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Click Forensics Unveils Technology to Protect Search Advertisers from Online Trademark Infringement

Otilia Otlacan | October 14, 2008 | 1 Comment

New Feature Helps Advertisers Identify Unlawful Use of Trademarks in Search Advertising, While Improving Traffic Quality – SMX East Conference NEW YORK – At the SMX East Conference, Click Forensics™, Inc., the industry leader in scoring, auditing and managing traffic quality for the online advertising community, today announced a new feature for the Click Forensics [...]

DG FastChannel® Names Former DoubleClick/Google Executive, Richard Kidd, Managing Director Europe

Otilia Otlacan | October 13, 2008 | 0 Comments

DALLAS – DG FastChannel, Inc. (NASDAQ: DGIT), a leading provider of digital media services to the advertising and broadcast industries, announced today that Richard Kidd has been named Managing Director Europe. In his new role at DG FastChannel, Richard Kidd will be responsible for overseeing the European operations of DG FastChannel’s Unicast Internet Marketing and [...]

Interview with Dharmesh Shah, Co-Founder and CSA of HubSpot

Otilia Otlacan | June 27, 2008 | 0 Comments

It’s been quite some time since I posted anything on search marketing matters – which is, in fact, my main specialty. Sarah Worsham (Sazbean Consulting) has recently published her interview with interview with Dharmesh Shah, co-founder and CSA of HubSpot and there were some interesting things worth chewing on. HubSpot provides a marketing application and [...]

Isobar to Launch Search Engine Marketing Firm iProspect Thailand Through Acquisition of Globlet

Otilia Otlacan | June 20, 2008 | 0 Comments

Aegis Group plc (“Aegis”), the marketing communications group, today announces the acquisition of Globlet in Thailand. The value of the gross assets acquired is £0.1 million. Globlet is Thailand’s leading search specialist. It provides search engine marketing consultancy and technical execution for a range of local clients across the retail, technology, healthcare and real estate [...]

ad:tech Team Announces the Cancellation of the German Show

Otilia Otlacan | February 8, 2008 | 0 Comments

The premier event for online marketers, ad:tech announces… It is with enormous regret that the ad:tech team announces the cancellation of our German show. The event was a recent addition to our portfolio and launched successfully in May 2007 at the Congress Center Hamburg. The launch of ad:tech Hamburg followed successful launches in London, Paris, [...]