Consumers, specifically women, are interacting on social media via advertising cues to show support for favorite brands BURLINGTON, MA - Burst Media, (http://burstmedia.com), a leading online media company and wholly owned…
Acxiom’s interest and behavior data help ads be more relevant to actual consumer needs LITTLE ROCK, Ark. – Acxiom® (Nasdaq: ACXM), an enterprise data, analytics, and software-as-a-service company, and Facebook,…
Exclusive offering provides free six months of Total Defense Anti-Virus to safeguard users worldwide from online dangers REDWOOD SHORES, Calif. – Cloud security leader Total Defense, Inc. announced its expanded…
Case Moves Forward for Wholly-Owned Subsidiary of Lexington Technology Group with the Markman Hearing Scheduled for October 2nd, 2013 MCLEAN, Va. - Lexington Technology Group, Inc., an intellectual property management firm…
Facebook and Microsoft have recently confirmed that they reached an agreement in which Facebook acquires the Atlas Advertiser Suite from Microsoft. A leader in campaign management and measurement for both…
Zoho today announced the immediate availability of Zoho Campaigns, its easy-to-use application to reach and engage customers and prospects wherever they are — in email, Twitter, Facebook and more. Highlighted by rich email and social campaign functionality, Zoho Campaigns features very tight integration withZoho CRM, the on-demand CRM software, recently named 2012 CRM Market Leader for Small and Mid-sized Businesses.
Incisive Media announced that speakers from LinkedIn and Facebook are now confirmed on two brand new panels at this year’s SES San Francisco 2012 (August 13 – 17). SES is also introducing “SES Talkback,” an innovative open forum track featuring four different sessions, scheduled all day Wednesday, August 15. SES Talkback will be led by two industry experts and will cater to attendees’ specific questions.
Appatyze (http://www.appatyze.com/) today announced that it will use Adap.tv’s programmatic ad trading platform to support the buying and selling of video through its ad network, the Appatyze MARKETPLACE. Under this new partnership, Appatyze’s Facebook app developers get the automated tools and services they need to access to a wider range of demand sources, while video advertisers gain a straightforward route to reach their target audience.
Facebook Paid Advertising Generated 130 Percent Uplift in Purchase Behaviour on Asos.com in 4-Week Period Following Campaign Exposure London, UK - comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital…
Nanigans, Inc., developer of market-leading Facebook® Advertising software, has announced that Dr. Edoardo M. Airoldi, Assistant Professor of Statistics at Harvard University and Director of the Harvard Laboratory for Applied Statistical Methodology, has joined as Technical Advisor. Dr. Airoldi expands Nanigans’ big data team and further positions the company as a global leader in data-driven advertising.
