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Bluestreak Launches New Ad Serving Solution for Advertisers and Agencies
Bluestreak 5.0 Ad Server Platform Enhances Digital Campaign Performance and Insights Watertown, Mass. November 3, 2008 – Bluestreak, a marketing technology company and division of Aegis Media, today announced the availability of Bluestreak 5.0 as an enterprise-class ad serving platform specifically designed to deliver, measure, de-duplicate and report anonymous consumer-level marketing activity across multiple digital [...]
Aegis Media Moves into Ad Serving by Acquiring Bluestreak
Aegis Group made a short announcement that they acquired Bluestreak, a small but innovative ad serving platform, thus entering the ad serving business. The move is the most recent in a series of digital acquisitions and deals from Aegis Group, and will provide Aegis Media with the means to manage, optimise and measure all forms [...]
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