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AMA Houston Chapter to Name Marketer of the Year March 2

Otilia Otlacan | February 12, 2009 | 2 Comments

Use of Mobile Marketing Subject of Keynote HOUSTON – Houston’s Marketer of the Year (MOTY) will be announced March 2, 2009 by the American Marketing Association Houston Chapter at an evening reception being held at the Alley Theatre. The MOTY is chosen from 33 Houston companies, organizations and institutions that were voted “Best of Category” [...]

AMA Houston Presents: Texas Monthly – Re-inventing for the Digital Age

Otilia Otlacan | February 5, 2009 | 0 Comments

HOUSTON – Houston AMA’s February 11 luncheon features Evan Smith, Editor-in-Chief at Texas Monthly who will speak on “How a Texas Institution Re-Invents Itself in the Digital Age.” Texas Monthly, in its 36th year of publication, has been nominated for 14 National Magazine Awards. It has continued to gain in both circulation and ad revenues [...]

A Glimpse of the Future: American Marketing Association Unveils Four Scenarios for the Role of Marketing in 2015

Otilia Otlacan | February 2, 2009 | 2 Comments

ORLANDO, Fla. – At its signature Mplanet conference, the American Marketing Association unwrapped the results of a year-long project to help marketers map future scenarios and possibilities in the marketplace. The work, created in partnership with Decision Strategies International, used scenario-building to predict four archetypes of CMOs and their potential impact on marketing in 2015. [...]

Marketing Visionaries Gather at MplanetTM to Examine Today’s Hyper-Networked Marketing Environment

Otilia Otlacan | February 2, 2009 | 4 Comments

ORLANDO, Fla. – As the marketing landscape continues to change at unprecedented speeds, the industry’s top minds came together at the American Marketing Association’s conference Mplanet (Jan. 26-28) to share insight on the opportunities and challenges in today’s technology-driven marketplace. “Especially in today’s changing climate, marketing has the opportunity to create an enduring brand,” said [...]

The Marketing Toolkit – Thriving in 2009

Otilia Otlacan | January 30, 2009 | 2 Comments

Small & Medium Size Business Event Presented by D/FW American Marketing Association DALLAS – “2008 left a huge scar in the face of the US economy. It doesn’t have to be the same in 2009 for all small and medium size businesses, we should get excited,” says Michael Rose, Principal, Rose Group Marketing. Michael Rose [...]

Ad Ops Daily Briefs: November 14 2008

Otilia Otlacan | November 14, 2008 | 0 Comments

- Integrated Marketing – How to Get Past the Competitive Clutter From brainstorming to execution, integrating all aspects of your marketing campaigns is key to increasing your sales. Enter B2B expert Julia Pitlik, Senior Director Marketing Communications at Fujitsu, who will share her successes in getting past the clutter at the D/FW American Marketing Association’s [...]

American Marketing Association Announces the Return of Mplanet

Otilia Otlacan | September 29, 2008 | 0 Comments

Industry Leaders to Examine the New Marketing Environment and Strategies of Today’s Most Successful Brands CHICAGO – The American Marketing Association announces the return of Mplanet, an industry-leading event for the world’s most influential marketing leaders and academics to share new ideas, innovations and proven strategies in today’s challenging marketing environment. The American Marketing Association, [...]

AzoogleAds Announces Expanded Strategic Relationship with TRUE.com

Otilia Otlacan | June 30, 2008 | 1 Comment

Online Advertising Network Enters into Agreement to Manage Leading Online Dating Site’s Affiliate Network and New Publisher Applications. New York, NY – AzoogleAds (www.AzoogleAds.com), a division of Epic Advertising, announced today an expanded strategic relationship with TRUE.com, making it the online dating giant’s affiliate marketing Agency of Record. This announcement follows an already prosperous relationship [...]

AzoogleAds Continues European Expansion with AdsMarket

Otilia Otlacan | March 20, 2008 | 0 Comments

NEW YORK, NY, — Azoogle.com, Inc. (www.AzoogleAds.com), the New York-based online performance-based advertising network, continued its aggressive international expansion by announcing an agreement with AdsMarket, a leading online performance media company that serves Europe, Latin America and Asia-Pacific. The partnership with AdsMarket allows AzoogleAds to significantly expand its international publisher base and distribution by leveraging [...]

AzoogleAds Announces European Expansion

Otilia Otlacan | March 7, 2008 | 0 Comments

Names Pan-European New Media Marketing Firm, 77Agency, as Charter Partner NEW YORK, NY, — Azoogle.com, Inc. (www.AzoogleAds.com), an online performance-based advertising network, announced its expansion into the European marketplace through a charter agreement with 77Agency, a leading independent New Media Marketing agency based in London. The partnership allows AzoogleAds to significantly expand its reach into [...]