Tag Archives: cpc advertising

Infolinks Announces In3 Platform to Fix “Broken” Display Advertising Industry by Combating Consumer Banner Blindness
Ad & Media Strategies
October 15, 2012 posted by Otilia Otlacan

Infolinks Announces In3 Platform to Fix “Broken” Display Advertising Industry by Combating Consumer Banner Blindness

Infolinks, a global leader in monetizing digital advertising for publishers, brands and their agencies, today launched Infolinks In3, a new suite of real time intent-based advertising products that creates new revenue opportunities for website publishers and maximizes returns for advertisers. Simultaneously, Infolinks announced Dave Zinman as its chief executive officer. Zinman is the former GM of Display at Yahoo! and is credited as co-inventor of the ad server.

AdGooroo Launches Industry Insight, Offering Search Engine Marketers Instant Access to the World’s Largest Search Intelligence Database
Ad & Media Strategies
February 24, 2012 posted by Otilia Otlacan

AdGooroo Launches Industry Insight, Offering Search Engine Marketers Instant Access to the World’s Largest Search Intelligence Database

Digital marketing intelligence provider AdGooroo (www.adgooroo.com) unveiled Industry Insight, a versatile search marketing dashboard that provides advertisers and agencies with instant access to the world’s largest search intelligence database, including years of proprietary pay-per-click (PPC) data on virtually every industry and advertiser.