Tag: broadband
BlackArrow Unveils New Tools to Manage Ad Placement Opportunities in and around on-Demand Video
Standards-Based AdMap Tools Define and Manage Ad Avails; Integrate New Ad Types Easily Without Changes to Media Player Code SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform advertising systems for viewer-controlled video, today announced BlackArrow AdMaps™, a sophisticated toolset that enables content providers and distributors to easily define and manage ad avails in [...]
Publicis Groupe to Acquire Tribal, Leading Brazilian Independent Digital Agency
PARIS – Regulatory news: Publicis Groupe (Paris:PUB) announced that it has acquired the Sao Paulo-based leading digital agency Tribal. With nearly one hundred communications specialists, Tribal is one of Brazil’s top independent interactive agencies. This nationally recognized industry leader offers a complete range of in-house services from strategic brand planning to interactive campaigns and advanced [...]
Akamai Releases Third Quarterly “State of the Internet” Report
* Attack traffic continues to grow, both in terms of country counts and number of targeted ports * New Internet connectivity up significantly during the quarter, through undersea cables, WiMAX, and satellite * Akamai observes a nearly ten percent increase globally in the number of unique IP addresses connecting to its network; may be attributable [...]
New Razorfish Research Consumers Increasingly Using Social Media to Make Buying Decisions
Four out of 10 consumers have made a purchase based on advertising they saw on a social media site, and 76 percent welcome advertising on social networks, according to a report published earlier by Razorfish (www.razorfish.com), one of the industry’s largest digital marketing agencies. FEED: The Razorfish Consumer Experience Report can be found at http://feed.razorfish.com. [...]
Jupitermedia Announces Keynotes and Conference Program for ISPCON Fall 2008, The Internet Industry Event, November 11-13 in San Jose
ISPCON Fall 2008 NEW YORK, N.Y. – Jupitermedia Corporation (Nasdaq:JUPM) today announced its schedule of keynote presentations and conference sessions for ISPCON Fall 2008 (http://www.ispcon.com) at the San Jose McEnery Convention Center in San Jose, CA, from November 11 – 13, 2008. ISPCON, “The Internet Industry Event,” is focused on the industry’s hottest Internet services [...]
BlackArrow Integrates Ad Management System with the Akamai Media Framework
Streamlines Deployments of Dynamic, Targeted Advertising Technology for Content Providers Using the Akamai Open Video Player Platform SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, has released a Connector (software development kit) that integrates its ad-management system with Akamai’s Media Framework, a valuable resource for the rapid development [...]
BlackArrow Secures $20 Million in Additional Funding
Latest Round to Expand Product Development and Distribution Platform Support; Bolster Sales and Marketing Efforts SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, today announced it has secured $20 million to further product development, expand distribution platform support and increase worldwide sales and marketing efforts. Participating in the [...]
Kabillion to Implement Innovative BlackArrow Video Advertising System Across Multiple Platforms
Kids Network Will Enable Advertisers to Benefit from New Creative Options, More Effectively Reach Audiences Across Multiple Viewing Environments Los Angeles and San Mateo, Calif. – October 7, 2008– BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, today announced it has signed a deal with Kabillion, the Emmy® Award-winning multi-platform kids’ entertainment [...]
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