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Immedium Reinvents Display Advertising with Live Banners that Update
BANGKOK – Studio Magenta has announced the introduction of Immedium, a platform for creating and managing live banner ads – rich media Internet advertising with dynamically changing content. Although the concept of live banners has been around for some time, Immedium is believed to be one of the first tools that empowers marketers with the [...]
Mobile Internet Search Engine Use Jumped 14% Between 2007 and 2008, Says ABI Research
NEW YORK – According to surveys conducted by ABI Research in 2007 and 2008, 70% of respondents used their mobile phones to access information through Internet search engines last year. That represents a substantial 14% increase over 2007. The consumption of mobile data services, including search, has steadily increased year over year as indicated by [...]
OneSource Announces an Insightful Free Resource for Sales, Marketing, and Research Professionals
OneSource Insight Offers Quick Articles & Tips for Business Professionals BOSTON – OneSource Information Services is pleased to announce the inception of OneSource Insight™, an online resource center for sales, marketing, and research professionals. This free resource center features brief, insightful articles written in a blog-style format to make for quick reading. “This is a [...]
Gabriels and Endeca Partner to Deliver Portal Products to Enable Media and Publishing Businesses to Create New Revenue Streams and Monetized Content
NEW YORK & CAMBRIDGE, Mass. – Gabriels Technology Solutions, the leading private-label ecommerce technology provider and Endeca Technologies, Inc. a search and information access software company, announced the introduction of innovative search products for new media that provide a world class competitive advantage to media clients for increased site activity, higher lead generation, enhanced user [...]
AdMob Adds New Publisher Partners and Advertisers, Cements Position as Largest Mobile Advertising Network
Innovative Ad Network Experiences 132 Percent Growth in Western Europe Over the Past Year Mobile World Congress 2009 BARCELONA, Spain – AdMob, the world’s largest mobile advertising marketplace, announced it has experienced strong growth over the past year and added a number of new publisher partners and advertisers to its network. In January 2009, worldwide [...]
SingTel Selects Comverse HUB Mobile Advertising to Deliver Targeted Ads Based on User Preferences, Interests
Centralized Mobile Advertising Platform Generates New Ad Revenues by Using Multiple Media Formats and Channels Mobile World Congress 2009 WAKEFIELD, Mass. – SingTel (SES:Z74.SI), Singapore’s largest mobile operator, has selected Comverse HUB Mobile Advertising to provide an advertising service that analyzes subscriber information and location and then delivers ads using multiple media formats and channels. [...]
India’s Social Networking Market Sees Global Brands Gain Prominence in 2008
Orkut Ranks as the Most Visited Social Networking Site in India, Followed by Facebook RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released a report on the top social networking sites in India, finding that visitation to the site category increased 51 percent from the previous year to more [...]
Quattro Wireless Premier Mobile Ad Network Goes Global
Mobile’s Most Trusted Ad Network Begins International Ad Sales and Serving Mobile World Congress 2009 WALTHAM, Mass. – Quattro Wireless (www.quattrowireless.com), mobile’s trusted ad network, announced a strategic global expansion of its leading premier mobile ad network to Western Europe, Australia, New Zealand, South Africa and Asia. Quattro will now accept Internationally-focused, and country-specific Publishers [...]
Budweiser’s “Fetch” Commercial Captures Top Spot in 7th Annual AOL Super Sunday Ad Poll on FanHouse.com
Heroes “Football” and Budweiser “Horse Love” Rank Second and Third NEW YORK – AOL announced Budweiser “Fetch” is the top-ranked Super Bowl XLIII ad in the 7th Annual AOL Super Sunday Ad Poll. The poll lets viewers watch and vote on their favorite ads at FanHouse.com, http://www.fanhouse.com, AOL’s premier sports site. The poll began shortly [...]
AOL’s MediaGlow Announces Valentine’s Day Coverage
Coverage Across the AOL Network Includes Original Content, Buying Guides, Quizzes, Photo Galleries and More NEW YORK – MediaGlow announced its extensive coverage plans across its various properties leading up to Valentine’s Day, including interactive content, polls, photo galleries, blog posts and more, to help consumers make the most of the holiday. “We are using [...]
Jonathan Lister Named Managing Director and Head of Google Canada
MOUNTAIN VIEW, Calif. – Google Inc. (NASDAQ:GOOG) has hired Jonathan Lister as the new Managing Director and Head of Google Canada. Most recently, Jonathan was the Senior Vice President of Operations for AOL Europe. In his new role, Jonathan will focus on continuing to build Google’s brand and reach in the Canadian business community, as [...]
Ad Ops Daily Briefs: February 9 2009
- The New York Times Launches New Online Syndication Marketplace The New York Times Syndication Sales announced the re-launch of nytsyn.com. The Web site now features an online syndication marketplace that allows users to purchase the latest news articles, features, images and multimedia from The New York Times and more than 100 of its content [...]





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