BOSTON – The Strategy Analytics Wireless Media Lab report, “US Consumers Willing to Accept Mobile Advertising Despite Concerns Over Hidden Charges,” looks at willingness to accept mobile advertising, and questions what consumers want in return, identifying preferred modes of delivery.

Strategy Analytics found that the majority of mobile users would accept some form of mobile advertising as long as:

* no hidden charges are associated with participation,
* they receive something in return, and
* the level of intrusion is limited.

“Mobile barcodes and mobile coupons were the most preferred advertising models,” commented Paul Brown, Senior Analyst in Strategy Analytics User Experience Practice. “These methods were most appealing as they give the user direct choice over when and where they receive advertising.”

Kevin Nolan, Vice President at Strategy Analytics added, “On the whole, users associate mobile advertising with junk email. Therefore, if providers give advance, exclusive information, as well as other incentives, mobile users would accept mobile advertising.”

About Strategy Analytics

Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems and Virtual Worlds. Headquartered in Boston, MA, with offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements. For more information, please visit http://www.strategyanalytics.com/

Content Delivery Networks (CDNs) posted $1.16 billion in 2008 revenue, notching 30% improvement over 2007.

The U.S. market made up an estimated 57% of the global tally; combined geographies are forecast to grow at 19% in 2009.

Revenue attached to audiovisual verticals including professional video, video advertising, video advertising networks, CMS platforms, online music spins, UGV and podcasting totaled $550 million, or 47.3% of total billings.

Professional video (including advertising) remains the most penetrated and lucrative audiovisual vertical, with 76.2% of views delivered through CDN contracts. Going the other way, 20.4% of lower margin UGV volume was handled by CDNs, plus another 31.7% of online music radio spins and track plays.

Commercial market (retail and transit) value attending the delivery of audiovisual content (including self-hosted networks and CDN) was equivalent to $886 million in 2008, with bandwidth making up 60% of billable costs.

Bandwidth fees as a percentage of CDN contract value are forecast to tack downward through 2010. The report analyzes historical and current pricing and pricing models by contract type, including volume and rate alternatives.

Content Delivery Networks (CDNs) posted $1.16 billion in 2008 revenue, notching 30% improvement over 2007.

The U.S. market made up an estimated 57% of the global tally; combined geographies are forecast to grow at 19% in 2009.

Revenue attached to audiovisual verticals including professional video, video advertising, video advertising networks, CMS platforms, online music spins, UGV and podcasting totaled $550 million, or 47.3% of total billings, according to CDN Account Verticals and Revenue Performance 2006 – 2010, a rigorous analytics report published by AccuStream iMedia Research.

Professional video (including advertising) remains the most penetrated and lucrative audiovisual vertical, with 76.2% of views delivered through CDN contracts.

Going the other way, 20.4% of lower margin UGV volume was handled by CDNs, plus another 31.7% of online music radio spins and track plays.

Large media combines such as Google’s YouTube, AOL, Real Networks, Amazon, Yahoo and Comcast approach bandwidth provisioning as a core infrastructure precondition, taking that potential revenue base off the table.

Commercial market (retail and transit) value attending the delivery of audiovisual content (including self-hosted networks and CDN) was equivalent to $886 million in 2008, with bandwidth making up 60% of billable costs.

Bandwidth fees as a percentage of CDN contract value are forecast to tack downward through 2010. The report analyzes historical and current pricing and pricing models by contract type, including volume and rate alternatives.

Total media servers in deployment rose by 56.7% in 2008. Year end ’08 accounts under contract grew by 25% to 8,496.

Monthly recurring revenue (MRR) for the CDN group rose 1.8% in 2008 to $6,735, as the market pivots toward revenue growth linked more tightly to ROI-driven, value-added applications, reducing exposure to bandwidth commoditization.

Akamai (MRR up 21.4%) and Limelight Networks (MRR up 18.7%) significantly exceeded the CDN group MRR average.

“CDN content verticals and markets of opportunity are expanding as online experiences are transformed through a broadband medium powered by reach, scale and accountability,” commented research director Paul A. Palumbo.

“The infrastructure and application sophistication necessary to deliver broadband media continues to return healthy 50% – 65+% gross margins,” he added.

For more information visit http://www.researchandmarkets.com/research/9c23e1/cdn_account_vertic

The U.S. market made up an estimated 57% of the global tally; combined geographies are forecast to grow at 19% in 2009.

Revenue attached to audiovisual verticals including professional video, video advertising, video advertising networks, CMS platforms, online music spins, UGV and podcasting totaled $550 million, or 47.3% of total billings, according to CDN Account Verticals and Revenue Performance 2006 – 2010, a rigorous analytics report published by AccuStream iMedia Research.

Professional video (including advertising) remains the most penetrated and lucrative audiovisual vertical, with 76.2% of views delivered through CDN contracts.

Going the other way, 20.4% of lower margin UGV volume was handled by CDNs, plus another 31.7% of online music radio spins and track plays.

Large media combines such as Google’s YouTube, AOL, Real Networks, Amazon, Yahoo and Comcast approach bandwidth provisioning as a core infrastructure precondition, taking that potential revenue base off the table.

Commercial market (retail and transit) value attending the delivery of audiovisual content (including self-hosted networks and CDN) was equivalent to $886 million in 2008, with bandwidth making up 60% of billable costs.

Bandwidth fees as a percentage of CDN contract value are forecast to tack downward through 2010. The report analyzes historical and current pricing and pricing models by contract type, including volume and rate alternatives.

Total media servers in deployment rose by 56.7% in 2008. Year end ’08 accounts under contract grew by 25% to 8,496.

Monthly recurring revenue (MRR) for the CDN group rose 1.8% in 2008 to $6,735, as the market pivots toward revenue growth linked more tightly to ROI-driven, value-added applications, reducing exposure to bandwidth commoditization.

Akamai (MRR up 21.4%) and Limelight Networks (MRR up 18.7%) significantly exceeded the CDN group MRR average.

“CDN content verticals and markets of opportunity are expanding as online experiences are transformed through a broadband medium powered by reach, scale and accountability,” commented research director Paul A. Palumbo.

“The infrastructure and application sophistication necessary to deliver broadband media continues to return healthy 50% – 65+% gross margins,” he added.

- Research and Markets: Strategy in Context Is Available Now
The arrival of the standardized three year bachelor degree as the European undergraduate norm, the outcome of the Bologna Agreement, has widened the scope for textbooks which deal with European business issues. There is consequently a wider spread of demand, beyond the traditional Anglo-Saxon countries, for English language business and case books. The target market is therefore undergraduate students completing a course in strategic management or international strategic management. The undergraduate students will probably be in the final year of a bachelor in business degree in a European university. This book is a standard strategic management text and case book, with the accent on the cases.

- Skimlinks Gets $1m To Give Publishers Control Of Affilate Ads

Event to Take Place at Hudson Theatre in NYC on March 17 from 6:00pm-9:00pm

NEWTON, Ma. & NEW YORK – VideoNuze, the leading online publication for the broadband video industry, announced that it will be hosting the “2009 Broadband Video Leadership Evening” at the historic Hudson Theater in New York City on March 17th from 6:00-9:00pm. The event coincides with surging broadband video consumption and mounting industry disruption.

Recently, ComScore reported 13% month-over-month growth to a record 14.3 billion videos viewed in December 2008. As such, VideoNuze is bringing together top digital media and online advertising executives to discuss the implications of the shifting video landscape, evaluate different monetization models and address key industry challenges.

Distinguished speakers for the panel discussion include:

* Albert Cheng, EVP, Digital Media, Disney/ABC Television Group
* Greg Clayman, EVP, Digital Distribution & Business Development, MTV Networks
* Karin Gilford, SVP, Fancast and Online Entertainment, Comcast Interactive Media
* Curt Hecht, President, VivaKi (Publicis Groupe)
* Tom Morgan, Chief Strategy Officer, Move Networks

The evening will begin with a “VideoSchmooze” networking reception from 6:00pm – 7:30pm, where attendees can meet and exchange ideas with top executives from the broadband video industry. The panel discussion will commence at 7:30pm and will be moderated by VideoNuze editor and publisher Will Richmond.

“It’s a real privilege to have these executives, who are on the front lines of driving the broadband video evolution, share their unique insights and varying perspectives on the market’s growth and future direction,” Will Richmond said. “Broadband video continues to be the most important strategic opportunity in the video landscape today. Attendees are certain to take away valuable lessons about what they can do now to benefit from broadband’s significant reach & impact.”

For more complete information about the leadership evening, please visit www.nyc.videonuze.com. To RSVP, please email Evan Goldberg at egoldberg@horngroup.com.

What: 2009 Broadband Video Leadership Evening

When: Tuesday, March 17, 2009; 6:00-9:00pm

Where: Hudson Theatre; 145 W 44th St New York, NY 10036 Get directions

About VideoNuze

VideoNuze is the leading online publication for the broadband video industry, providing analysis and news updates. Published each business day, it provides essential data and insight for the large and growing audience of broadband video executives. VideoNuze is edited and published by Will Richmond, a 20-year veteran of the cable TV, content and technology industries. www.videonuze.com.

“What we do is produce a video message, not unlike a standard video TV commercial, but with the specific intent of converting the finished message to a file size that is small enough to be sent over the Internet as an email attachment,” says Worksmart president, Michael Dotson.

Such video messages can be used to promote a wide variety of products, services, information or just about anything that can benefit from increased awareness. Additionally, they can be set up as a Web link or placed onto a Web site.

Dotson explains that, “Video Brochures have many advantages over typical email campaigns because they deliver the immediate impact of sight, sound, and motion to create a memorable connection with potential customers.

“With the vast majority of Internet users now having direct access to broadband, this kind of messaging is now possible on a large scale for the first time in history,” he adds. “We, at Worksmart, believe that the Video Brochure, with its low production and email costs is a game changer that gives small companies an edge against larger, more powerful competitors.”

Video Brochures typically run less than two minutes in length, and the production costs are very affordable – generally running under $3,000 to produce.

For more information on this new concept, please contact Worksmart Media Group at info@worksmartmediagroup.com or call 714-267-7810.

VASP, video CMS and ad network revenues combined are forecast to increase by 41% in 2009 and 38% in 2010, according to a far-reaching online video services and analytics report published by AccuStream iMedia Research.

The report, Online Video Applications and Platforms: 2007–2010, unites the spectrum of extant video applications and platforms, and aligns them in relevant product category groupings.

Product groups include video overlay applications, advertising platforms, CMS platforms, platforms with inventory sales, search with inventory sales, integration services, indexing and metadata libraries with media sales.

Each product category is analyzed by business model (or models), entrants, revenue, participation structure, gross media spend delivered by platform, trends, account totals and media suite capabilities.

VASPs are integrated product packages with business units built to achieve profitability through scale, rapid response and increasingly, automation.

The top four VASPs are in-banner video advertising platforms (including Eyewonder, Eyeblaster, Pointroll and DoubleClick), and as a category generated an estimated $225 million in net revenue in 2008.

The following ten VASP providers had combined revenue estimated at $194.3 million, and include industry leaders such as Brightcove, Tremor Media, BBE, Worldnow, thePlatform and Internet Broadcasting.

An additional nineteen providers analyzed in the report generated 2008 revenue estimated at $74.4 million.

The VASP market is evolving, however. Video advertising platform total share is forecast to decline from 45.6% in 2008 to 35.6% in 2010.

Video services (including transcoding, custom player design and widgets) are forecast to grow from an 8.5% share in 2008 to 10.7% in 2010. Video indexing and metadata support is forecast to grow from 3.9% share in 2008 to 9.3%.

“VASPs are selling an ROI model in 2009, which plays well in a tight economy by focusing on ways to save clients money,” commented research director Paul A. Palumbo.

“Whether that’s more efficient allocation of marketing spend supporting strategic video publishing online or increasing paid media placement, VASPs are betting with their business models they can deliver better content performance.”

AccuStream Research (http://www.accustreamresearch.com) is a video, audio, download, subscription, VASP application and broadband advertising research firm.

The research report, Online Video Media Spend: 2003 – 2010, calculates multiple ad sales components corresponding to annual growth 2003 – 2010 by avail unit: pre-roll (short and long-form execution), In-banner video, overlays, in-game, podcast, player display and skins.

The report aggregates and separates media spend delivered though video platforms, VASP applications, direct sales teams, rep firms, ad serving engines, distributed or viral campaign management, search, discovery, curation, video indexers, and super syndicators.

The research report quantifies current, forecast and historical CPMs for all inventory formats attending monetization of online video.

Pre-roll inventory expanded by 12.6% in 2008 to 18.75 billion total avails, following a 16.8% uptick in 2007.

However, significant changes are taking place inside pre-roll inventory. First, insertion frequency for onsite experiences was capped at 1.5 (content views per avail) on average in 2008, reduced 13.7% from 2007.

Second, AccuStream is forecasting 27% growth in pre-roll inventory in 2009 and 2010 due to offsite exploitation through syndication (i.e. Hulu and others), and powerful indexing engines that find, categorize, store, package, amplify and distribute enhanced professional and semi-professional video.

Third, enhanced video verticals and accompanying metadata libraries are integrating with ad sales and distributed media platforms aggregating search, discovery, curated and brand produced infotainment video and monetizing it.

In-banner video impressions grew by 65% in 2008, and accounted for $1.5 billion in gross media spend. Video buys made through rep firms totaled $90 million in 2008. Overlay executions associated with video added $37.6 million.

“RFP velocity remained strong throughout 4th Quarter 2008, and while there are patches of caution, 1st Quarter 2009 closings are performing well,” commented research director Paul A. Palumbo.

“Video spend that followed audiences in 2008 are flowing to people, measurability, allocation efficiency and accountability in ‘09. Digital appears positioned to grow through the current economic cycle by attracting more ROI buyers.”

