Posts Tagged With: broadband

blinkx Founder and CEO Named One of Digital Media Wire’s “25 Executives To Watch In Digital Entertainment”

» by Otilia Otlacan January 7th, 2009 at 11:37 am » Comments (0)

Digital Media Wire Recognizes blinkx CEO Suranga Chandratillake as Executive to Watch in the Digital Media and Entertainment Industry SAN FRANCISCO, CALIF. – January 6, 2008 – blinkx, the world’s largest and most advanced video search engine, today announced that CEO and Founder Suranga Chandratillake has been selected as one of Digital Media Wire’s “25 Executives to Watch in Digital Entertainment.” The annual list recognizes 25 of the most innovative, creative and forward-thinking executives in the digital media and entertainment industry. Honorees are selected by the editorial and executive team at Digital Media Wire and represent companies that are shaping the industry. ...more »

MIVA Direct Launches ALOT Desktop Beta

» by Otilia Otlacan December 30th, 2008 at 9:45 am » Comments (0)

New Widget Delivery Platform Extends the Reach of MIVA’s Expanding ALOT Brand NEW YORK - MIVA Direct, Inc., the toolbar, homepage and content division of digital media and advertising company, MIVA, Inc. (NASDAQ:MIVA), announced the beta release of ALOT Desktop, a free software application that enables users to display widgets directly on their computer desktops without having a browser window open. Through the new product, users can choose from a range of different ALOT widgets that they can customize and then add to their desktops. These widgets include an online radio player, news headlines, weather and celebrity gossip. It is intended that ...more »

Commission River Unveils Next Generation Affiliate Marketing XML Plug-ins

» by Otilia Otlacan December 2nd, 2008 at 9:00 am » Comments (0)

Affiliate Marketing Company Unveils the Next Generation of XML-Enabled Marketing Tools for Publishers That Embeds Shopping and Rate Comparison Intelligence into the Agent's Distributed Web Sites Through Remote Content Delivery DRAPER, Utah - Commission River Corporation, a wholly-owned subsidiary of BayHill Capital Corporation (OTC Bulletin Board: BYHL), an Internet-enabled marketer of communications services and technology solutions, unveiled new affiliate marketing technology it calls 'XML Plug-in' software. The code, which Commission River believes is the first of its kind and which it intends to make available to all its affiliate publishers, facilitates real-time content delivery to the user web sites in the ...more »

BlackArrow Unveils New Tools to Manage Ad Placement Opportunities in and around on-Demand Video

» by Otilia Otlacan November 27th, 2008 at 10:15 am » Comments (1)

Standards-Based AdMap Tools Define and Manage Ad Avails; Integrate New Ad Types Easily Without Changes to Media Player Code SAN MATEO, Calif. - BlackArrow, the independent provider of multiplatform advertising systems for viewer-controlled video, today announced BlackArrow AdMaps™, a sophisticated toolset that enables content providers and distributors to easily define and manage ad avails in and around video content. The AdMap suite extends BlackArrow’s advertising system by introducing tools to manage ad-placement opportunities for programming delivered over broadband and SCTE 130-5 compliant video on demand (VOD) environments. AdMaps provide a time-saving workflow to create new advertising inventory, integrate new ad formats ...more »

Publicis Groupe to Acquire Tribal, Leading Brazilian Independent Digital Agency

» by Otilia Otlacan November 26th, 2008 at 9:45 am » Comments (0)

PARIS - Regulatory news: Publicis Groupe (Paris:PUB) announced that it has acquired the Sao Paulo-based leading digital agency Tribal. With nearly one hundred communications specialists, Tribal is one of Brazil’s top independent interactive agencies. This nationally recognized industry leader offers a complete range of in-house services from strategic brand planning to interactive campaigns and advanced marketing technologies. The Tribal brand will be kept and the agency will be aligned with the Digitas global network. The team will continue to be led by existing management Pierre Mantovani, CEO and Renato Fabri, Chief Creative Officer. Both will now report to François de La ...more »

