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Majority of SoCal Tech Execs See Biz Improvement in 2H 2009
According to socalTECH.com Survey, Most See Corporate Spending – Not Government Stimulus – As Driver WESTLAKE VILLAGE, Calif. – In a recent survey of Southern California technology executives, most believe it will take another six months to a year before business conditions will improve, with private company executives slightly more bullish than public companies’ executives. [...]
blinkx Unveils the Un-roll Unit, A Unique, Immersive Approach to Online Video Advertising
MediaCom and Shell Oil leverage the Un-roll to tell Shell’s alternative energy story to the world SAN FRANCISCO, CALIF. – blinkx, the world’s largest video search engine, introduced the Un-roll Unit, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, [...]
24/7 Real Media Introduces Open AdStream for Vertical Network Management
NEW YORK – August 27, 2008 – 24/7 Real Media Inc., the leading global digital marketing company, today introduced a new application for its Open AdStream® ad management platform to provide more control for vertical network owners across every site they operate. Open AdStream can be used for total network management, with the tools and [...]
The New Look of LookSmart
Leading Search Advertising Provider Partners with Digital Influence Group for New Corporate Identity SAN FRANCISCO, Aug 18, 2008 – LookSmart, Ltd. (NASDAQ:LOOK), a pay-per-click (PPC) Search Advertising Network and technology solutions provider, today unveiled its new corporate identity and redesigned Web site, LookSmart.com, at the 2008 Search Engine Strategies Conference in San Jose. The company [...]
In-Game Advertising Research Proves Effectiveness for Brands Across Categories and Game Titles
NEW YORK — June 3, 2008 — Massive Inc., a wholly owned subsidiary of Microsoft Corp. and a leading network for video game advertising, and Interpret LLC, a leading new media research firm, today released research results that provide further insight into the significant brand impact of dynamic in-game advertising. The study demonstrates that the [...]
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