AccuStream Research (http://www.accustreamresearch.com) is a video, audio, download, subscription, VASP application and broadband advertising research firm.

Jeff has a wealth of industry, technology and analyst experience, including product management and marketing, standards development, consulting for major organizations, extensive technology market research reporting, and editorial.

“Jeff brings a wealth of wireless industry experience to ABI Research’s Mobile Content research practice including roles as an industry analyst, product and marketing director and a trade association marketing executive,” says practice director Dan Shey. “Our clients will benefit from this broad experience as Jeff helps them in finding new opportunities, creating new market and product strategies, and managing the competitive environment in the dynamic and growing mobile content market.”

Prior to joining ABI Research Jeff had his own consulting and marketing service with a client list that included industry research firms, semiconductor and equipment manufacturers, publishers, and Fortune 100 media companies. He authored the “Mobile WiMAX Device Guide”, and as Senior Project Engineer for Corporate New Technology, provided expert market knowledge to The Walt Disney Company on emerging broadband wireless technology trends. He also produced a number of market research reports, and organized trade events for Yankee Group and CMP Media.

Previously, Jeff was actively involved in the formation and strategy of WiMAX Forum, holding volunteer director and board member roles in addition to becoming the trade group’s first employee and serving as the Director of Marketing. Earlier posts included that of Director, Worldwide Product Marketing at Proxim Wireless Corporation and Product Line Manager at Diamond Multimedia Systems.

Jeff has also served as the Editor for Mobile Broadband News, and has been widely published in industry journals including WiMax.com, Light Reading, Reuters, Computer Shopper and FierceTelecom. An accomplished speaker, Jeff has moderated events and presented on panels at high-visibility events including Broadband Wireless World, CTIA, IEEE WCNC Conference, Intel Developers Forum, MacWorld, NCTA IOC Wireless and WiMAX World.

He studied Aerospace & Aeronautical Engineering at Embry-Riddle Aeronautical University and has completed a number of certifications in technical, marketing, and management subjects.

He is based near Sacramento, California.

ABI Research is a leading market research firm focused on the impact of emerging technologies on global consumer and business markets. Utilizing a unique blend of market intelligence, primary research, and expert assessment from its worldwide team of industry analysts, ABI Research assists hundreds of clients each year with their strategic growth initiatives. For information, visit www.abiresearch.com, or call +1.516.624.2500.

NEW YORK & TOKYO – 24/7 Real Media, Inc. (“24/7”), the leading digital marketing company, and cyber communications, inc. (“cci”) (4788.T), Japan’s leading media representative company, announced the merger of their subsidiaries DENTSU e-LINK, INC. and K.K. 24-7 Search to form Dentsu Search & Link. Japan’s largest advertising agency Dentsu Inc. (“Dentsu”), currently a shareholder in both subsidiaries, shall remain a shareholder of the newly merged company. Dentsu Search & Link will deliver a full spectrum of search engine marketing (“SEM”) services to the Japanese market. Financial terms were not disclosed.

cci and Dentsu will contribute their extensive Japanese marketing industry knowledge and connections to the venture, and consign to the venture SEM services provided to their clients. 24/7 will license its industry-leading Decide DNA® technology and provide its search engine marketing expertise to Dentsu Search & Link. Takeshi Matsuoka, currently Director and President of KK 24-7 Search, will serve as President and CEO of Dentsu Search & Link.

The merger of DENTSU e-LINK INC. and K.K. 24-7 Search is designed to create a best of breed search engine marketing services’ company in Japan. Dentsu Search & Link will leverage cci’s considerable industry relationships and broad media representative experience in combination with 24/7 Real Media’s industry-leading proprietary search management technology, Decide DNA.

“cci has acquired experience in the SEM field through our subsidiary DENTSU E-LINK. The newly merged company shall play a key role in the SEM field in the Dentsu Group. Dentsu Search & Link shall become a robust and optimum company combined with Dentsu Group’s sales force and experience in the Japanese market and 24/7 Real Media’s most advanced technology,” said Hideyuki Nagasawa, President and CEO of cci. “I am confident that Dentsu Search & Link shall lead the continuously growing new market with high competitiveness.”

“24/7 Real Media looks forward to building a strong relationship with Japan’s leading media representative company cci. cci has embraced digital marketing through its subsidiary DENTSU e-LINK and will continue to lead the Japanese SEM marketplace through its new partnership with 24/7 Real Media. Dentsu Group clients have benefited from cci’s and Dentsu’s progressive view of utilizing technology to provide clients with a competitive advantage,” said David J. Moore, Chairman and Founder of 24/7. “We are confident that the enhanced partnership between cci, Dentsu and 24/7 Real Media will provide even more benefits to cci’s and Dentsu’s clients and help expand 24/7’s technology presence in Japan.”

According to eMarketer*, the Japanese paid search market is on pace to reach approximately 226.5 Billion Yen by 2011. Japan has the second highest number of Internet users after China, and the highest number of broadband Internet users in the Pacific Rim, according to PricewaterhouseCoopers Global Media Outlook 2007.

As the majority owner of Dentsu Search & Link, cci will report consolidated financial results including Dentsu Search & Link. Additional details will be provided during cci’s fourth quarter earnings call in 2009.

*Source: eMarketer; Dentsu, as cited in press release, April 16, 2007

About cyber communications, inc.

cci was established in 1996 in the early period of online advertising market in Japan and has led the market growth as a subsidiary of Dentsu Inc. cci has established the business model whereby, as a media representative, it makes connections between thousands of online media and advertising agencies in Japan. cci describes itself as a total interactive, one-stop marketing service company that provides various services regarding internet advertising such as media planning, ad serving technology, ad creative service and market analysis. For more information, please visit http://www.cci.co.jp/english/.

About 24/7 Real Media, Inc.

24/7 Real Media, Inc. a WPP company, the leading global digital marketing company, empowers advertisers and publishers to engage their target audiences with greater precision, transparency and ROI. Using its award winning ad serving, targeting, tracking and analytics platform, together with its powerful search marketing technology and global network of specialized Web sites, the company has turned the art of reaching audiences across virtually any digital medium into a measurable science. The company is headquartered in New York, with 18 offices in 12 countries throughout North America, Europe and the Asia Pacific region. For more information, please visit www.247realmedia.com.

24/7 Real Media: The Science of Digital Marketing.

24/7 Real Media is a member of the NAI and adheres to the NAI privacy principles that have been applauded by the FTC. These principles are designed to help ensure Internet user privacy. For more information about online data collection associated with ad serving, including online preference marketing and an opportunity to opt-out of 24/7 Real Media cookies, go to: www.networkadvertising.org.

SAN FRANCISCO, CALIF. – January 6, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that CEO and Founder Suranga Chandratillake has been selected as one of Digital Media Wire’s “25 Executives to Watch in Digital Entertainment.” The annual list recognizes 25 of the most innovative, creative and forward-thinking executives in the digital media and entertainment industry.

Honorees are selected by the editorial and executive team at Digital Media Wire and represent companies that are shaping the industry. A highly regarded expert on the future of television, interactive TV and online advertising, Mr. Chandratillake is well-qualified to receive the honor.

Recipients will be honored at a reception at the 2nd Annual Digital Media Insider at CES 2009. In addition, all honorees will be featured in the January 9th issue of Daily Variety and the January 12th issue of Variety’s Video Business magazine. This year’s list of recipients also includes executives from MySpace, MTV Networks, Facebook, Paypal, and Pandora.

“It’s a great honor to be recognized as one of Digital Media Wire’s ‘25 Executives to Watch’,” said Suranga Chandratillake, founder and CEO, blinkx. “blinkx has released a number of innovative products this year, including blinkx Beat and blinkx BBTV, our Broadband television offering. We are delighted to be recognized for our thought-leadership in the industry, and to be included among the other visionaries in this group.”

As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 420 partners and 32 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 32 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

NEW YORK – MIVA Direct, Inc., the toolbar, homepage and content division of digital media and advertising company, MIVA, Inc. (NASDAQ:MIVA), announced the beta release of ALOT Desktop, a free software application that enables users to display widgets directly on their computer desktops without having a browser window open.

Through the new product, users can choose from a range of different ALOT widgets that they can customize and then add to their desktops. These widgets include an online radio player, news headlines, weather and celebrity gossip. It is intended that with future releases of the product, users will be able to access any widget from MIVA Direct’s rapidly expanding online widget portfolio, ALOT Buttons.

The ALOT brand was launched by MIVA Direct in Q4 2007 and is designed to ‘Make the Internet Easy’ by aggregating ‘best of the web’ content within widgets that can be displayed across toolbars, homepages and now desktops. ALOT’s toolbar and homepage products come pre-configured across 40 different categories, enabling MIVA Direct to build up niche vertical audiences. The ALOT music and recipe toolbars, for example, currently have over 900,000 and 500,000 users respectively.

“Our objective with ALOT is to create an integrated widget platform that users can interact with across a variety of different touch points,” commented Peter Corrao, MIVA’s President and CEO. “We believe that adding increased integration through the launch of products like ALOT Desktop not only enhances user experience, but also provides a valuable platform for brand and direct response advertisers to reach potential customers.”

The beta release of ALOT Desktop follows the October launch of MIVA Direct’s new, fully customizable toolbar and homepage products, ALOT Toolbar and ALOT Home. Together, ALOT’s toolbar and homepage products generate over 110 million searches each month1.

According to an October 2008 report from Razorfish, 55% of “connected consumers” — people with broadband who use social networks and digital media — use widgets on their desktops with some frequency, and 62% use them on personalized homepages and social networking sites.

http://www.alot.com

www.alot.com/desktop/

http://www.miva.com

About MIVA Direct, Inc.

MIVA Direct operates a portfolio of consumer websites, interest-specific toolbars and personalized homepages. MIVA Direct’s millions of active toolbars span a range of niche sectors including jokes, music, recipes and horoscopes and offer consumers search functionality in addition to one-click access to tailored content. MIVA Direct is owned by MIVA, Inc. (NASDAQ:MIVA).

About MIVA®, Inc.

MIVA, Inc. (NASDAQ:MIVA) is a global digital media company with a mission to deliver valuable digital audiences to advertisers. MIVA has two focuses to its business: owning and operating a growing portfolio of consumer destination sites and interest-specific toolbars, through its MIVA Direct division; and running a third-party contextual Pay-Per-Click ad network focused on key vertical sectors, through its MIVA Media division. MIVA, Inc. operates across North America and Europe.

DRAPER, Utah – Commission River Corporation, a wholly-owned subsidiary of BayHill Capital Corporation (OTC Bulletin Board: BYHL), an Internet-enabled marketer of communications services and technology solutions, unveiled new affiliate marketing technology it calls ‘XML Plug-in‘ software. The code, which Commission River believes is the first of its kind and which it intends to make available to all its affiliate publishers, facilitates real-time content delivery to the user web sites in the form of rate comparison engines. Commission River unveiled the first seven rate comparison XML Plug-ins during a live web demonstration in front of a large number of its publishers.

“This technology has the potential to change the way the world thinks about affiliate marketing,” commented Adam Edwards, President of Commission River. “With our break-through XML Plug-in technology our affiliates can now add intelligence to their own web sites that will give their visitors the ability to compare and contrast multiple communications offers, in real-time, without having to switch to other web pages. Our XML Plug-in software represents a significant leap in affiliate marketing technology and we anticipate that our publishers who implement this technology will see a meaningful increase in their conversion ratios.”

XML Plug-in technology enables the real-time communication and rendering of formatted HTML code between two web sites. This technology is designed to enable Commission River affiliates to leverage the company’s content management and rate comparison expertise within the bounds of their own web site. The seven new XML Plug-ins, on display at www.commissionriver.com and unveiled during Commission River’s conference call, include the following:

* GeoQuote(tm) Commercial Broadband and Voice Product Calculator
* BottomLine(tm) Long Distance Bill Analyzer
* International Long Distance Rate Analyzer (includes VoIP, Dial-Around, Calling Cards, and 1+)
* VoIP Plan Analyzer (Business and Residential)
* DSL / Triple-Play Availability and Rate Comparison Engine
* Credit Card Rate and Feature Comparison Engine

“We believe today marks the start of a new era in online affiliate sales,” added Patrick Oborn, VP of Marketing for Commission River and chief architect of the XML Plug-in system. “This new technology will allow our affiliates to add value to a customer’s shopping experience, with real-time price and feature comparison tools, which we believe will ultimately drive more sales to our product suppliers. This increase in commerce between our publisher’s web visitors and our vendor-suppliers is designed to put more money in our affiliates’ pockets, allowing them to re-invest in advertising and in creating more plug-in enabled web sites. To our knowledge, no online affiliate marketing company has provided more than tracking links to its agents, and we are excited to be a pioneer in the area.”

The XML Plug-in code needed to run these seven price comparison engines is available, for free, to Commission River publishers through their agent back office. Commission River is also offering free technical assistance to its affiliates in the implementation of the XML Plug-in software.

“The release of this new technology marks a turning point for our company,” commented Bob Bench, CEO of BayHill Capital, parent company of Commission River. “Since acquiring Commission River a year ago, we have worked hard to regain our financial footing, improve operations, and re-establish our position as a leader and innovator in the online marketing space. Today’s release of seven XML Plug-ins marks the beginning of what we believe will be a prosperous era for our agents and the beginning of a growth era for the company.”

About Commission River Corporation

Commission River Corporation is headquartered in Draper, Utah and offers a wide range of communication services and related technology products via its Website, Telarus Inc., (T1 Dedicated Services), WireFly (Cellular), BridgeVine (DSL and Cable high-speed internet), Lingo, Phone Power, VoIP.com, IBN Tel, Pioneer Telephone, OPEX, PowerNet Global, LifeLock, DirecTV, Dish Network, and iTeleCenter. Since September of 1999, Commission River has sold, on behalf of its vendors and for its own account, services and products to approximately 980,000 customers worldwide. Commission River Corporation is a wholly-owned subsidiary of BayHill Capital Corporation (OTC BB: BYHL).

