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New Research shows Entertainment Banners Impact Box Office Revenues

New Research shows Entertainment Banners Impact Box Office Revenues

Joint Study from MediaMind and comScore Study Ad Effectiveness and User Behavior in Entertainment Verticals New York, New York -  MediaMind, the leading independent provider of digital solutions and comScore, Inc., a leader in measuring the digital world, released “Dwelling on Entertainment,” a joint study that examines how online marketing influences modern consumer behavior in [...]

July 14th, 2010 | Posted in Ad & Media Strategies,Ad Metrics,Ad Networks and Platforms,Ad Operations,Ad Serving,Ads by Creative,Advertising Reports and Studies,Digital Intelligence,Digital Marketing,Internet Strategy,Marketing Strategy,MediaMind Eyeblaster,Video Ads,comScore | Read More »

New Study Shows What Works for Online Video Advertising

Eyeblaster data reveals video advertising outperforms next to editorial content, while lagging in social environments New York, New York — Eyeblaster, the leading independent provider of integrated digital advertising solutions, announced its latest video findings, indicating that online video advertising outperforms next to email and editorial content such as news, finance, sports, music , but [...]

November 27th, 2009 | Posted in Ad & Media Strategies,Ad Metrics,Ad Networks and Platforms,Ad Operations,Ad Products,Ad Serving,Ads by Creative,Ads by Display,Advertising Reports and Studies,Digital Intelligence,Display Ads,In-Stream Ads,MediaMind Eyeblaster,Online Advertising Challenges,Overlay Ads,ROI Measurement,Rich Media Ads,Video Ads,Video Platforms | Read More »

OpenTV’s Ad Management Technology on Display at IBC 2009

Company to Demonstrate OpenTV Eclipse for Emerging Ad Insertion Operations IBC 2009 Stand C81 SAN FRANCISCO – OpenTV Corp. (NASDAQ:OPTV), a leading software and technology provider of advanced digital television and advanced advertising solutions, will showcase OpenTV Eclipse®, the company’s entry-level campaign management solution, at the IBC show in Amsterdam, Sept. 11-15, 2009, Hall 1, [...]

September 8th, 2009 | Posted in Ad & Media Strategies,Ad Metrics,Ad Operations,Ad Products,Ad Targeting,Digital Marketing,Marketing Strategy,TV & Cable Advertising | Read More »

Ai Media Group Launches Full Suite of Online Advertising Services

Seasoned team of online advertising innovators brings expertise to new company NEW YORK – Ai Media Group launches today with a team of experienced professionals ready to offer unique digital advertising solutions including “traditional” search engine marketing (SEM) and search engine optimization (SEO) as well as promotional campaigns for video, mobile, emerging digital media, widgets [...]

September 3rd, 2008 | Posted in Ad Groups & Agencies,Ad Operations,Digital Marketing,Internet Marketing Services,Search Marketing (SEM) | Read More »

EyeWonder’s New AdWonder 9.3 Flash Component Adds Next Generation Functionality for the Creation and Production of In-Stream Ads

Latest Version of Company’s Ad Authoring Tool Streamlines Creation of Today’s Cross-Platform Interactive Digital Advertising Campaigns August 6, 2008 – ATLANTA — EyeWonder, Inc., a leading innovator in Interactive Digital Advertising technologies and services, today announced the launch of its AdWonder 9.3 Flash Component, the latest version of its video and rich media advertising authoring [...]

August 7th, 2008 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ads by Creative,Ads by Display,EyeWonder,In-Stream Ads,Rich Media Ads | Read More »

EyeWonder, Inc., Developing Its Business Internationally, Announces New Chief Information and New Chief Financial Officers

ATLANTA – July 23, 2008 – EyeWonder, Inc., the pioneering Interactive Digital Advertising provider that extends the reach of rich media from online to any interactive digital display, announced today the appointment of Mr. Ricky McClellen to the position of Chief Information Officer (CIO) and Mr. Bruce Reese to the position of Chief Financial Officer [...]

July 24th, 2008 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ads by Creative,EyeWonder,Rich Media Ads | Read More »

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