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AOL’s Platform-A Launches Broad-Based Strategic Relationship with FreeCreditReport.com
New Multi-Faceted Deal Expands to Include Multiple Digital Solutions NEW YORK – AOL’s Platform-A announced a multi-faceted strategic relationship with FreeCreditReport.com®, the leading provider for online consumer credit reports, scores and monitoring. The partnership will fully leverage Platform-A’s diverse slate of advertising solutions, including deep customized content integration within AOL’s properties and a variety of [...]
Time Inc. One of 20 Largest Online Media Properties
Company Also Ranks Among Top 20 for User Engagement NEW YORK – Time Inc. announced its online network is one of the 20 largest online media properties. This ranking comes from a Nielsen Online December 2008 custom analysis. According to Nielsen’s figures, Time Inc. network’s unduplicated monthly audience of more than 25.6 million unique visitors, [...]
Search Engine Strategies (SES) Conference & Expo Announces Dates for SES Amsterdam 2009
AMSTERDAM, Netherlands – Incisive Media today announced that its Search Engine Strategies (SES) Conference and Expo, the premier event for search engine marketing and optimization, is launching in Amsterdam, Holland in conjunction with BBP the publisher of Twinkle and initiator of the Search Engine Marketing (SEM) Conference this March 16 – 17 at The Grand [...]
Research and Markets: New Agency Model Brings New Growth to Internet Advertising in China
DUBLIN, Ireland – Research and Markets has announced the addition of the “Internet Advertising in China: New Agency Model Brings New Growth” report to their offering. In 2007, Internet advertising revenue accounted for only 1.6% of China’s total advertising revenue. Advertising via traditional media continues to dominate the industry, but the potential market for online [...]
Ad Ops Daily Briefs: January 12 2009
- Lance Trebesch, CEO of TicketPrinting.com Joins the Board of the Better Business Bureau Lance Trebesch, CEO of TicketPrinting.com has joined the Board of the Better Business Bureau, serving Eastern Washington, North Idaho & Montana. TicketPrinting.com has been an avid supporter and member of the Better Business Bureau and considers its accreditation in the BBB [...]
Despite Weak Season, Online Spending Trends Outperform Brick-And-Mortar Across Several Key Retail Categories
Sport & Fitness Ranks as Top-Growing Online Category for the Season RESTON, VA – comScore (NASDAQ : SCOR), a leader in measuring the digital world, released online spending data by category for the online holiday shopping season, which showed that trends in online spending outperformed offline in several key product categories. The study compared [...]
Sales During Online Holiday Shopping Season Decline by 3 Percent
Despite Weak Season Apple, Amazon, Wal-Mart and Sears Post Traffic Increases RESTON, VA – comScore (NASDAQ : SCOR), a leader in measuring the digital world, reported its tracking of holiday season retail e-commerce spending for the holiday shopping season, beginning November 1 and ending December 23, the last day to purchase online with the [...]
ExactTarget’s 2009 Marketing Almanac Predicts Open, Click-Through and Conversion Rates Will Decline Next Year
Free Reference Guide Forecasts Email, SMS and Other One-to-One Marketing Trends, Provides Tips to Help Marketers Dominate the Inbox Competition and Succeed in 2009 INDIANAPOLIS – ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, is releasing The 2009 Marketing Almanac, a free reference guide predicting five trends for email and one-to-one marketing [...]
Holiday E-Commerce Season Sales Finally Match Last Year as Two Workdays this Past Week Each Surpass $800 Million in Online Spending
Sales Since Cyber Monday Up 9 Percent Versus Year Ago RESTON, VA – comScore (NASDAQ : SCOR), a leader in measuring the digital world, reported its tracking of holiday season retail e-commerce spending for the first 35 days of the November – December 2008 holiday season. For the holiday season through December 5, $14.92 billion [...]
Ad Ops Daily Briefs: December 9 2008
- Interactive Advertising Veteran, Jeff Montgomery, Joins 1020 Placecast as Chief Revenue Officer 1020 Placecast, the interactive media company delivering highly effective audience targeting with its place-based advertising solution, added another seasoned advertising veteran to its team with today’s announcement that Jeff Montgomery has joined as the company’s Chief Revenue Officer. Jeff will be responsible [...]
Ad Ops Daily Briefs: December 4 2008
- Rediff.com Launches Service That Lets People with Restricted Internet Access to View Web Pages Rediff.com India Limited (NASDAQ: REDF), India’s leading online portal, today launched its new ‘Web-in-mail’ service, a way to read the web in the mail. Now, users can access internet content using email clients like MS Outlook, Outlook Express and Thunderbird. [...]
Time Spent with Online Content Reaches New High in October, According to Online Publishers Association
Data from Internet Activity Index Shows Content on the Rise with Elections, Economic Crisis; Online Commerce at All-Time Low New York, NY – December 3, 2008 – The Online Publishers Association (OPA) today announced that time spent with online content reached a 2008 high in October, according to the group’s Internet Activity Index (IAI). And [...]
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