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Verve Wireless Signs New Partners, Building Out the Largest Local Mobile Ad Network Covering the Top 200 DMAs; Launches Mobile Couponing Applications for Publishers

Otilia Otlacan | December 17, 2008 | 0 Comments

Chicago Sun-Times, The San Diego Union-Tribune, Pittsburgh Post-Gazette, Time Out Chicago, Time Out New York and Metro International Join Verve’s List of Over 140 Local Media Partners SAN DIEGO – Verve Wireless, the leading provider of mobile publishing technologies to local media companies, today announced that the Chicago Sun-Times, The San Diego Union-Tribune, The Pittsburgh [...]

VideoEgg Extends Engagement-Based Solution to Mobile

Otilia Otlacan | November 28, 2008 | 0 Comments

Nikon and Ubisoft Canada First to Leverage VideoEgg’s Cross Platform Solution for Guaranteed Engagement on the iPhone SAN FRANCISCO – VideoEgg, the video and rich media ad network that guarantees brand engagement, introduced AdFramesSM for mobile, a performance-based ad offering that enables advertisers to distribute invitation-based, expandable video or rich media ads to iPhone users. [...]

Federated Media Launches Overhauled Self-Service Ad Platform

Otilia Otlacan | October 10, 2008 | 0 Comments

Platform Offers Total Access to Premium Content and Complete Control Over Marketing Efforts SAN FRANCISCO – Federated Media Publishing (FM), a next-generation media and publishing company, today launched an overhauled self-service ad platform for small and medium sized business marketers. The new platform allows marketers to access FM’s premium content and offers total flexibility and [...]

Yodle Expands Successful Online Advertising Practice to Include Franchise Operations, Launches YodleFranchise Offering

Otilia Otlacan | October 7, 2008 | 0 Comments

Fast-Growth Local Online Advertising Start-Up Sees 700%+ Year-Over-Year Growth NEW YORK – Yodle, Inc., a leader in local online advertising and lead generation, announced today the expansion of its technology platform to include support of franchise operations. The new offering, YodleFranchise, builds on the success of Yodle’s current online advertising solution for individual local businesses [...]

Obama Expands Lead on McCain in Online Advertising Battle in June, According to comScore Ad Metrix

Otilia Otlacan | September 5, 2008 | 0 Comments

RESTON, VA, September 4, 2008 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of the online performance of the campaigns for Senator Barack Obama and Senator John McCain in their quests for the U.S. presidency. The study, which evaluated site visitation, video viewing behavior, searches on the [...]