About BayHill Capital Corporation

BayHill owns brands and operates companies related to Internet marketing and product distribution. Commission River, BayHill’s wholly-owned subsidiary, helps product vendors and advertisers identify and utilize effective marketing methods to find targeted customers. BayHill’s current brands and programs are used by thousands of web entrepreneurs who market a variety of products through the Internet on behalf of advertisers. For product advertisers, BayHill offers simplified access to a large customer market through an expert selling channel.

For more information, visit http://www.bayhillcapital.com and http://www.commissionriver.com.

SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform advertising systems for viewer-controlled video, today announced BlackArrow AdMaps™, a sophisticated toolset that enables content providers and distributors to easily define and manage ad avails in and around video content. The AdMap suite extends BlackArrow’s advertising system by introducing tools to manage ad-placement opportunities for programming delivered over broadband and SCTE 130-5 compliant video on demand (VOD) environments. AdMaps provide a time-saving workflow to create new advertising inventory, integrate new ad formats easily and update ad-sales models quickly – all without requiring changes to the existing infrastructure or media player code.

The new suite consists of the AdMap Builder tool to create and manage AdMaps, AdMap Server to deliver the right AdMap for the viewer and, for broadband deployments, a software development kit (SDK) to render AdMaps in common broadband players.

“The lack of tools to easily define and manage rules for ad-placement opportunities in and around video is proving to be a major bottleneck for ad-supported business models,” said Chris Hock, senior vice president, product management at BlackArrow. “With ad strategies undergoing rapid-fire change, programmers and distributors are wanting to experiment safely — in a way that maximizes revenues, without jeopardizing innovation or user experience. BlackArrow’s AdMaps suite addresses this need head-on with practical conventions for creating new ad avails and managing ad-insertion opportunities for viewer-controlled video platforms.”

AdMap Builder is a rich Internet application (RIA) that enables users to create an unlimited combination of permissible ad types, durations and other insertion rules. All user-defined ad-insertion points are displayed graphically to help clients visualize and package ad inventory effectively across multiple video platforms.

AdMap Server selects from among multiple AdMaps to return the best fit based on viewer data – as well as targeting criteria such as audience demographics, content genre and playout environment – before fulfilling each request with the most relevant ad, or series of ads, as defined by the AdMap. AdMap Server conforms to SCTE 130-5 standards for a placement opportunity information service (POIS) in VOD environments, enabling rapid deployment and product interoperability with other SCTE-130 compliant vendors. For broadband distribution, AdMaps are stored as standard SMIL files, which can be read easily by leading media players from Adobe, Move Networks and other providers using the enhanced BlackArrow Player Framework.

AdMaps lay the foundation for BlackArrow’s continued product innovation. Designed to scale, the AdMaps suite is ideally suited to manage intricate affiliate relationships and complex ad-split arrangements within a centralized environment. Moreover, AdMaps supply an important framework from which content providers and distributors will be able to manage and accurately forecast their video inventory.

About BlackArrow, Inc.

BlackArrow is the independent provider of multiplatform ad management for viewer-controlled video. The company’s ad-management system is designed specifically for video content distributed over any on-demand platform — enabling content providers and distributors to maximize advertising revenues, and improving advertisers’ ability to reach target audiences. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif. http://www.blackarrow.tv

BlackArrow and BlackArrow AdMap are trademarks of BlackArrow, Inc.

Publicis Groupe (Paris:PUB) announced that it has acquired the Sao Paulo-based leading digital agency Tribal. With nearly one hundred communications specialists, Tribal is one of Brazil’s top independent interactive agencies. This nationally recognized industry leader offers a complete range of in-house services from strategic brand planning to interactive campaigns and advanced marketing technologies. The Tribal brand will be kept and the agency will be aligned with the Digitas global network. The team will continue to be led by existing management Pierre Mantovani, CEO and Renato Fabri, Chief Creative Officer. Both will now report to François de La Villardière, CEO of Digitas Latin America.

This strategic transaction marks the next step in the international roll-out of the Digitas global network. Publicis Groupe acquired Digitas at the end of 2006. In 2007, Digitas was launched in the UK, in India and Singapore, in China through Publicis Groupe’s acquisition of CCG, as well as in France through the Groupe’s acquisition of Business Interactif. In addition to expanding the Digitas global footprint, the acquisition of Tribal also illustrates Publicis Groupe’s continued strategy of further investing in emerging economies and increasing its revenue share from digital and high-growth markets.

Since its launch in 1998, Tribal has quickly established itself as a national industry leader. The agency has grown to specialize in range of highly-competitive services including Strategic Brand Planning, Marketing Analytics, Media Planning & Buying, Interactive Marketing, Web & Interactive Development, as well as Marketing Technologies. Major clients include Microsoft, Philips, Chrysler and Whirlpool.

Commenting on the announcement, Laura Lang, Chairman & CEO of Digitas, said, “The acquisition of Tribal is key for strengthening our global operations and expanding the Digitas network into Latin America. Brazil is poised for significant growth as Internet/broadband penetration accelerates in the next two years. From a digital perspective, Brazil is vital for our clients and Tribal gives us a center of excellence to leverage in an important growth market.”

François de La Villardière, CEO of Digitas Latin America, “Pierre and his team at Tribal bring strong leadership and a broad range of creative expertise and global clients, everything we need to provide a solid foundation for our Digitas Latam operations.”

Pierre Mantovani, CEO of Tribal, “As we already have an international dimension, with communication campaigns in 20 different countries, joining Digitas and becoming part of Publicis Groupe is a great opportunity for us to operate on a larger scale, while maintaining our identity and our corporate culture.”

Brazil is one of the most promising advertising markets in the world. According to ZenithOptimedia forecasts, the Brazilian ad market grew by 25.1% in 2007, up from 19.4% in 2006. The ad market has been growing well ahead of the wider economy, which has been growing at about 4% a year for the last few years. ZO forecasts a 15.4% total ad expenditure growth for 2008, and double-digit growth for 2009 and 2010.

Publicis Groupe now has nearly 750 employees in Brazil. The Groupe is present through its brands Publicis, Saatchi & Saatchi, Leo Burnett, Fallon, and now Digitas.

About Publicis Groupe

Publicis Groupe [Euronext Paris: FR0000130577] is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals. The Groupe offers local and international clients a complete range of communication services, from advertising through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services offering healthcare communications, corporate and financial communications, sustainability communications, shopper marketing, public relations, CRM and direct marketing, event and sports marketing, and multicultural communications.

Web Site: www.publicisgroupe.com

About Digitas

Digitas is a leading digital marketing agency, helping the world’s biggest brands develop, engage and profit from building profitable relationships with their customers. The Agency pairs media, marketing, technology, creativity, imagination and analytics to ignite emotional bonds between people and brands. Digitas also operates the brand content platform, The Third Act, the independent healthcare marketing brand, Digitas Health, as well as Prodigious Worldwide, the world’s only standalone, global digital productions company. With sister agencies Starcom MediaVest, ZenithOptimedia and Denuo, Digitas is a member of Publicis Groupe’s VivaKi—a global digital knowledge and resource center that leverages the combined scale of the autonomous operations of its members to develop new services, new tools, and new partnerships.

About Tribal

Founded in 1998, Tribal is one of Brazil’s top independent interactive agencies. With almost a hundred communication specialists, the agency offers Strategic Planning Brand, Marketing Analytics, Media Planning & Buying, Interactive Marketing, Web & Interactive Development and Marketing Technologies. Major clients include Philips, Microsoft, Chrysler and Whirlpool. The agency has received a number of prestigious national interactive advertising awards such as “Festival Internacional de Publicidade de Gramado” and “iBest”. With communication campaigns in 20 different countries, Tribal has an international coverage, grew 70% in 2007 and about 50% in 2008.

Web Site: www.tribal.com.br

ORLANDO, Fla. – ARRIS, BIAP, BlackArrow and Sigma Systems jointly announced that they have formed an unprecedented group of technology leaders to revolutionize television advertising. The group will demonstrate its cutting-edge Advanced Advertising solution as part of TM Forum’s Content Encounter 3, which takes place at the Management World Orlando conference.

The Content Encounter initiative at the TM Forum encourages companies to collaborate on solutions that address the creation, delivery and monetization of digital media services. The Personalized Advertising for Cable and IPTV demonstration within Content Encounter 3 will illustrate that advanced advertising is real and doable with today’s telecommunications and cable standards, and that service providers can use a common deployment architecture to deliver rich entertainment services, including content specific ad-insertion and addressable ad-insertion.

“We are pleased to have this impressive group of technology leaders collaborating in this extremely important area of work,” said Jim Warner, vice chairman and head of Content, Media and Advertising at TM Forum. “The Content Encounter program is our spearhead into the Digital Media and Advertising market and we welcome the addition of the Personalized Advertising for Cable & IPTV demonstration. It adds a dimension and a focus we’d not shown before and is sure to be a highlight of Management World Orlando.”

The four technology companies contributing to the Personalized Advertising for Cable and IPTV demonstration are as follows:

ARRIS

ARRIS, a leading developer, manufacturer and supplier of carrier-grade telephony, demand-driven video, advanced advertising, high-speed data, network management and infrastructure equipment for cable system operators, will contribute its Video on Demand Server and Ad Decision Manager to the demonstration.

“Augmenting the legacy digital video and advertising global footprint that ARRIS has established, we are very pleased to announce our ability to interface with these industry leading advertising providers to bring a truly advanced and integrated advertising service to market,” said Paul Delzio, director of On Demand Product Strategy. “Building flexibility and openness into our solution allows a much greater ease of deployment and the ability to drive more services, thereby increasing the revenue potential for all stakeholders involved.”

BIAP Inc.

BIAP, the leader in EBIF software, provides the cable industry with the 3 key ingredients required in interactivity. They include EBIF platforms, applications and advanced advertising tools. In this consortium BIAP will contribute its EEIF/tru2way video middleware and applications, as well as its Ad Decision Manager to the demonstration.

“We are big believers that the transformation of television advertising from a mass audience broadcast model to a targeted, interactive and measurable model is at hand,” said Tim Peters, BIAP’s CEO. “Success will depend on companies of highly specialized disciplines coming together in support of industry-wide standards. We are thrilled to have partnered with three such companies, all with unique expertise and product offerings perfectly suited for this new advanced advertising ecosystem.”

BlackArrow

BlackArrow is the independent provider of multiplatform advertising technology for viewer-controlled video distributed via broadband, VOD and other on-demand platforms. BlackArrow will contribute its SCTE 130-compliant Campaign Manager, Ad Decision Server and Placement Opportunity Information Service (POIS) to the demonstration.

“Cable and telco operators have an opportunity to dramatically increase viewer satisfaction and advertising ARPU through personalized, timely delivery of ad-enabled content. Audiences increasingly expect to see this level of sophistication — and advertisers increasingly demand it,” said David Stengle, vice president of Distribution at BlackArrow. “By working with other industry leaders to offer standards-based systems that scale massively, BlackArrow helps operators launch next-generation, ad-supported video services that optimize for every viewer on every device.”

Sigma Systems

Sigma is an industry leader in Advanced IP Service Fulfillment solutions. Sigma will provide its service fulfillment, active mediation and Subscriber Information Service solutions in the demonstration.

“Building on a proven track record in the cable industry, Sigma Systems is strongly focused on the enablement of advanced advertising and the delivery of interactive and multimedia services for both telecom and cable service providers,” said Brian Cappellani, CTO of Sigma Systems.

For more information about the Personalized Advertising for Cable and IPTV demonstration in the Content Encounter or to schedule a tour, please contact Francis Hopkins at francis.hopkins@sigma-systems.com.

About ARRIS

ARRIS is a global communications technology company specializing in the design, engineering and supply of technology supporting triple- and quad-play broadband services for residential and business customers around the world. The company supplies broadband operators with the tools and platforms they need to deliver carrier-grade telephony, demand driven video, next-generation advertising, network and workforce management solutions, access and transport architectures and high-speed data services.. Headquartered in Suwanee, Georgia, USA, ARRIS has R&D centers in Atlanta; Chicago; State College, PA; Beaverton, OR; Wallingford, CT; Cork, Ireland; and Shenzhen, China, and operates support and sales offices throughout the world. Information about ARRIS products and services can be found at www.arrisi.com.

About BIAP

BIAP (Broadband Interactive Applications) supplies the cable industry with all of the critical tools for interactive television advertising and programming. These tools include the ETV Platform, a broad offering of applications and a complete portfolio of products for advanced advertising. BIAP’s partners include: NBC, eBay, Hearst’s Talking Phone Book, and Rasmussen Reports. Applications in deployment include eBay on TV, Fantasy Football, Yellow Pages on TV and PiTV, a local information service that can be personalized. BIAP is currently available on 24 million set top boxes principally with Time Warner Cable and DISH Network. BIAP has received two patents for its technology and has three Emmy nominations for its applications. Corporate headquarters are in Plano, Texas, with research and development in Sterling, Virginia.

About BlackArrow, Inc.

BlackArrow is the independent provider of multiplatform ad management for viewer-controlled video. The company’s ad-management system is designed specifically for video content distributed over any on-demand platform — enabling content providers and distributors to maximize advertising revenues, and improving advertisers’ ability to reach target audiences. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ:CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ:INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif. http://www.blackarrow.tv.

