Vibrant Evolves Hyperlink to Offer Related Links to Articles & Video

NEW YORK – Vibrant (www.vibrantmedia.com), the world leader in contextual advertising solutions, has announced the launch of Vibrant Related Content, the editorial application of its advanced patented contextual technology. This automatic hyperlinking system recirculates users to more related articles, video, music, and images within a website. Users in turn are able to conveniently access more information pertaining to subjects of interest. Vibrant Related Content is live in beta and will begin rolling out to 3,500 publishers. As for advertising, publishers may choose to monetize these units which can accommodate standard IAB ads.
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LONDON, July 24, 2008 — (BUSINESS WIRE) — Vibrant Media, the world leader in contextual advertising, has announced the expansion of its London office to accommodate its growing business in Europe, Russia and Asia. Top-tier talent join the company as its business continues to accelerate and contextual advertising based on keywords increasingly becomes a significant piece of the marketing mix. Vibrant, which was founded in 2000, currently reaches 125 million users* each month and has doubled its revenue every year for the last five. New hires include:

Jonathan Baron joins Vibrant as the new Vice President of International Sales where he will lead pan-European sales as well as new territories including Russia, Eastern Europe and Asia. Before coming to Vibrant, Baron served as Microsoft Advertising’s Asia Regional Sales Director and then led the Multinational Sales force for the U.S., EMEA and Asia. Prior to that, he headed pan -regional sales in Asia for MSN. Jonathan got his start in the publishing business at United News Media, EMAP and IPC.

Naomi Ferguson brings extensive knowledge and experience to Vibrant as Head of Technology Client Sales. Previously, Naomi managed the technology, telecoms and gambling categories at AOL. Prior to that, Naomi worked at the Financial Times where she was Group Head of Technology Client Sales.
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Agreements set to expand MIVA’s mobile Pay-Per-Click distribution across the U.S. and U.K.

NEW YORK – March 12, 2008. MIVA Media, a leading digital advertising network and a division of MIVA, Inc. (NASDAQ: MIVA), today announced U.S. and U.K. Pay-Per-Click agreements with wireless technology specialist, Greenlight Wireless.

The agreements will see MIVA’s Pay-Per-Click ads displayed to consumers accessing Greenlight Wireless’ portfolio of U.S. and U.K. partner sites from their mobile phones. This partner network includes national news, entertainment and network operator sites that generate over 30 million mobile searches per month1.

Additionally, MIVA’s Pay-Per-Click ads will be displayed to mobile users who utilize Greenlight Wireless’ Skweezer service. Skweezer is a free service that compresses and reformats web pages to make them easier to view and navigate via mobile phones and PDAs.
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