent From October to November SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, highlighted growing WiFi usage in the US and the UK in its November 2008 Mobile Metrics Report. Worldwide iPhone requests grew 52 percent month over month to 359 million in November, giving [...]
iPhone Now the #1 Device Worldwide According to AdMob October 2008 Metrics Report
AdMob Reached More Than 4.5 Million iPhones in October 2008, 1 Out of Every 3 on the Market SAN MATEO, Calif. & LONDON – AdMob, the world’s largest mobile advertising marketplace, announced the iPhone is now the #1 device worldwide, displacing the Motorola RAZR, and in a regional feature focus highlighted traffic from Latin America [...]
Publicis Groupe to Acquire Tribal, Leading Brazilian Independent Digital Agency
PARIS – Regulatory news: Publicis Groupe (Paris:PUB) announced that it has acquired the Sao Paulo-based leading digital agency Tribal. With nearly one hundred communications specialists, Tribal is one of Brazil’s top independent interactive agencies. This nationally recognized industry leader offers a complete range of in-house services from strategic brand planning to interactive campaigns and advanced [...]
Examine the World Advertising Industry Market Brief
NEW YORK – Reportlinker.com announces that a new market research report related to the Advertising industry is available in its catalogue. World Advertising Industry Market Brief The global outlook series on the Advertising Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers an aerial view of [...]
MySpace and Auditude Partner With MTV Networks to Enable New Advertising Opportunities for User Uploaded Video
Patented Indexing and Ad Targeting Combine to Transform Audience-Posted Videos Into Advertising Revenue Opportunities for Content Owners LOS ANGELES & PALO ALTO, Calif. – MySpace, the world’s premier social network, and Auditude, a new provider of patented online video advertising technology, today announced that they have partnered with MTV Networks, a division of Viacom (NYSE:VIA) [...]
Mobile Marketing Association Publishes Updated Global Mobile Advertising Guidelines
Latest Revised Guidelines Address Mobile TV and Video and Multimedia Messaging NEW YORK & LONDON & SINGAPORE & SAO PAULO, Brazil – The Mobile Marketing Association (MMA) (www.mmaglobal.com) announced the release of an updated version of its global Mobile Advertising Guidelines. The guidelines provide the global formats, guidelines and best practices necessary to implement mobile [...]
Mobile Marketing Association Announces 2008 Global Award Finalists
Impact of Mobile Marketing Visible Through Successful Utilization and Development of Mobile Channel NEW YORK & LONDON & SINGAPORE & SAO PAULO, Brazil – The Mobile Marketing Association (MMA) (www.mmaglobal.com), which globally promotes the development and sustainability of mobile marketing, today announced the finalists for the MMA’s Fourth Annual Global Mobile Marketing Awards which honors [...]
Marketing Expert Provides Brand Building Strategies
The Principal Women in Business Teleclass Series Features Lisa Kable DES MOINES, Iowa – The Principal® Women in Business Teleclass Series will feature Lisa Kable, co-founder and managing partner of Artemis Woman, October 28 at 12 p.m. (CT). The complimentary teleclass is entitled, “Make Your Brand a Household Name: Buzz Tactics Money Can’t Buy.” Artemis [...]
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