About Sigma Systems

Sigma Systems is the proven global leader in delivering advanced IP service fulfillment solutions. Sigma’s powerful solutions enable the world’s Communications Service Providers (CSPs) to deliver a Rich Consumer Experience through communications and entertainment services—over any access technology to any device. The company’s award-winning solutions include order management, provisioning and activation, and active mediation of residential and business VoIP, and Triple, Quad and All-Play services. CSPs trust Sigma for business transformation and innovative solutions with market-leading expertise for the delivery of today’s—and tomorrow’s—new services. For more information about Sigma, visit www.sigma-systems.com.

CAMBRIDGE, MA – November 19, 2008 – Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering rich media, dynamic transactions and enterprise applications online, today announced the release of the third edition of its quarterly “State of the Internet” report available for download at www.akamai.com/stateoftheinternet. Leveraging published reports and information available on its network, Akamai’s quarterly report provides insight into key Internet statistics such as origin of attack traffic, network outages and broadband connectivity levels across the globe. As the Company’s third published edition, the report also now provides a quarter-over-quarter view into trends.

Global connectivity saw big advances in the third quarter, with various undersea cable projects getting underway or nearing completion, the commercial launch of WiMAX services in a number of countries, and the announcement of fiber-to-the-premises services that will bring gigabit-speed connections to subscribers in Japan, the Ukraine, and the Netherlands.

While global Internet penetration remained stable compared to the second quarter of 2008, interesting trends emerged within United States-based Web traffic. Delaware, Washington, Virginia, Texas, and Georgia all experienced quarterly declines of more than 40% for narrowband connectivity (<256 Kbps) as compared to the second quarter. South Dakota, Maine, and Hawaii nearly doubled their rates of high broadband connectivity (>5 Mbps) quarter over quarter, while Oklahoma and Kentucky are the only two U.S. states to see consecutive quarter-over-quarter growth in high broadband connectivity since Q4 2007. Virginia, Massachusetts, and New Jersey have the highest levels of Internet penetration in the United States.

Regarding global connection speeds, South Korea had the highest levels of high broadband connectivity for the third straight quarter. In the United States, Delaware also maintained its top position, with 55% of connections to Akamai occurring at 5 Mbps or greater. Looking at observed “narrowband” connections, Mayotte and Equatorial Guinea were the “slowest” countries, with 97% and 94% of connections to Akamai, respectively, occurring at speeds below 256 Kbps. In the United States, the District of Columbia and Washington State continued to have the highest percentages of observed connections below 256 Kbps. However, these regions also saw a significant quarter-over-quarter decline in narrowband connection percentages, down 25% and 46% respectively as compared to the second quarter.

Akamai’s unique level of visibility into the connection speeds of systems issuing requests to the Akamai network has created a one-of-a-kind view into broadband adoption around the globe. Leveraging that data, Akamai’s quarterly “State of the Internet” report identifies both the countries and U.S. states with the fastest and slowest average connection speeds exhibited by IP addresses originating from those respective geographies. To learn more, and to access the archive of past reports, please visit www.akamai.com/stateoftheinternet.

The Akamai Difference
Akamai® provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Having pioneered the content delivery market one decade ago, Akamai’s services have been adopted by the world’s most recognized brands across diverse industries. The alternative to centralized Web infrastructure, Akamai’s global network of tens of thousands of distributed servers provides the scale, reliability, insight and performance for businesses to succeed online. Akamai has transformed the Internet into a more viable place to inform, entertain, interact, and collaborate. To experience The Akamai Difference, visit www.akamai.com.

FEED documents the results of a 2008 survey that Razorfish conducted of more than 1,000 connected consumers (a coveted group who spend money online and have access to broadband). According to the Razorfish Digital Consumer Behavior Study, connected consumers are adopting social media and web 2.0 technologies with startling regularity.

“Connected consumers embrace social media, are actively building and refining their own trusted personal networks and are rapidly dabbling with emerging communication offerings like Twitter”, said Garrick Schmitt, Razorfish Group Vice President of Experience Planning and FEED editor. We find that consumers are more open to advertising as part of their everyday experience than commonly assumed.

The Consumer Behavior Study also contains tips for marketers on the eve of a challenging holiday season, such as the importance of personalization and loyalty programs. Key findings:

> Razorfish reports that 65 percent of connected consumers say that retail loyalty programs highly influence purchasing decisions. According to Razorfish, loyalty services like Amazon’ss Prime’s8482; or Best Buy’ss Reward Zone’s174; are essential for retailers to succeed in a competitive digital environment.

> Websites that give personalized recommendations strongly influence connected consumers. Of the total surveyed, 65 percent said that they have made a repeat purchase on a site that issued an automated recommendation based on their previous purchase.

FEED also contains several essays, such as Mad Widgetry, and Life After the iPhone, which examine the impact of web 2.0 and social media on consumer behavior across the digital world, as well as implications for marketers. Schmitt noted that 60 percent of consumers use widgets on websites, and nearly half watch videos on their mobile devices.

The uptake of widgets, mobile devices and social media tells us that marketers need to design experiences for consumers across a world of fragmented digital media, he said.

FEED is the second annual report of its kind. Razorfish publishes FEED to help marketers design better consumer experiences by offering insight into how consumers interact with digital media.

About Razorfish

Razorfish (www.razorfish.com), formerly Avenue A Razorfish, is one of the largest interactive marketing and technology companies in the world, and is also one of the largest buyers of digital advertising space. With a demonstrated commitment to innovation, Razorfish counsels its clients on how to leverage digital channels such as the Web, mobile devices, in-store technologies and other emerging media to engage people, build brand loyalty and provide excellent customer service. The company is increasingly advising marketers on Social Influence Marketing’s8482;, its approach for employing social media and social influencers to achieve the marketing and business needs of an organization. Its award-winning client teams provide solutions through their strategic counsel, digital advertising and content creation, media buying, analytics, technology and user experience. Razorfish has offices in markets across the United States, and in Australia, China, France, Germany, Japan and the United Kingdom. Clients–many of them served in multiple markets–include Carnival Cruise Lines, Coors Brewing Company, Levi’ss, McDonald’ss and Starwood Hotels. Visit http://www.razorfish.com for more information.

NEW YORK, N.Y. – Jupitermedia Corporation (Nasdaq:JUPM) today announced its schedule of keynote presentations and conference sessions for ISPCON Fall 2008 (http://www.ispcon.com) at the San Jose McEnery Convention Center in San Jose, CA, from November 11 – 13, 2008.

ISPCON, “The Internet Industry Event,” is focused on the industry’s hottest Internet services and technologies with hundreds of top executives from wired and wireless ISPs, Web hosts, CLECs, MSPs, ITSPs and VCs expected for three days of unparalleled conferences, exhibits and networking.

“ISPCON has become the premiere gathering place for the service provider community,” said Alan M. Meckler, Chairman and CEO of Jupitermedia Corporation, “and we’ve structured this year’s conference to address the very real questions of what works, what doesn’t and what’s next for the industry.”

ISPCON is the industry’s only forum where peers learn from peers in real one-on-one discussions about the opportunities and challenges facing the service provider community. This year’s ISPCON continues that tradition with the following keynote sessions, open to all attendees:

* Donny Smith, Chairman and CEO, Jaguar Communications
* John Todd, Open Source Community Director, Digium / Asterisk.

In addition, ISPCON attendees will be able to choose from more than 40 conference sessions organized over four distinct “tracks” addressing such topics as Wireless, Hosted Services, Network & VoIP, Business Issues, Large Wireless Deployments, Security, Fixed WiMAX (802.16d), New Technologies and Open Source. Sessions include:

* VoIP and New Business Opportunities
* Security and the Data Center
* Cashing in on E-commerce: New Opportunities and Issues
* New Developments in Domain Names
* How to Build Successful Channel Partnerships
* Using Used Equipment
* National Broadband Policy: Pro and Con Arguments
* The Marketing Spotlight
* 10 Gigabit Ethernet over Copper
* How Open-Source Networking Changes the Game for Service Providers

ISPCON 2008′s official corporate host is Motorola. Media Partners include DIDX, FindMyhost.com, WEBHOSTING.info, WIMAX Trends, WISP Centric, IP Business, xchange,IPTelevision, WiMax.com, Linux Journal, Modern Domainer, Conference Guru, Everything Channel, CTIConnect, TelecomFinders, PowerSource Online and Messaging News.

“We’re proud to be working with three ISP associations: WISPA, the Wireless ISP Association; CISPA, the California ISP Association; and FISPA, the Federation of Internet Solution Providers of the Americas. As the industry grows more complex, associations like these are an important supplement to conferences and the business media, helping ISPs stay connected and informed,” added Alex Goldman, ISPCON Chair and Managing Editor of Jupitermedia’s ISP-Planet.com Web site.

For complete event information and registration, please visit http://www.ispcon.com. ISPCON is now accepting registration requests from members of the media, with press registration accessible at http://www.ispcon.com/press.php.

For sponsorship and exhibiting information please contact: Jon Price, 720-221-7225 or jprice@jupitermedia.com.

About Jupitermedia Corporation

Jupitermedia Corporation (Nasdaq:JUPM) (http://www.jupitermedia.com), headquartered in Darien, CT, is a leading global provider of images, news and original information, career Web sites and events for information technology, business, media and creative professionals. Jupitermedia includes Jupiterimages, one of the leading images companies in the world with over 10.0 million images online serving creative professionals with brands like BananaStock, Workbook Stock, Brand X Pictures, FoodPix, Botanica, Nonstock, The Beauty Archive, IFA Bilderteam, Comstock Images, Creatas Images, PictureQuest, Liquid Library, Thinkstock Images, Thinkstock Footage, Bigshot Media, Goodshoot, Polka Dot Images, Stock Image, Pixland, Photos.com, Ablestock.com, PhotoObjects.net, Clipart.com, JupiterGreetings.com, AnimationFactory.com, RoyaltyFreeMusic.com, StudioCutz.com, eStockMusic.com and Stockxpert.com. The JupiterOnlineMedia division of Jupitermedia consists of five distinct online networks: internet.com and EarthWeb.com for IT and business professionals; DevX.com for developers; and Mediabistro.com and Graphics.com for media and creative professionals. These networks include more than 150 Web sites and over 150 e-mail newsletters that are viewed by over 15 million users monthly. JupiterOnlineMedia also includes specialized career Web sites for select professional communities which can be found on Mediabistro.com and JustTechJobs.com. In addition, JupiterOnlineMedia includes JupiterEvents and Mediabistro’s media-related events, which produce offline conferences and trade shows focused on IT and business-specific topics including ISPCON, Mediabistro Circus, Web 3.0 Conference & Expo, Mobile Content & Marketing Expo and UGCX – User Generated Content Conference & Expo.

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release which are not historical facts are “forward-looking statements” that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The potential risks and uncertainties address a variety of subjects including, for example, the competitive environment in which Jupitermedia competes; the unpredictability of Jupitermedia’s future revenues, expenses, cash flows and stock price; Jupitermedia’s ability to integrate acquired businesses, products and personnel into its existing businesses; Jupitermedia’s ability to protect its intellectual property; and Jupitermedia’s dependence on a limited number of advertisers. For a more detailed discussion of such risks and uncertainties, refer to Jupitermedia’s reports filed with the Securities and Exchange Commission pursuant to the Securities Exchange Act of 1934. The forward-looking statements included herein are made as of the date of this press release, and Jupitermedia assumes no obligation to update the forward-looking statements after the date hereof.

All current Jupitermedia press releases can be found online at www.jupitermedia.com/corporate/press.html.

ACTON, Mass. & LONDON – Virgin Media (Nasdaq: VMED) announced the first ever dynamic advertising trial on its on-demand TV platform. Leading brands including Kellogg’s, John Lewis and Royal Mail, will have their ads broadcast around selected on-demand programs from Virgin Media TV, Channel 4 and Warner TV. The three month trial will take place across north London from this week.

The ad insertion technology, SeaChange’s AdPulse On Demand system (Nasdaq: SEAC), inserts ads before and after on-demand content in real time, allowing campaigns to be kept up-to-date and specific to time of day or region. Virgin Media’s trial will match ads to program genres, test a range of ad lengths, including single 30 second pre-rolls, consecutive pre-rolls and end rolls, and update campaigns weekly. The number of ads will be capped and there will be a limit on the volume of programs that will have ads placed around them.

Virgin Media is also working with On Demand Group (ODG) for content aggregation and both Rentrak Corporation and ODG to measure content performance throughout the trial and better understand the impact of on demand advertising on viewer behaviour.

Mark Schweitzer, chief commercial officer at Virgin Media said: “Virgin Media has pioneered on-demand TV in the U.K. and we continue to innovate with new content, interactivity and functionality. As consumer usage of on-demand continues to build, this trial will help us explore the best ways to reach a large and growing audience with engaging and relevant advertising.”

Simon McGrath, chief marketing officer, SeaChange said: “We expect this groundbreaking effort will provide the overwhelming evidence that programmers, operators, agencies and leading brand advertisers have long anticipated about the remarkable revenue-generating value of on-demand advertising.”

Virgin Media is the U.K.’s leading on-demand TV service with 4600 hours of content. 50 percent of Virgin Media’s 3.5 million TV customers watch on-demand regularly and access to this service is provided for free*, regardless of what TV package they subscribe to. Usage continues to grow with 45 million views in August, up from 34 million views in January. This is an increase of 33 percent in less than a year and takes total views of on-demand content to 314 million this year.

ids and Channel 4 Agency Sales are managing the advertising space for the trial with advertisers including: Kellogg’s, Lurpak, O2, John Frieda, COI Army, Alberto, General Motors, Royal Mail, Littlewoods, Bodyform, John Lewis and Anchor.

