Tag: Alex Yoder
Webtrends Analytics 9 Sets New Standard in Enterprise Customer Intelligence
New On Demand version simply, powerfully uncovers customer insight with a click-to-crunch interface, data-in/data-out API and the industry’s most powerful core analytics PORTLAND, Ore. – Webtrends, the enterprise customer intelligence company that started the web analytics industry, introduced its most significant advances in user experience and data integration in its 15+ year history.
Webtrends Acquires Multivariate Testing, Optimization, and Targeting Leader Widemile
Combination Produces an Unmatched Analytics and Optimization Platform PORTLAND, Ore. – Webtrends, a global analytics leader with world-class data collection and analysis solutions, has entered a definitive agreement to acquire Widemile, a leading provider of multivariate testing and site optimization technologies and services. For Webtrends, the deal reinforces its momentum in the marketplace under the [...]
Microsoft, Yahoo! Veteran Joins WebTrends to Lead Marketing
New VP brings digital marketing experience, in-depth knowledge of WebTrends solutions PORTLAND, Ore. – WebTrends Inc., a leading provider of web analytics and online marketing solutions, has added Jascha Kaykas-Wolff as vice president of marketing. A former WebTrends customer, Kaykas-Wolff now oversees all WebTrends marketing, including overall strategy, branding, demand generation, advertising and public relations. [...]
WebTrends Seminars Promote Cost-Conscious Marketing Optimization
Teradata, Brulant and Stratigent partner with WebTrends to offer free, half-day educational seminars in seven U.S. cities PORTLAND, Ore. – WebTrends Inc., a leading provider of web analytics and online marketing solutions, will host a nationwide series of free, educational seminars designed to help marketers gain the holistic perspective of their customers and data that’s [...]
WebTrends Takes Aim at Billions of Dollars in Wasted Search Advertising
SAN JOSE, Calif.–(BUSINESS WIRE)–Large online advertisers will waste as much as $4.5 billion on paid search advertising in 2008, estimates WebTrends Inc., a leading provider of web analytics and online marketing solutions. WebTrends bases this estimate on results of its new service, WebTrends Ad Director, which will formally debut at the Search Engine Strategies (SES) [...]
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