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Ringleader Digital Partners With EyeWonder for Rich Media and Video Advertising Expertise Across its Mobile Third-Party Ad Serving Network NEW YORK – Ringleader Digital, the only mobile third-party ad-serving network, announced a partnership with EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services. The partnership features collaboration between Ringleader Digital and EyeWonder [...]
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Hundreds of radio stations in major markets across the country are already registered and agency offers are beginning to flow through the platform ATLANTA – Media Commerce Systems launched StandBuyMedia for Radio last month and is adding more stations and agencies daily. The web-based platform streamlines the entire remnant advertising process making it possible for [...]
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- Merkle Releases 2009 ‘View from the Inbox’ Email Marketing Trends Report Merkle (www.merkleinc.com), one of the nation’s largest and fastest growing database marketing agencies, today released its 2009 ‘View from the Inbox’™ email marketing report. This report highlights the results of Merkle’s annual study, which is conducted in conjunction with the national survey research [...]
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Six Psychographic Profiles of Black Women Emerged ATLANTA – 86% of African-American women say that advertisers need to do a better job of talking to them, according to the Lattimer Communications study, “A Profile of Today’s Black Woman”. Advertisers need to re-evaluate their marketing campaigns targeting this important segment. “A Profile of Today’s Black Woman” [...]
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DALLAS & ATLANTA – MarketSphere and TopRight, two leading business consulting firms, formalized a strategic partnership to develop and deliver common solutions to help complex, global companies improve marketing operations and attain competitive advantage in their respective markets. Both firms serve a growing list of Fortune 1000 companies and are considered trusted advisors to companies [...]
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Data shows decision-makers are turning to event marketing to drive purchase behavior and deepen engagement in the face of an intensifying worldwide financial crisis AUBURN HILLS, Mich. & DALLAS – The largest and longest-running annual survey of corporate sales and marketing executives, EventView 2009, reveals that senior sales and marketing executives in North America believe [...]
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Change Fully Leverages AJC’s Multimedia Capabilities and Paves New Path in Industry ATLANTA – The Atlanta Journal-Constitution (AJC), the local leader in digital, print and direct mail, has introduced AJC Media Solutions, an integrated platform for delivering the AJC’s advertising and marketing capabilities to business clients. The AJC Media Solutions brand encompasses the products and [...]
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Leader in online news selects Nexidia’s breakthrough applications and patented technologies to improve video features ATLANTA – Nexidia, a leading provider of rich media search and speech analytics solutions, announced that MSNBC.com, the number one news site*, selected Nexidia’s rich media applications to enhance video across MSNBC.com and other affiliated sites. As the leader in [...]
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Johnsonville Sausage Selects A2W as Mobile Provider ATLANTA – Air2Web, Inc., a market leader in commercialized text messaging, has been selected to power a text-to-win mobile marketing campaign during the 2009 Super Bowl for Johnsonville Sausage, the number one national brand of brats, Italian sausage, smoked links and breakfast sausage links. The campaign will run [...]
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ATLANTA – Air2Web, a market leader in mobile communications, is pleased to announce an overhaul of its management team. The new team features deep expertise in mobile business process solutions. Air2Web’s focus continues to be on delivering high impact mobile marketing programs to Fortune 1000 companies focused on consumer markets. In addition, the Company plans [...]
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ATLANTA – LSN, Inc., Local Solutions Network, with the nation’s largest local mobile advertising network, announced the availability of their LSN Local Content Widgets in Yahoo! Go (http://go.yahoo.com), leveraging Yahoo! Blueprint, Yahoo!’s mobile development platform. Starting today, Yahoo! Go users will be able to access local news, weather, sports, school closings and much more from [...]
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Turnkey Local Internet Search and Mobile Advertising Now Available to Thousands of Small and Mid-Sized Businesses in the Atlanta Area ANN ARBOR, Mich. – Boomdash, LLC, a leader in packaging local search engine and mobile marketing for small and mid-sized businesses, announced today its partnership with Metro Directories, a leading yellow pages publisher in the [...]
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