About Virgin Media

Virgin Media is an innovative and pioneering UK entertainment and communications business. As the UK’s first quad-play of TV, broadband, phone and mobile, plus the most advanced TV on demand service, all delivered through its unique fibre-optic cable network, consumers can get everything they need from one company. Virgin Media launched the UK’s first high definition TV service, is the only TV platform to carry BBC iPlayer, and offers a high-specification, HD-ready V+ personal video recorder. Virgin Media is one of the UK’s largest residential broadband providers, the largest virtual mobile network operator and the second-largest provider of pay TV and home phone.

Virgin Media owns two content businesses – Virgin Media Television (VMTV) and sit-up. VMTV owns seven entertainment channels – Virgin1, Living, Living 2, Bravo, Bravo 2, Challenge and Trouble – and is a 50% partner in UKTV which consists of nine channels including Dave, G.O.L.D, Watch and UKTV History. Sit-up runs retail TV channels bid tv, price-drop tv and speed auction tv.

Virgin Media is the largest Virgin company in the world and has almost 10 million customers. To find out more visit www.virginmedia.com/presscentre.

*Customers have to pay to view movies and depending on what package they are on, may have to pay for music videos and long-running series.

About SeaChange and ODG

SeaChange International is a leading provider of software applications, services and integrated solutions for video-on-demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising software and scaleable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. www.schange.com.

On Demand Group (ODG) is a wholly-owned subsidiary of SeaChange specializing in the development and management of transactional television services. ODG provides customers such as Virgin Media, Kabel Deutschland, Unity Media, Telekom Austria and others with end-to-end content solutions, combining services management and technology with speed to market.

SeaChange AdPulse On Demand delivers revenues with on-the-fly, real time insertion of pre- and post-roll ads into on-demand program streams, including on-demand video games and DVDs. Making ads independent of the shows in which they run allows each to be trafficked separately, at long last reducing lead times for ad copy and enabling ad rotation, targeting and message refresh throughout a campaign. AdPulse further elevates targeting capabilities through insertion of ads into internal program breaks within on-demand streams.

SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, has released a Connector (software development kit) that integrates its ad-management system with Akamai’s Media Framework, a valuable resource for the rapid development of video player applications. This integration allows broadband video providers to ad-enable video content distributed using Akamai’s Media Framework. BlackArrow is also participating in the Open Video Player initiative, a community site intended to facilitate the development and sharing of open standards and best practices for video player applications that support a wide range of advertising technologies.

By integrating Akamai’s Media Framework with BlackArrow, premium content owners and publishers can adopt turnkey video player solutions to better maximize the return from their digital video content. This reduces the complexity of developing ad-supported video players, speeds deployments and stimulates new advertising revenue opportunities.

“It’s critical that we make it easier to integrate and deploy advertising solutions, given the escalating demand to monetize video content. BlackArrow’s support for the Akamai Media Framework and participation in the Open Video Player initiative addresses this demand,” said Tim Napoleon, chief strategist for digital media, Akamai. “Together, we can enable content providers to more easily develop and deliver ad-supported broadband video content.”

BlackArrow’s multiplatform ad-management system enables video content providers and distributors to optimize and enhance their ad-supported video programming and ad-sales opportunities. Using the BlackArrow system, they can now offer their advertisers new ad types, sponsorship packages and campaigns that combine ad units in unique ways to boost brand and product awareness — generating added value for content providers and advertisers alike.

“The BlackArrow and Akamai systems work together to provide an optimal platform from which to monetize premium content, and reflects BlackArrow’s support for open standards,” said Chris Hock, senior vice president, product management, BlackArrow. “We’ve built an extensive network of broadband ecosystem partners, and our integration with Akamai furthers our goals of reducing the complexity of integrating multiple systems, while ensuring seamless deployments of the BlackArrow ad-management system.”

Built from the ground up for video, the BlackArrow system helps content providers and distributors solve the challenges created by today’s fragmented audiences who increasingly view video programming distributed over broadband, video on demand and other platforms outside of linear television.

The BlackArrow system dynamically contracts, targets, traffics and reports on advertising inventory to maximize revenues from ad-supported video programming. Because the BlackArrow system works across any combination of ad types, ad-sales models, distribution or syndication strategies, BlackArrow’s clients can more effectively generate new revenue streams from ad-supported video, while preserving critical relationships with their advertisers.

The BlackArrow Connector for the Open Video Player Initiative is available now, at www.openvideoplayer.com, in the Connectors tab within the Download folder.

About BlackArrow, Inc.

BlackArrow is the independent provider of multiplatform ad management for viewer-controlled video. The company’s ad-management system is designed specifically for video content distributed over any on-demand platform — enabling content providers and distributors to maximize advertising revenues, and improving advertisers’ ability to reach target audiences. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif. http://www.blackarrow.tv

BlackArrow is a trademark of BlackArrow, Inc.

SAN MATEO, Calif. – BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, today announced it has secured $20 million to further product development, expand distribution platform support and increase worldwide sales and marketing efforts. Participating in the round are BlackArrow’s existing investors: Cisco Systems, Inc., Comcast Interactive Capital, Intel Capital, Mayfield Fund and Polaris Venture Partners. To date, BlackArrow has raised a total of $38 million in private financing.

Purpose-built for video content, the BlackArrow ad management system enables content providers and distributors to create new advertising revenue opportunities, and to reach audiences that increasingly view video programming via broadband, live streaming, video on demand and other emerging platforms outside of traditional, linear television airtimes.

“BlackArrow has achieved key milestones with our ad-management technology, and we’re well positioned for growth as television and other professionally produced video content extends its reach over various viewer-controlled platforms,” said Dean Denhart, president and CEO of BlackArrow. “This additional funding validates BlackArrow’s performance to date, and our strategy for delivering advanced, multiplatform video advertising systems that help customers maximize revenues. As audiences continue to embrace viewer-controlled video, BlackArrow is increasingly the partner of choice for reaching viewers wherever and whenever they are watching television-quality content.”

The BlackArrow system is designed to dynamically manage, decide and report on targeted advertising inserted against on-demand programming across multiple playout platforms. Versatile and adaptable, the BlackArrow system works across any combination of ad types, ad-sales models, distribution or syndication strategies and media playout environments to keep pace with today’s evolving video ad-sales and distribution opportunities, thereby improving the critical relationships between advertisers, content providers and distributors.

About BlackArrow, Inc.

BlackArrow is the independent provider of multiplatform ad management for viewer-controlled video. The company’s ad-management system is designed specifically for video content distributed over any on-demand platform — enabling content providers and distributors to maximize advertising revenues, and improving advertisers’ ability to reach target audiences. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif. http://www.blackarrow.tv

Los Angeles and San Mateo, Calif. – October 7, 2008– BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, today announced it has signed a deal with Kabillion, the Emmy® Award-winning multi-platform kids’ entertainment service. Effective immediately, Kabillion will implement BlackArrow’s video advertising platform within their broadband and video on demand (VOD) programming, enabling Kabillion’s advertisers to most effectively run ad campaigns dynamically targeted to the network’s key demographic of six to 12 year-olds.

Available both as a free VOD channel and a robust, free online broadband site (www.Kabillion.com), Kabillion offers high-quality animated and live-action kids’ series entertainment in addition to games and chat, all wrapped around a virtual world, which creates a groundbreaking, immersive entertainment experience. Kabillion is also COPPA and CARU compliant, offering parents the peace of mind they want when allowing their children to play online.

“BlackArrow’s incredibly innovative technology provides a centralized ad-management environment in which to manage our Web, VOD and display advertising — along with the freedom to support any ad type or combination of ads,” said Deb Pierson, vice president of advertising and marketing for Kabillion. “This is great news for our advertisers, who count on us to effectively reach targeted audiences viewing our programming, whether it’s on VOD or via the Internet.”

Purpose-built for video, the BlackArrow multiplatform advertising system helps content providers and distributors solve the challenges of reaching today’s fragmented audiences who increasingly view video content distributed over broadband, VOD and other platforms outside of linear television. The BlackArrow system dynamically contracts, targets, traffics and reports on advertising inventory to maximize revenues from ad-supported video programming.

BlackArrow’s system enables Kabillion to optimize and enhance their video programming with the ability to dynamically target and reach kids with advertisers’ product and brand messages. Kabillion can now dynamically rotate ad creative targeted against viewing platform, specific programming, time of day viewed, geography and other parameters. In addition, Kabillion is able to package sophisticated, creative ad-type combinations — such as overlays, pre-loads on games, and mid-rolls — in new ways that set them apart from other kids networks.

In addition, BlackArrow’s tight product integration with other leaders in the advertising ecosystem such as thePlatform – the provider of Kabillion’s media player technology – ensures a seamless and rapid deployment of the BlackArrow advertising platform.

“Kabillion has a wealth of entertaining and compelling content for children. By deploying the BlackArrow system, Kabillion can focus on developing great content, while also providing their advertisers with innovative ways to deliver effective, engaging and creative ad campaigns,” said Chris Hock, senior vice president, product management, BlackArrow. “Our multiplatform advertising platform helps Kabillion to not only maximize advertising revenues in the near term, but also grow with them as their content is more broadly distributed over additional playout environments and syndication partner sites.”

Because the BlackArrow system works across any combination of ad types, ad-sales models, distribution or syndication strategies, BlackArrow’s clients can generate new revenue streams from ad-supported video, while preserving critical relationships with their advertisers.

About Kabillion
Kabillion is the multi-platform, kids’ entertainment program service launched in January 2007 and available both as a free video on-demand (VOD) channel and a free online broadband site (www.Kabillion.com). Initially launched on Comcast Cable’s Select On Demand across the US, the VOD platform is now also available to digital cable subscribers nationwide on Charter and Bresnan cable systems, with more to be added soon. Part of The MoonScoop Group, a leading worldwide production, distribution, brand management and entertainment company, Kabillion offers high-quality animated and live-action kids’ series entertainment on both platforms. Kabillion is owned in part by Taffy Entertainment, The MoonScoop Group, REMIX Entertainment Ventures and Belgium-based Studio 100.

About BlackArrow, Inc.
BlackArrow is the independent provider of multiplatform ad management for viewer-controlled video. The company’s ad-management system is designed specifically for video content distributed over any on-demand platform — enabling content providers and distributors to maximize advertising revenues, and improving advertisers’ ability to reach target audiences. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif.

- blinkx Launches Web-Based Version of Broadband Television Offering
blinkx, the world’s largest video search engine, launched an evolution of its broadband television offering: blinkx BBTV will now be available without download, straight from your browser. Leveraging blinkx’s patented speech and visual recognition technology, BBTV simultaneously delivers a high-quality television experience over the Internet, and links it to the universe of information on the Web, adding dimension and context to the viewer’s experience.

Even as advertisers recognize the reach and effectiveness of the mobile in delivering interactive, customizable, flexible and cost-effective ad campaigns, measuring the effectiveness of such campaigns and finding the right fit for mobile amongst a mix of other media has been less than promising.

New analysis from Frost & Sullivan (http://www.wireless.frost.com), Sizing-up the Mobile Advertising Opportunity in Asia-Pacific, finds that mobile advertising across 13 Asia-Pac countries raked-in revenues of US$807.8 million in 2007 and expects this to reach a market size of over US$4.0 billion by end-2012, at a CAGR (compound annual growth rate) of 37.8 percent (2007-2012).

If you are interested in a virtual brochure, which provides service providers, vendors/manufacturers, end users, and other industry participants with an overview of the Asia-Pacific mobile advertising market, then send an e-mail to Sarah Lourdes at sarah.lourdes@frost.com, with your full name, company name, title, telephone number, fax number, and e-mail address. Upon receipt of the above information, an overview will be sent to you by e-mail.

Frost & Sullivan industry analyst Jeff Teh believes that the mobile has huge potential as a highly targeted and engaging advertising medium. “Unlike traditional media which mainly delivers content, mobile advertising has the ability to also deliver services and personalized content to consumers,” he says.

Although mobile advertising is expected to account for only 5.8 percent of the total Asia-Pac mobile data revenues by 2012, it will account for nearly 3 percent of the total advertising expenditure in the region which is significant for a new medium.

“One of the key drivers of mobile advertising is the evolution of the mobile phone into something virtually inseparable from the owners; many even working on their devices beyond simple communication,” Teh says, adding that mobile operators are banking on this trend to leverage on mobile advertising for added revenues, but have yet to find the right business model.

The struggle, he suggests, is proper monetization and establishing a profitable value chain for all players within the mobile ecosystem including operators, ad agencies, content providers, technology or solutions vendors, and even subscribers.

A further challenge also is that mobile advertisements need to deliver value and be presented in an unobtrusive manner to subscribers. “As mobile users pay for services, they are unlikely to be receptive to ads and promotions unless there is a perceived value from receiving such ads,” notes Teh. “Currently however, there remains very little free content available over mobile unlike over the Internet or in broadcast.

“Moreover, consumers’ willingness to receive and participate in ad campaigns depends on whether the campaigns are permission-based, and that subscribers retain control over the extent of their involvement with the campaigns and their personal information is protected,” he adds.

Due to differences in consumer behavior, also, the sell-through rates for mobile advertising, even for available inventory such as news feeds, weather and sports content, are relatively low in Asia-Pacific at under 15 percent, compared to between 20 and 30 percent in regions such as the US.

Hence, for the most part, advertisers and media agencies are still evaluating how the new digital and interactive channels that online Internet offers, given the proliferation of mobile Internet, can fit into their ad campaigns and media mix, beyond just simple SMS-based campaigns.

Teh believes that the ad-funded model – where subscribers are able to download or access content for free (for a limited period) in exchange for receiving selected ads – is likely to prove effective. Incentive-based ads such as offering cash, free minutes and downloads, and discount coupons are also an attractive way of pushing content.

He adds that mobile search, simple displays, banners, interstitials and interactive ads on WAP sites driven by mobile Internet are also expected to drive growth in mobile advertising. Off-deck advertising is expected to see greater adoption along with the growth of off-deck content as Internet usage over mobile increases for search, social networking and ubiquitous information access.