Leading Technology Companies Team Up to Demo Cutting-Edge Advanced Advertising Solution

» by Otilia Otlacan November 25th, 2008 at 10:15 am » Comments (0)

ARRIS, BIAP, BlackArrow and Sigma Systems to Showcase Personalized Television Advertising for Cable and Telecom at Management World Orlando ORLANDO, Fla. - ARRIS, BIAP, BlackArrow and Sigma Systems jointly announced that they have formed an unprecedented group of technology leaders to revolutionize television advertising. The group will demonstrate its cutting-edge Advanced Advertising solution as part of TM Forum’s Content Encounter 3, which takes place at the Management World Orlando conference. The Content Encounter initiative at the TM Forum encourages companies to collaborate on solutions that address the creation, delivery and monetization of digital media services. The Personalized Advertising for Cable and IPTV ...more »

New Razorfish Research Consumers Increasingly Using Social Media to Make Buying Decisions

» by Otilia Otlacan October 29th, 2008 at 1:30 pm » Comments (0)

Four out of 10 consumers have made a purchase based on advertising they saw on a social media site, and 76 percent welcome advertising on social networks, according to a report published earlier by Razorfish (www.razorfish.com), one of the industry's largest digital marketing agencies. FEED: The Razorfish Consumer Experience Report can be found at http://feed.razorfish.com. FEED documents the results of a 2008 survey that Razorfish conducted of more than 1,000 connected consumers (a coveted group who spend money online and have access to broadband). According to the Razorfish Digital Consumer Behavior Study, connected consumers are adopting social media and web 2.0 ...more »

Jupitermedia Announces Keynotes and Conference Program for ISPCON Fall 2008, The Internet Industry Event, November 11-13 in San Jose

» by Otilia Otlacan October 23rd, 2008 at 10:55 am » Comments (0)

ISPCON Fall 2008 NEW YORK, N.Y. - Jupitermedia Corporation (Nasdaq:JUPM) today announced its schedule of keynote presentations and conference sessions for ISPCON Fall 2008 (http://www.ispcon.com) at the San Jose McEnery Convention Center in San Jose, CA, from November 11 – 13, 2008. ISPCON, “The Internet Industry Event,” is focused on the industry’s hottest Internet services and technologies with hundreds of top executives from wired and wireless ISPs, Web hosts, CLECs, MSPs, ITSPs and VCs expected for three days of unparalleled conferences, exhibits and networking. “ISPCON has become the premiere gathering place for the service provider community,” said Alan M. Meckler, Chairman and CEO ...more »

First Advertising Trial Launches on Virgin Media’s On Demand TV Platform

» by Otilia Otlacan October 21st, 2008 at 9:46 am » Comments (0)

Trial Uses On-Demand and Advertising Specialist SeaChange International’s AdPulse System ACTON, Mass. & LONDON - Virgin Media (Nasdaq: VMED) announced the first ever dynamic advertising trial on its on-demand TV platform. Leading brands including Kellogg's, John Lewis and Royal Mail, will have their ads broadcast around selected on-demand programs from Virgin Media TV, Channel 4 and Warner TV. The three month trial will take place across north London from this week. The ad insertion technology, SeaChange’s AdPulse On Demand system (Nasdaq: SEAC), inserts ads before and after on-demand content in real time, allowing campaigns to be kept up-to-date and specific to time ...more »

BlackArrow Integrates Ad Management System with the Akamai Media Framework

» by Otilia Otlacan October 20th, 2008 at 10:15 am » Comments (0)

Streamlines Deployments of Dynamic, Targeted Advertising Technology for Content Providers Using the Akamai Open Video Player Platform SAN MATEO, Calif. - BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, has released a Connector (software development kit) that integrates its ad-management system with Akamai’s Media Framework, a valuable resource for the rapid development of video player applications. This integration allows broadband video providers to ad-enable video content distributed using Akamai’s Media Framework. BlackArrow is also participating in the Open Video Player initiative, a community site intended to facilitate the development and sharing of open standards and best practices for ...more »