Tag Archives: eugene becker

AddThis Launches Global Audience Segments
Ad & Media Strategies
September 25, 2012 posted by Otilia Otlacan

AddThis Launches Global Audience Segments

AddThis, the largest social infrastructure platform on the open web today announced the launch of global intent-based audience segments, allowing customers to target consumers globally, at the regional or country level. The U.S.-based company will officially launch localized and optimized audience segments in the United Kingdom, France and Germany with plans for additional segments in other European countries.

AddThis Makes Big Social Data More Actionable for Pubs and Advertisers With Suite of New Tools & Analytics
Ad & Media Strategies
May 10, 2012 posted by Otilia Otlacan

AddThis Makes Big Social Data More Actionable for Pubs and Advertisers With Suite of New Tools & Analytics

AddThis launches today a robust set of social plugins, analytics, and audience products to provide a full suite of sharing and engagement tools for publishers and brands. The announcements from the company, formerly known as Clearspring, accompany consolidation of the company’s brands under AddThis and come with new milestones for unique users and domains.