According to Teh, “Mobile operators’ portals remain a significant part of the first point of entry to the mobile Internet and a source of content for most subscribers in Asia-Pac. Operators are in a unique position to exploit subscriber data to ensure that only relevant content reaches subscribers, as well as enable easy single-access for advertisers, publishers and content providers.”

Teh believes that mobile advertising is likely to see wider adoption as the mobile advertising value chain evolves into a more collaborative eco-system and the mobile data industry matures.

He cites Japan, which is one of the early adopters of mobile advertising as an example, “Japan has one of the world’s most advanced data services with high data usage, and a highly mature mobile ecosystem,” he says, adding that Japan alone accounted for 71.2 percent (US$574.9 million) of the total mobile advertising revenues in Asia-Pac last year.

The Sizing-up the Mobile Advertising Opportunity in Asia-Pacific study is part of the Mobile & Wireless Growth Partnership Service program, which also includes research in the following markets: WiMAX, emerging mobile markets, location-based services, mobile broadband and mobile content. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Analyst interviews are available to the press.

Frost & Sullivan, the Growth Partnership Company, partners with clients to accelerate their growth. The company’s TEAM Research, Growth Consulting and Growth Team Membership empower clients to create a growth-focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan’s Growth Partnerships, visit http://www.frost.com

On a trailing twelve months basis, Strategy Analytics’ Digital Media Index grew 5.8% in Q2 2008 to reach 153, equal to a 53% increase from the index base year, as of December 31, 2006. Three companies managed to beat the quarterly index growth: Warner Music Group’s Digital Business, up 8.5%, Google, up 8.3% and Apple iTunes, up 7.3%.

“The global digital media economy continues to expand quickly with an annual growth rate of 31%,” said Martin Olausson, Director of Digital Media Research at Strategy Analytics, “but we are now seeing a considerable slowdown in quarter-on-quarter growth across the board.”

“It seems that not even an emerging sector such as digital media is immune to the global economic downturn,“ added David Mercer, Vice President and Principal Analyst at Strategy Analytics. “Companies relying solely on digital revenues for growth may struggle in the second half of 2008, as consumers and advertisers alike tighten budgets.”

Other findings from Strategy Analytics’ Digital Media Index (GDMI) Q2 2008 include:

* Fox Interactive Media (FIM) was the fastest growing digital media company on an annual basis in the index with an impressive 55.6% growth in the last 12 months;
* Apple iTunes was down 7.0% quarter-on-quarter. However this decline is consistent with seasonality for iTunes, and is in line with a 6.9% drop in the same period the previous year.

About Strategy Analytics

Strategy Analytics, Inc focuses on market opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems Implementation Strategies and High Frequency Market intelligence. www.strategyanalytics.com

LOS ANGELES–(BUSINESS WIRE)–Break Media, the Internet’s premier entertainment community for men, and Panache, the video advertising delivery-platform leader, today announced key findings from joint research which tested the effectiveness of four popular in-stream video advertising standard formats established by the Interactive Advertising Bureau (IAB) in May, 2008.

Leading brands, including Honda and T-Mobile, participated in the study by running campaigns run-of-site on Break.com over an 11 week period, which concluded on August 2, 2008. Each campaign used the four IAB standardized ad units: linear non-interactive (pre-roll), linear interactive (interactive pre-roll), non-linear non-overlay invitation ad (non-overlay ad) and non-linear overlay (overlay ad). The ads ran against short-form professional, semi-professional and user-generated content on Break.com with Panache providing the ad delivery and back-end reporting technology to test user interaction and engagement levels with each ad format.

“The standardization of video ad formats by the IAB was a critical first step in streamlining media buying, planning and creative processes across the digital video medium,” said Keith Richman, CEO of Break Media. “Our research was a result of our desire to provide data about the effectiveness of those new standards to our clients and partners, and to lay a foundation for future research initiatives to build and expand upon.”

Key Findings

Break Media and Panache were able to mine the data for trends and insights into consumer behavior and online engagement using the various ad formats.

Findings showed:
– Overall results demonstrate the high engagement levels of tested ad units and that marketing objectives should drive creative development
– Pre-roll offers a strong call to action (click-thru rates averaged 10%); Non-Overlays’ strength appears to be in building brand awareness (78% viewed the ad for more than 15 seconds, a majority of the time)
– Pre-roll showed surprisingly high engagement with incredibly high click-thru rates when interacting with a targeted audience
– Completion rates for both 15 second pre-roll and interactive pre-roll averaged 87%
– Pre-roll click-thru rate for the 15 second spot was close to 10%
– Interactive pre-roll click-thru rate for the 15 second spot ranged between 11% higher and 35% higher than non interactive pre-roll depending on the nature of the call to action
– The overlay ad yielded high exposure and overall engagement
– 77% viewed campaigns with the overlay ad for at least 15 seconds and click-thru rates were five times industry averages for standard in-page media
– Media-rich creative with bold colors and animation resulted in increased click-thru rates
– Click-thru rates almost tripled for the non-overlay ads when using brighter, vibrant colors (.045 vs. 0.13%)
– When using interactive pre-roll ads, having the entire ad clickable appeared to impact call to action
– Click-thru rates were four times as high when the entire ad was clickable vs. just the call to action.

“For the in-stream advertising market to evolve, the efficacy of ad formats—whether IAB-standard or new emerging formats—needs to be understood in order for our industry to scale,” said Steve Robinson, CEO of Panache. “This research begins to fill the knowledge gap between the formation of standards and the prophetic future of an efficient and scalable online advertising industry.”

“This study offers a window into the measurable effectiveness of new video ad formats, and it moves forward the broader discussion of online brand-building and advertising,” said Daniel Taylor, senior analyst at Yankee Group. “As the industry develops new ways to engage online audiences, it’s important to benchmark the progress we make. By making this study public, Break and Panache have advanced the entire industry.”

The study conducted by Break and Panache provides a guide for advertisers looking to validate online ad spend and determine the best format and creative to lift key engagement metrics and build brands. It is also intended to spur additional insight on best practices for brands advertising online.

About Break Media

Break Media is the Internet’s premier entertainment community for men. Its wholly owned branded properties (Break.com, Cage Potato, Chickipedia, Holy Taco, Wall Street Fighter and Screen Junkies) and the over 70 site Break Media Network reach 50 million men worldwide each month. Founded in 1998, Break Media offers advertisers unrivaled opportunities to market directly to a young, male demographic using innovative ad formats that introduce relevant brands to the audience either broadly or on a targeted, integrated basis. For more information, please visit http://breakmedia.break.com/.

About Panache

Founded in 2006, Panache is a privately held company headquartered in Los Angeles. The Panache technology enables Internet video sites and networks to dynamically deliver any ad format directly into video content from a third-party ad server or ad network. Ad formats can be generated and delivered to viewers based on profiling and behavioral targeting, resulting in a highly customized experience for the user and a highly scalable model for the video publisher. With Panache, ad formats are completely detached from the video player, allowing publishers to create and deploy new advertising formats in minutes without engineering resources. Panache’s patent-pending solution makes it easy to deliver advanced interactive advertising to all video-distribution channels, including broadband, television, IPTV and other emerging technologies. For more information, visit http://www.panachetech.com.

Metacafe specializes in short videos, precisely what works best for online consumers who don’t have the time or the patience to look into long form video content. Having said this, it becomes pretty obvious that the overall monetization opportunities for Metacafe have just diversified further, putting the company in a very enviable position.

Short videos are the easiest to monetize, and the most efficient given the higher CPM or CPE rates for:

- pre-rolls, mid-rolls and post-rolls;
- overlay ads;
- interactive video ads;
- companion ads.

They can usually hold more advertising time and calls to action per minute of content (by comparison with long form video content) and studies show that the user interaction levels are higher.

Metacafe’s most recent deals* will likely please agencies and advertisers looking for quality and legitimate video content to advertise against, as most video platforms are simply un-monetizable due to copyright issues (YouTube, for example).

What’s next for Metacafe? Perhaps renouncing their independent status and graciously accepting an offer from one of the suitors – that’ll be one sweet deal!

*
60 Frames, which finances and syndicates professionally produced short-form digital entertainment and creates unique, highly effective online advertising opportunities for national brands
Aniboom, a leading animation virtual production studio that teams up with creators around the world to produce a wide range of original animated content.
CelebTV.com, which delivers up-to-the-minute entertainment news 24/7, offering the sophistication and credibility of a television news network, while providing the on-demand, real-time benefits of a premium online destination
Collegiate Images, the centralized licensing and rights clearance agency that manages the distribution of copyrighted intellectual property content, focusing exclusively on college sports
Comedy.com, a comedy entertainment site that combines user-generated content and original, professionally produced content from some of the funniest peeps in the business
Comedy Time, the global market leader in original comedy content created for wireless handsets and broadband
Diagonal View, an aggregator of original viral video entertainment
GamePro Media, publishers of GamePro.com and GamePro Magazine, and a division of IDG
Howcast, which shows consumers the web’s most engaging, useful how-to videos wherever, whenever they need to learn how…
SXM, the production company behind “Easy to Assemble,” a scripted Web series written and created by and starring Illeana Douglas, Jeff Goldblum, Tom Arnold, Craig Bierko, Kevin Pollack, Justine Bateman and Ed Begley Jr., and sponsored by IKEA
Wannahaves, an aggregator of videos on the latest gadgets, games and gear
YoungHollywood.com, one of the largest producers of original celebrity programming in Hollywood.

It’s only been two weeks since Gannett made public their partnership with Platform-A’s ADTECH and have their content network monetized through Helios IQ. At the time, the move went almost unnoticed because, well, companies do tend to switch ad serving providers every now and then.

However, what was really cooking behind the scenes was the funding of Mogulus, a company who’s got what Gannett is currently after: video inventory, with a marginal CPM profit significantly higher than traditional display ads. In this light, it seems that Gannett may have jumped over to ADTECH in exchange for a sweet deal on ad serving fees, although, of course, this is mere supposition.

Read the press release in full below.

McLEAN, VA – Gannett said today it has made a minority investment in Mogulus, a New York- based Internet video platform. The investment extends and expands on Gannett’s three-month-old commercial agreement with Mogulus to provide broadcasting services on the company’s Web sites.

That agreement, signed in April, has enabled Gannett newspapers and television stations to perform live, groundbreaking broadcasts, including:

* The Indianapolis Star’s (www.indystar.com) live editorial interview of Democratic presidential candidate, Sen. Barak Obama, which attracted more than 40,000 concurrent viewers.
* The Webcast by www.azcentral.com of the press conference when the NFL announced the city that will be hosting the 2012 Super Bowl. Azcentral.com is the combined Web site of The Arizona Republic and KPNX-TV in Phoenix, AZ.
* A live Webcast of the interview with Sen. Hillary Clinton by the Argus Leader (www.argusleader.com) in Sioux Falls, SD.

Terms of the agreement and the investment were not disclosed.

“Mogulus adds a new and exciting dimension to Gannett’s already broad-based multimedia journalism efforts. Our reporters and photographers in the field are equipped with video cameras, laptops and broadband wireless connections to enable timely and relevant news delivery to the Web. Now, with Mogulus, all our journalists – including print and Web reporters – can deliver live, multi-camera broadcasts of news events to our customers,” said Craig A. Dubow, chairman, president and chief executive officer of Gannett Co., Inc. (NYSE: GCI) “Live internet broadcasting tools are essential in this new media age. We believe in the space and in the ability of Mogulus to deliver.”

Mogulus gives users everything they need to launch their own live 24/7 television station online, including multiple camera and editing capability. So far, more than 100,000 producers have launched their own Mogulus channels, which can be viewed at www.mogulus.com and throughout the Web via the Mogulus players. The viewing audience has doubled every 60 days for the past 10 months, mounting up to more than 200,000,000 unique viewer minutes monthly.

Mogulus will complement Gannett’s already robust multimedia infrastructure by adding the capabilities of its broadcast studio “in a box” to journalists’ information gathering tool kits. Using the Mogulus studio, professionals and amateurs can easily mix multiple live cameras, video clips and overlay graphics.

Mogulus offers an ad-supported free service as well as an upcoming white label Pro version; the service is live and on-demand. Mogulus producers range from video bloggers and independent producers to large media companies such as Fox and Gannett.

“This investment from Gannett is a terrific partnership which will not only give us the financial resources to secure Mogulus as the leading live broadcasting service but also gives us our first major Mogulus Pro customer,” said Max Haot, co-founder and CEO at Mogulus. “Our immediate priority is now to accelerate our product development to launch Mogulus Pro, recruit senior executives in the areas of service sales and advertising sales and deploy the Mogulus Pro service deeper within Gannett properties and those of other customers.”

About Mogulus

Mogulus is the most powerful live broadcast platform on the Internet. Producers can use the Mogulus browser-based Studio application to create LIVE, scheduled and on-demand Internet television to broadcast anywhere on the Web through a single player widget. The service comes in two flavors: Free (ad-supported) and Pro (white-label, no-ads, pay for usage). Unique features include the ability to mix multiple live cameras, imported videos clips, and overlay graphics. With Mogulus, producers can broadcast live from a mobile phone; use a customizable flash player with integrated chat; and develop a branded channel page on Mogulus.com that incorporates interactive chat.

About Gannett

Gannett Co., Inc. is a leading international news and information company that publishes 85 daily newspapers in the USA, including USA TODAY, the nation’s largest-selling daily newspaper. The company also owns nearly 900 non-daily publications in the USA and USA WEEKEND, a weekly newspaper magazine. Gannett subsidiary Newsquest is the United Kingdom’s second largest regional newspaper company. Newsquest publishes nearly 300 titles, including 17 daily newspapers, and a network of prize-winning Web sites. Gannett also operates 23 television stations in the United States and is an Internet leader with sites sponsored by its TV stations and newspapers including USATODAY.com, one of the most popular news sites on the Web.

