Tag Archives: aerospike

So-net Media Networks Demand-Side Platform Powers Real-Time Bidding and Ad Optimization Using Aerospike NoSQL Database
Ad & Media Strategies
September 14, 2012 posted by Otilia Otlacan

So-net Media Networks Demand-Side Platform Powers Real-Time Bidding and Ad Optimization Using Aerospike NoSQL Database

The global online advertising industry is on the brink of a revolution. Around the world, real-time bidding (RTB) is transforming the business of display media by allowing marketers to bid for individual online users’ ad impressions in real time while paying only what they want. Leading the charge in Japan is So-net Media Networks, an arm of So-net Entertainment Corporation, which offers of one of the country’s leading advertising distribution services.

LiveRail Online Video Ad Platform Delivers 5 Millisecond Response Times in Managing Big Data With the Aerospike NoSQL Database
Ad & Media Strategies
September 7, 2012 posted by Otilia Otlacan

LiveRail Online Video Ad Platform Delivers 5 Millisecond Response Times in Managing Big Data With the Aerospike NoSQL Database

Offering rich interactions with viewers, video represents one of the most powerful marketing tools available to online advertisers. LiveRail is the leader in video advertising technology, delivering solutions for publishers, ad networks, and advertisers to deliver, manage, track, and optimize their video ad campaigns.