Ad Units to Accelerate Use of Interactivity in Digital Video Advertising, To Bring Sector to Scale PHOENIX - Empowering brand marketers to better leverage interactive video ad experiences, the Interactive Advertising…
Latest Members of Esteemed Industry Group Will Help Drive Vital Dialogue Between Interactive Publishers & Agency Insiders PHOENIX - The Interactive Advertising Bureau (IAB) announced that twelve industry luminaries have accepted…
PHOENIX - With the Interactive Advertising Bureau’s (IAB) Digital Media Sales Certification program officially launched less than a year ago, three leading media companies – 24/7 Media, About.com and Triad Retail…
Premier Political Statistician Nate Silver to Open Event with Keynote Addressing the World of Data-Driven Predictions NEW YORK - This year, the Interactive Advertising Bureau (IAB) will bring together senior voices…
“Interactive Insider” Will Provide Sales Tools and Thought Leadership Exclusively to IAB Members NEW YORK – The Interactive Advertising Bureau (IAB) announced the launch of “Interactive Insider,” a specialized area…