Founded in 1998, Portfolio provides complete digital services including website development, website maintenance and marketing, online advertising campaigns, search, database marketing, data tracking, analysis and optimization. Portfolio’s client roster includes a number of prominent Korean and international brands such as Microsoft Korea, Prudential, Marriott International, Nissan Korea, Estée Lauder, Woonjgin Group, Epson, Choongwae Pharmaceutical Corp, Yuhan Kimberly and Nongsim Kellogg. Heewoon Park, founder and CEO of Portfolio, will remain at the head of the agency.

The acquisition of Portfolio is in line with Publicis Groupe’s strategy of targeted acquisitions aimed at expanding its leadership in digital communications and high growth markets. Digital advertising in Korea is a thriving market. According to ZenithOptimedia, internet adspend grew nearly 40% in 2007 to take a 13.7% share of total adspend of nearly USD 10 billion. By the end of 2007, there were 14.8 million broadband subscribers – representing 78% of Korean households. Publicis Groupe is already present in Korea through its major brands Publicis (Publicis Welcomm and Publicis Dialog), Leo Burnett, Publicis Events Worldwide (Emotion), Saatchi & Saatchi and Starcom MediaVest Group (SC Seoul).

Martin Reidy, CEO of Publicis Modem, stated, “Asia is a critical market for Publicis Modem and a key part of our global expansion. We were committed to finding a group with the passion, creative innovation and technical acumen synonymous with the Publicis Modem brand.

The team at Portfolio fit the bill exactly. With the explosive growth in the region, this acquisition is an incredible opportunity for everyone involved.” Arlene Ang, Regional Managing Director of Publicis Modem, added, “The acquisition of Portfolio gives Publicis Modem access to the Korean market, one of the world’s fastestgrowing markets in digital advertising and communications. It also complements our successful start up of network offices in Hong Kong, Beijing, Taiwan, New Delhi, Kuala Lumpur and Singapore.

Portfolio is arguably Korea’s best agency specialized in webPage based communication, and we are thrilled to bring Heewon Park and his talented teams on board.”

Heewoon Park, CEO of Portfolio, commented, “Joining Publicis Groupe gives us the international scale we’ve been looking for in order to best meet our clients’ needs in this increasingly globalized world. Right from the beginning, we felt a very powerful fit with Publicis Modem. This is exciting news for everyone at Portfolio, and we look forward to benefiting from the added expertise, further scale, and global reach associated with this digital powerhouse.”

About Publicis Groupe
Publicis Groupe [Euronext Paris: FR0000130577] is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals.
The Groupe offers local and international clients a complete range of communication services, from advertising through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services offering healthcare communications, corporate and financial communications, sustainability communications, shopper marketing, public relations, CRM and direct marketing, event and sports marketing, and multicultural communications.
Web Site: www.publicisgroupe.com

About Publicis Modem
Publicis Modem is a global digital agency network that works with world-class companies in more than 40 countries and has over 1,000 digital employees. Publicis Modem offers a range of integrated marketing services, including strategy and planning; award winning creative design and execution; media research, planning and buying; search marketing; online and offline direct marketing; and technology enablement. Publicis Modem is part of the Publicis Worldwide network and a member of the Paris-based Publicis Groupe.
Web Site : www.publicismodem.com

About Portfolio
Founded in 1998, Portfolio employs 70 professionals and the agency is known as one of the leading integrated web communications agencies in South Korea. Portfolio is specialized in website building, website maintenance and marketing, online advertising campaigns, search, database marketing, data tracking, analysis and optimization. Clients include Microsoft Korea, Prudential, Marriott International, Nissan Korea, Estée Lauder, Woonjgin Group, Epson, Phoongwae Pharmaceutical Corp, Yuhan Kimberly and Nongsim Kellogg. Headquartered in Seoul, Portfolio is led by Heewon Park, who is also the president of Korea Digital Agency Industrial Association.
Web Site : www.portfolioad.com

With the ubiquity of broadband, consumers today want and expect video to be part of their online experience; blinkx Red Label enables customers to incorporate rich media into their Web sites, enhancing the user experience and appeal of the site, while increasing its potential for monetization. The solution leverages blinkx’s patented, award-winning video search technology, and draws on the 26 million hours of premium video content in the blinkx index.

blinkx Red Label is an end-to-end solution that will be offered in two tiers based on the size of the portal or Web site: one for larger customers that will involve blinkx services, and the other a self-service portal for smaller sites.

“Whether you’re launching a new Web site, or want to integrate rich media into an existing site, blinkx Red Label delivers a complete solution for your video needs,” said Suranga Chandratillake, founder and CEO, blinkx. “We offer immediate, up-to-date access to the Web’s largest index of top quality video in addition to the world’s most powerful video search technology, with fast, easy integration.”

Unlike other search engines that attempt to repurpose technology built for the Text Web, blinkx uses a unique combination of patented conceptual search, speech recognition and visual analysis software to find and qualify online video more effectively than any other service today.

Benefits of blinkx Red Label

Fast, Easy Integration: There are no setup or professional services fees to deploy blinkx Red Label, and the average implementation takes just three hours. There are two available models for implementation:

• Fully Hosted: search results are hosted at blinkx.com, with the look-and-feel of the customer’s site
• XML: provides customers with complete control over display and on-page integration

Broad Flexible Functionality: A broad range of functionality enables customers to integrate blinkx Red Label in a variety of ways to best serve their site’s design and purpose. From advanced sorting and filtering features, including language and family filters, to innovative display and integration options, such as the unique blinkx Video Wall, blinkx Red Label can be customized to meet customers’ needs.

Instant Monetization: Online Video Advertising is the fastest growing segment of online advertising. Forrester Research predicts the market will reach $7.2 billion by 2012. blinkx Red Label enables customers to maximize revenue by using their own ads or ones delivered by blinkx. Highly targeted advertising can be delivered in a variety of innovative, user-friendly formats which yield a high CPM.

Complete: With access to 26 million hours of content from a wide range of sites across the Internet, blinkx Red Label delivers the most comprehensive, most current and most accurate Web video index in the world. blinkx’s 350 content partners include top tier media companies and premium niche content producers.

For more information on blinkx Red Label, please visit www.blinkx.com/products/RedLabel.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

With the ubiquity of broadband, consumers today want and expect video to be part of their online experience; blinkx Red Label enables customers to incorporate rich media into their Web sites, enhancing the user experience and appeal of the site, while increasing its potential for monetization. The solution leverages blinkx’s patented, award-winning video search technology, and draws on the 26 million hours of premium video content in the blinkx index.

blinkx Red Label is an end-to-end solution that will be offered in two tiers based on the size of the portal or Web site: one for larger customers that will involve blinkx services, and the other a self-service portal for smaller sites.

“Whether you’re launching a new Web site, or want to integrate rich media into an existing site, blinkx Red Label delivers a complete solution for your video needs,” said Suranga Chandratillake, founder and CEO, blinkx. “We offer immediate, up-to-date access to the Web’s largest index of top quality video in addition to the world’s most powerful video search technology, with fast, easy integration.”

Unlike other search engines that attempt to repurpose technology built for the Text Web, blinkx uses a unique combination of patented conceptual search, speech recognition and visual analysis software to find and qualify online video more effectively than any other service today.

Benefits of blinkx Red Label

Fast, Easy Integration: There are no setup or professional services fees to deploy blinkx Red Label, and the average implementation takes just three hours. There are two available models for implementation:

• Fully Hosted: search results are hosted at blinkx.com, with the look-and-feel of the customer’s site
• XML: provides customers with complete control over display and on-page integration

Broad Flexible Functionality: A broad range of functionality enables customers to integrate blinkx Red Label in a variety of ways to best serve their site’s design and purpose. From advanced sorting and filtering features, including language and family filters, to innovative display and integration options, such as the unique blinkx Video Wall, blinkx Red Label can be customized to meet customers’ needs.

Instant Monetization: Online Video Advertising is the fastest growing segment of online advertising. Forrester Research predicts the market will reach $7.2 billion by 2012. blinkx Red Label enables customers to maximize revenue by using their own ads or ones delivered by blinkx. Highly targeted advertising can be delivered in a variety of innovative, user-friendly formats which yield a high CPM.

Complete: With access to 26 million hours of content from a wide range of sites across the Internet, blinkx Red Label delivers the most comprehensive, most current and most accurate Web video index in the world. blinkx’s 350 content partners include top tier media companies and premium niche content producers.

For more information on blinkx Red Label, please visit www.blinkx.com/products/RedLabel.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

Through AdHoc, ITN has already been effectively monetizing its premium news content on the blinkx.com network for over six months. During this time, ITN achieved a significantly better return, greater search volume, and higher monetization through blinkx than through other syndication partners.

AdHoc uses blinkx’s patented speech-to-text transcription and visual analysis technology to understand video content more thoroughly and effectively than any other service today, and can therefore dynamically place the most pertinent advertising against it. The AdHoc platform offers media companies and advertisers a unique value proposition — video advertising which combines the emotive power of TV promotion, with the relevance and utility of contextual search advertising.

The confluence of ITN’s premium TV content, blinkx’s extensive syndication network, and AdHoc’s uniquely powerful targeting capabilities was a formula for success. By extending its partnership with blinkx, ITN aims to achieve similar returns by leveraging the AdHoc platform to deliver contextually relevant video advertising on its own website and across its distribution partner sites.

“We’re thrilled to be broadening our relationship with ITN,” said Suranga Chandratillake, founder and CEO of blinkx. “News content is one of the most popular categories of online video and there’s clearly a tremendous opportunity for monetization. The success of our partnership with ITN is evidence that the blinkx AdHoc platform is a uniquely powerful solution for online video advertising today.”

“We’ve been delighted with the results of our partnership with blinkx and are looking forward to implementing the AdHoc technology on our site,” said Nicholas Wheeler, managing director, ITN On. “blinkx AdHoc has proven that it can achieve significant monetization of our content, effective marketing for advertisers and, most importantly, a useful, non-disruptive experience for our audience.”

As a pioneer in video search technology, blinkx has built a reputation as the most effective way to search new forms of online content such as video. With more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

About ITN On

ITN On is part of ITN, one of the world’s leading news and multimedia content companies. ITN On is the UK’s leading supplier of news and other video entertainment content to broadband, mobile phone and radio platforms. ITN On pioneered video news on mobile in Europe, launching with 3 in 2003 and was the first UK company to create made-for-mobile news and weather channels. ITN On’s key business partners include, Vodafone, 3, Orange and T-Mobile as well as established online operators including Yahoo!, MSN, Telegraph Group, Bebo, YouTube and Virgin Media. ITN On’s radio division IRN supplies news to over 250 commercial radio stations throughout the UK with a combined daily audience of 24 million. www.itn.co.uk

Press Contacts:

Pamela Ames
Sparkpr
+1 (415) 321 1893
pames@sparkpr.com

Clare Gayner
Bite Communications
+44 (0)20 8834 3454
Clare.Gayner@bitepr.com

John Nolan
ITN
+44 (0)20 7430 4216
John.Nolan@itn.co.uk

Suwanee, GA – June 25, 2008:  ARRIS (Nasdaq: ARRS) and BlackArrow, a provider of multiplatform ad-management systems for viewer-controlled video, today announced the completion of interoperability testing between the companies’ respective VOD delivery and addressable advertising systems. This follows a similar such announcement in May and subsequent demonstrations at the National Show of interoperable applications between ARRIS and other SCTE 130-enabled providers.  Built on the SCTE 130 open standard, these combined dynamic, targeted VOD advertising services will help operators and content providers rapidly derive additional ad revenues from on-demand video services.  ARRIS will feature its SCTE 130 open interfaces in demonstrations with BlackArrow and other partners in the ARRIS booth (#2050) during the SCTE Cable-Tec EXPO in Philadelphia this week.

“As audiences embrace time-shifted content, content providers and advertisers are looking for associated addressability and accountability across all programming, particularly for cable on-demand systems,” said Joe Matarese, ARRIS VP/GM On Demand Business Unit. “The integration of BlackArrow’s ad-management technology expands our core VOD delivery solutions, and helps customers add revenues and differentiate their services through targeted advertising. Additionally, since both the ARRIS and BlackArrow systems are based on standard SCTE 130 interfaces, the integrated system offers a more streamlined deployment with other SCTE 130 compliant systems.”

ARRIS VOD systems manage and deliver content on the same servers, which then stream to individual subscribers in a highly targeted manner. The BlackArrow ad-management system offers maximum flexibility and a distributor-friendly environment – adapting to support any platform, syndication strategy, sales model or ad unit. Together, the services enable advertisers to dynamically target audiences by geography, daypart, program metadata and other criteria inherent in dynamic VOD programming.

“Working with ARRIS, we’re able to apply our multiplatform ad-decisioning engine to a dynamic VOD environment, and to offer addressable advertising that delivers on the demands of content providers and advertisers alike. Content providers are embracing the ability to offer additional premium VOD programming and garner associated revenue increases, while advertisers are eager to reach audiences dynamically in parallel,” said BlackArrow CEO Dean Denhart. “This integration reflects our commitment to multiplatform video ad delivery designed specifically to address the needs of content providers and advertisers eager to reach audiences embracing on-demand programming in greater numbers.”

About ARRIS

ARRIS is a global communications technology company specializing in the design, engineering and supply of technology supporting triple- and quad-play broadband services for residential and business customers around the world. The company supplies broadband operators with the tools and platforms they need to deliver, reliable telephony, demand driven video, next-generation advertising and high-speed data services. ARRIS products expand and help grow network capacity with access and outside plant construction equipment, reliably deliver voice, video and data services and assure optimal service delivery for end customers. Headquartered in Suwanee, GA, USA, ARRIS has R&D centers in Atlanta, Chicago, Beaverton, Wallingford, Cork, Ireland and Shenzhen, China, and operates support and sales offices throughout the world. Information about ARRIS products and services can be found at http://www.arrisi.com.

