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Auditude Research Shows Online Video Commercials Drive Increased Revenue Opportunity From Positive Viewer Engagement
Video Monetization Data Reviews 11 Billion Online Video Impressions to Determine Viewer Reaction to Content Type and Length, Plus Ad Format and Placement PALO ALTO, CA – Auditude (www.auditude.com), the leading provider of video advertising technology and monetization for premium content owners and distributors, released a report showing online video publishers, content owners and distributors [...]
Auditude and Major League Gaming Power Up Ads During Live-Streaming Video Game Tournaments
Alliance Harnesses Auditude’s Live Streaming Ad Insertion Technology to Monetize Major League Gaming’s Live Pro Circuit Video Game Tournaments PALO ALTO, CA – Auditude (www.auditude.com) and Major League Gaming (http://www.majorleaguegaming.com), the largest professional video game league in the world, announced a partnership for online video ad serving and monetization. This agreement provides Major League Gaming [...]
Auditude Enters Multi-Year Exclusive Agreement With MLB Advanced Media for Ad Serving and Monetization Technology
Strategic Alliance Creates Digital Monetization Opportunities for Live Streaming, Video-On-Demand and Mobile Content NEW YORK, NY – Auditude (www.auditude.com) and MLB Advanced Media, LP (MLBAM), the interactive media and Internet company of Major League Baseball, announced a strategic partnership for digital ad serving and monetization. This multi-year exclusive agreement enables MLBAM to deliver video advertising [...]
Online Media Value Chain Tops $2.3 Billion in 2010; Video CDN, Ad Networks and OVPs Contribute $1.3 Billion
DUBLIN – Research and Markets has announced the addition of the “The Online Value Chain 2010 – 2012: CDNs, OVPs and Video Advertising Networks” report to their offering. The online media value chain (comprising CDNs, OVPs and Video Advertising Networks) is forecast to generate $2.3 billion in top line revenues in 2010, with 56.5% of [...]
Auditude and Dailymotion Announce Advertising Agreement
PALO ALTO, Calif. & PARIS – Auditude, a leading video advertising management and monetization platform, announced a comprehensive video advertising agreement with Dailymotion, one of the world’s largest video entertainment websites. Under the new deal, Auditude will work with Dailymotion’s catalog of more than 12 million videos. Dailymotion attracts 66 million unique monthly visitors (source: [...]
Auditude Announces Online Video Advertising Partnership with Comcast Interactive Media
PALO ALTO, Calif. & PHILADELPHIA – Auditude, a leading video advertising management and monetization platform, announced that it has partnered with Comcast Interactive Media (CIM) to manage and serve CIM’s video advertising across its websites including Fancast, Fancast XFINITY TV and Comcast.net. The first implementation, which is now live, includes Fancast and Fancast XFINITY TV, [...]
Preparing Operations for The Future of Video Online Technical Forum June 24th
The Online Technical Forum series continues on June 24th, 2009 at 12pm EST with: Preparing Operations for The Future of Video: VAST & VPAID. Joey Trotz, Senior Director, Strategic Advertising Technology at Turner Broadcasting will present and discuss with attendees how ad operations will benefit most from these online video ad initiatives – and what [...]
MySpace and Auditude Partner With MTV Networks to Enable New Advertising Opportunities for User Uploaded Video
Patented Indexing and Ad Targeting Combine to Transform Audience-Posted Videos Into Advertising Revenue Opportunities for Content Owners LOS ANGELES & PALO ALTO, Calif. – MySpace, the world’s premier social network, and Auditude, a new provider of patented online video advertising technology, today announced that they have partnered with MTV Networks, a division of Viacom (NYSE:VIA) [...]
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