About BlackArrow, Inc.

BlackArrow provides multiplatform ad management for viewer-controlled video. The company’s ad-management platform streamlines the complexities of video-based advertising — helping ad agencies reach target audiences, and maximizing new advertising revenues for content providers and distributors. BlackArrow is led by an experienced team of executives from the advertising, television and digital media industries, and is backed by Cisco Systems (NASDAQ: CSCO), Comcast Interactive Capital, Intel Capital (NASDAQ: INTC), Mayfield Fund and Polaris Venture Partners. The company is privately held, with offices in New York City and San Mateo, Calif. http://www.blackarrow.tv

BlackArrow and the BlackArrow logo are trademarks of BlackArrow, Inc.

With Hispanics accounting for 44.3 million of the U.S. population and their purchasing power expected to reach $1 trillion by 2010 , it’s no wonder interactive marketers are clamoring to reach this burgeoning segment. Hispanics are now not only the largest minority in terms of population size but also online consumer presence . This online audience is growing almost as rapidly as its population size, and now the hurdle that remains is how best to ensure engagement and adoption.

“Hispanics are certainly embracing all that digital media and technology has to offer. They’re currently leading the total population in adoption of various devices and technologies, seeking the best and the newest brands and services out there,” said Monica Gadsby, CEO SMG Multicultural and keynote speaker at ad:tech Miami on June 3rd on The Attention Economy: Mastering the Touchpoints that Captivate Multicultural Consumers. “Since Hispanic consumers view the internet as a leading source of information to make purchasing decisions and a platform to engage with relevant content, I think we’ll certainly see further growth in Hispanic online penetration as more options become available on the web.”

The new digital age we find ourselves amidst calls for a new approach altogether in reaching target audiences. Hispanic and Latin American consumers are tapping into social networking sites, RSS feeds and blog feeds at a feverish rate for the latest and greatest, and as such, companies have to position themselves within this space to obtain exposure. The increase in online content, such as broadband video, social networks and mobile applications, will increase the time spent online thus offering marketers innumerous direct connections with consumers.

“The number of Latin American households with broadband Internet access is currently growing at one of the fastest rates in the world,” said Marcos Galperin, MercadoLibre´s President and CEO and keynote speaker at ad:tech Miami on June 4th on Technology + Commerce + Culture: The Story of an eCommerce Pioneer. “What we experience in Latin America is positive growth trends influencing Internet, broadband and PC penetration rates, and we believe this course will persist for many years to come.”

ad:tech Miami offers the ideal setting to listen and learn from the best and brightest marketing minds who will share their expertise and know-how while discussing the opportunities and challenges affecting the digital landscape and the global market. The exhibit hall will showcase 40 key exhibitors from Latin America, Mexico and the United States. Expo and Conference attendees will have the opportunity to meet and engage with domestic and international organizations, as well as time and space to network with colleagues at the event.

For an exhibitor list, please visit http://www.ad-tech.com/miami/adtech_miami_exhibitors.aspx.

For public information, please visit www.ad-tech.com/miami.

Editors: For interviews, images or more information, please contact Gracia Larrain at Edelman, ph: 305.358.7643 or gracia.larrain@edelman.com or Latiffe Ghanem at Edelman, ph: 305.358.8042 or latiffe.ghanem@edelman.com

About ad:tech: ad:tech expositions, LLC is the leading organizer of conferences and exhibitions for the interactive marketing community worldwide. ad:tech produces the world’s largest interactive marketing events held in New York, San Francisco, Chicago, Miami, London, Paris, Shanghai, Beijing, Singapore and Sydney. ad:tech is produced by dmg world media; based out of the company’s headquarters in Larkspur, California. For listings of exhibitors, speakers, events and upcoming conference offerings, visit www.ad-tech.com.

About dmg world media: An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, India, Singapore, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at www.dmgworldmedia.com.

SAN FRANCISCO, CALIF. – May 08, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced the availability of the blinkx Content Correlation Engine, an extension of blinkx’s Advanced Media Platform. blinkx Content Correlation Engine utilizes blinkx’s patented technology and will allow media companies that today attract some of the largest and most profitable online audiences to automatically match textual and video assets on every single page of their websites, seamlessly morphing readers into viewers, in order to drive massively increased revenues.

The proliferation of broadband has driven a strong and growing market for publishers that own and product video assets. Average online video advertisement Cost Per Mille (CPM) rates are often an order of magnitude greater than equivalent textual banner advertisements and this effect is most pronounced when the publisher of the content is a popular, trusted brand. As a result many publishers who have strong brands built on offline and online text content are increasingly producing online video as a method to drive new and faster-growing advertising revenues. In the past four years, brands that have begun this approach include The Wall Street Journal, The Financial Times, Forbes Magazine, BusinessWeek Magazine and many others.

The production of online video is, however, just the first step. Existing audiences who currently predominantly read text articles must then be converted to start to watch video content; changing readers into viewers. As that audience today spends the majority of its time on text articles, placing highly relevant video content, inline within text articles is a critically effective strategy in initiating the reader to viewer conversion process. Existing blinkx AMP customers are already adopting the Content Correlation Engine.

blinkx’s technology uses advanced speech-recognition and visual analysis to automatically analyze and process video content on the web, delivering results that are more accurate and reliable than standard metadata-based keyword search technology. blinkx’s Concept Recognition Engine (CoRE) then applies a unique, patented pattern-matching process to the extracted information in order to recognize ideas, concepts and themes within video. It is the automated understanding that CoRE provides that allows the Concept Correlation Engine to automatically match relevant textual and video assets.

“The blinkx technology has allowed us to make dynamic recommendations to users, optimize our search ranking and increase our visibility,” said Ari Brandt, general manager, Portfolio.com.

“With the blinkx Advanced Media Platform, we have found a solution that solves many of the problems we’ve encountered in featuring video content on our Web site,” said Albert Aimers, CEO, WallSt.net.

“We’ve enhanced the value we can derive from our video assets and we expect to significantly enhance both our brand and our users’ experience online.”

“Many media companies sit on a goldmine of video assets but struggle to generate large-scale audiences for that content. This occurs because so much of the internet is still stuck in a text-oriented form, with users who have the potential to become avid video viewers still unaware of the video riches that their favorite text sites have to offer,” said Suranga Chandratillake, CEO and founder, blinkx.

“The blinkx Content Correlation Engine uses our ability to conceptually understand the true meaning of a piece of TV or video content to match those assets to relevant text articles. The process is entirely automatic and so can be deployed across massive websites with thousands of articles and millions of page-views, immediately scaling video audiences on those sites and driving order of magnitude growth in video views and, as a result, increased video advertising revenue.”

For more information on the blinkx Content Correlation Engine and the Advanced Media Platform, please visit www.blinkx.com/corporate/advancedMediaPlatform.

As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech and visual recognition technologies to deliver results that are more accurate and reliable than standard metadata-based keyword searches.

About Conde Nast Portfolio.com
Portfolio.com is the online counterpart to Condé Nast Portfolio, the new business magazine launched in April 2007. The site provides insight into the day’s top business stories, with analysis from bloggers and columnists on a diverse range of business topics, from hedge funds to politics to Hollywood, as well as editorial content and photography from the magazine.

About WallSt.net
WallSt.net (www.wallst.net) is owned and operated by WallStreet Direct, Inc., a wholly owned subsidiary of Financial Media Group, Inc. (OTCBB: FNGP; www.financialmediagroupinc.com). The Web site is a leading provider of timely business news, executive interviews, multimedia content, and research tools. Financial Media Group, Inc. also owns my.wallst.net, a financial social network for investors, and Financial Filings Corp. (www.financialfilings.com), a provider of compliance solutions to publicly traded companies. In addition to WallSt.net, WallStreet Direct, Inc. owns and operates WallStRadio (www.wallstradio.com), a business and finance podcast Web site; and WallSt TV (tv.wallst.net), a hub for business and finance video programming.

About blinkx
blinkx plc (LSE AIM: BLNX) is the world’s largest and most advanced video search engine. Today, blinkx has indexed more than 18 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx’s founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx’s patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world’s most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

Press Contacts:

Tim Turpin
Sparkpr
+1 (415) 321 1894
tim.turpin@sparkpr.com

Clare Gayner
Bite Communications
+44 (0)20 8834 3454
Clare.Gayner@bitepr.com

Despite massive retail promotions around HDTV, a dramatic rise in HD content and studies demonstrating the superior performance of HD ads, television advertisers have yet to fully realize the benefits of HD due to a lack of critical mass amongst TV owners. Indeed, the Consumer Electronics Association estimated HDTV penetration at just 33% of U.S. households as of July 2007.

BrightRoll’s proprietary HD unit takes advantage of the overwhelming number of consumers with broadband connections and LCD monitors, as well as the growing number of advertisers with HD-ready creative. With BrightRoll, advertisers can now use HD content to reach more than 65% of all Internet consumers, which is significantly higher than the reach of HD ad units on television or any other medium. Additionally, BrightRoll simplifies HD campaigns for advertisers by providing access to the largest segment of pre-approved, HD-ready publishers online and eliminating rich media delivery fees which reduce the value of campaign ad spend.

BrightRoll is offering innovative advertisers the industry’s broadest reach across branded, HD-ready publishers and is working with a variety of entertainment and technology advertisers and agencies to develop, experiment with and deliver compelling high touch campaigns.

“To date, video advertising has been limited in terms of video unit size and quality and advertisers have continually struggled to scale campaigns across large amounts of branded inventory,” said Mike Racic, senior vice president, Universal McCann. “BrightRoll’s new full screen, HD unit offers a vehicle to reach our targeted audiences at scale, helping us to promote ad campaigns in an environment that is both powerful and brand-friendly.”

Since the company’s launch in July 2006, BrightRoll has secured its place as a premier video advertising network that connects hundreds of top tier publishers and advertisers looking to deliver high-quality, compelling campaigns that are targeted, trackable and scaleable. BrightRoll’s advertising network offers unmatched ad delivery and campaign management solutions across brand-safe inventory that is ideally suited to leading brand advertisers.

As high-quality advertisements begin to make their way online, BrightRoll works with advertisers and media agencies to realize the benefits of transparent, measurable and more engaging online media campaigns. BrightRoll was the first video ad network to offer full screen ads which can now be optimized for high-definition viewing and targeted to reach desirable audiences at rates lower than television.

“Our new HD advertising unit enables our advertising clients to deliver more impactful and higher quality online video campaigns to a large, targeted audience,” said Tod Sacerdoti, CEO, BrightRoll. “BrightRoll is committed to delivering online video advertising innovations and empowering our brand advertising clients to deliver, track and manage video campaigns that push the boundaries of current market offerings.”

BrightRoll executes video campaigns on hundreds of publisher sites, including more than 50% of the top 100 online media properties in the United States. The average BrightRoll video campaign reaches over 50 million unique users over a six-week period. A video advertising innovator, BrightRoll is built entirely on proprietary video ad serving, targeting and optimization technology.

About BrightRoll

BrightRoll is the world’s largest and most trusted video advertising network, having served more than 1 billion advertisements in the last 12 months. BrightRoll helps major brands and agencies execute “smart video ad campaigns” across the industry’s leading publishers, including more than half of the top 100 online media properties in the United States. BrightRoll’s proprietary campaign execution, inventory management and advertising delivery technology provide brands and agencies with the reach, frequency and scalability needed to achieve their campaign goals. BrightRoll is a privately held, venture-backed company and holds its headquarters in San Francisco, Calif. BrightRoll offers its service at http://www.brightroll.com.

Serving ads based on both the content of an Internet video and the context of a web page, AdSense for video beta gives media publishers the additional ability (beyond direct ad sales) to target tailored in-stream overlay ads from Google’s large base of advertisers. Publishers and content providers can control which videos get which ads and when the ads play in each video. Appealing to both consumers of online video and the advertisers trying to reach them, AdSense for video’s InVideo and text overlay ad format is non-disruptive and does not separate viewers from their desired content.

“Video and rich media continue to account for an increasingly large segment of online content – Brightcove customers alone reach 130 million unique users a month across thousands websites,” said Chris Johnston, director of ad product management, Brightcove. “Brightcove’s support of Google’s AdSense for video beta is particularly important because it combines a vast ad network with the market-leading Internet video publishing platform – ultimately creating a new and powerful, consumer-friendly monetization opportunity for news and entertainment programmers worldwide.”

“Monetization of online video continues to be critically important to all video producers,” said Will Richmond, president of Broadband Directions LLC. “The market for ad-supported video is evolving, with lots of different approaches. Building from existing, successful approaches and technologies is a smart strategy especially when it comes to capturing revenue from periodic traffic spikes and remnant inventory.”

Google’s AdSense for video beta is currently available through Brightcove in a limited beta release with select customers. The company said they plan to make the feature generally availability to publishers in 2008.

About Brightcove

Brightcove is an Internet TV platform that empowers video producers and programmers to build broadband businesses while giving viewers more choices and control over their use of video and television. Founded by Internet pioneer Jeremy Allaire in 2004 and based in Cambridge, Massachusetts, Brightcove is the market-leading Internet video partner for international news and entertainment businesses, including A&E Television Networks, British Sky Broadcasting, CBS Corporation, Discovery Communications Inc., Dow Jones & Company, Inc., Fox Entertainment Group, MTV Networks, National Geographic, The New York Times Company, Showtime Networks, Sony BMG Music Entertainment, Time, Inc., Warner Music Group, Washingtonpost.Newsweek Interactive, and Weather Channel.