ad:tech San Francisco 2011
NEW YORK – Announced from ad:tech 2011 in San Francisco, ADTECH, AOL Advertising’s global ad serving platform, has launched ADTECH Canvas, the latest rich media tool available for digital ad designers. ADTECH Canvas not only allows designers to build unique, creative ads, but facilitates quick and easy execution of interactive online campaigns that grab attention and engage target audiences.

“ADTECH developed Canvas to support the creative potential of designers and help them realize the interactive digital experiences they envision, making it possible to truly relay the personality of the brand,” said Dirk Freytag, president of ADTECH and head of AOL Advertising Technologies. “Unlike other rich media products available, ADTECH Canvas breaks down previous confines limiting designers and, like other ADTECH offerings, makes the development-to-execution process easy, streamlined and fast.”

ADTECH Canvas: Create, Collaborate, Control

As a rich media tool, ADTECH Canvas stands apart from others by allowing for greater creativity, collaboration and control. Designers are free to use the tools they are comfortable with to produce exciting, innovative designs without the restrictions of templates and rigid build processes. The only requirement is inclusion of a simple, lightweight component to ensure that the ad behaves and tracks correctly when served live.

”In the crowded online digital space, interactive media is imperative to reach and engage target audiences, while at the same time, designers face increasing pressure to design ads that stand-out and capture attention,” said Freytag. “ADTECH understands the industry demands put on designers and the results needed by online advertisers, so we strive to deliver premium tools that make high impact campaigns possible and efficient.”

ADTECH Canvas has a unique collaboration framework, distinguishing it from other rich media tools. It has been designed to allow for seamless, easy collaboration to produce and launch ads more quickly. Through one system designers can upload, configure and test their ad, invite others to edit or view it, request a brand manager’s or editorial approval, inform the trafficker that the ad is ready-to-go, and submit it for trafficking. The collaboration doesn’t stop there. Full control and visibility is available throughout the life of the ad so if a change is necessary once it’s live, it can be made, reviewed and changed live with just a couple of clicks. A self-serve version of ADTECH Canvas is currently available for ADTECH IQ customers and will be available later this year for all to use.

“Rich media campaigns are notorious for long lead times, numerous phone calls and an insane number of emails,” said Ed Barnes, Vice President Rich Media, ADTECH. “To solve this, we built a modern web-based collaboration framework on top of a fully featured rich media product. We’ve been pretty busy!”

About ADTECH

ADTECH AG is a global technology solutions company and is AOL Advertising’s ad serving platform. The company’s flagship product, ADTECH IQ is an integrated ad serving platform that enables web publishers, ad networks, agencies and advertisers to measure, manage, and serve online advertising campaigns including display, video and mobile formats. ADTECH’s integrated products are scalable, flexible and easy to implement, providing users with increased efficiency, reliability and ROI for their online advertising business. ADTECH customers include major players like BSkyB, Hi-media, Gannett and Fox Networks. ADTECH AG is a wholly-owned subsidiary of AOL Inc.

About AOL

AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL’s business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL’s owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL’s consumer offerings.

SHERMAN OAKS, Calif. & SAN FRANCISCO – Marking the dual milestones of the company’s 10th anniversary and connecting nine billion website visitors with advertisers, premier ad network Advertise.com hosted a party at ad:tech San Francisco 2011. The company announced that it will send one lucky attendee home with a Vespa, the popular Italian motor scooter. An iPad giveaway promotion on the Advertise.com Facebook page rounds out the fun.

The party was slated for Tuesday, April 12th, beginning at 9 p.m. at Ruby Skye, one of San Francisco’s hottest nightclubs. The event featured DJ Carvalho, a laser show, hosted bar, and live dancers. An ad:tech San Francisco badge was the ticket to admission.

By having their picture taken at the party, guests could enter the Advertise.com iPad promotion on its Facebook page. After April 13th, participants visit http://www.facebook.com/advertisedotcom and simply “Like” Advertise.com. Then they find their picture in the party’s photo album and tag themselves. Those who tagged themselves have been entered into the iPad drawing to take place on April 26th.

Over the past ten years, Advertise.com has continually led the market with new products and services, including:

- ClickShield™ – Advertise.com’s proprietary and patented fraud-monitoring technology which identifies and removes low performing PPC traffic sources.

- Keyword Marketplace – the world’s largest privately-held pay per click (PPC) network maximizes advertiser reach and exposure across the internet. Comprised of high quality organic search, contextual, domain parking, browser toolbar, semantic keyword hot spots and email PPC publishers, the Keyword Marketplace has grown to over 20 billion monthly ad impressions.

- Display and Remarketing Network – brings added value to advertisers who work within tight budgets, need precise measurement and have to show healthy returns on their advertising spend.

- Email Content Network – connects advertisers’ ads with millions of consumers who have opted in to receive email updates in categories of interest to them.

“Ten years in business on the Internet is quite an accomplishment, so we’re celebrating in style,” said Daniel Yomtobian, founder and CEO of Advertise.com. “What better place to give back to those in the industry who helped make this possible than at ad:tech, the largest gathering of digital marketers. I look forward to another decade of providing innovative ways to connect advertisers with relevant audiences.”

To learn more about Advertise.com, visit www.advertise.com.

About Advertise.com

Advertise.com is a premier platform for Keyword PPC, Display, and Remarketing campaigns. Celebrating its 10th year, the company enables advertisers to reach a wide audience through its exclusive network of search engines publisher partners and content properties. Leading the charge in online advertising, Advertise.com connects thousands of advertisers with millions of consumers every day – delivering more than 3 trillion ad impressions since 2001 (delivering over 9 billion visitors to advertisers since 2001). For more information about reaching the consumers looking for your products and services visit www.advertise.com or call 1-800-710-7009.

ad:tech San Francisco 2011
Booth #1609
NEW YORK – ADTECH, AOL Advertising’s global ad serving platform, announced a new addition to its suite of ad management offerings, ADTECH Lite. (www.adtechlite.com) With the launch of ADTECH Lite, the industry’s leading global ad management platform is now available to small publishers and advertisers at no cost, reaffirming ADTECH’s commitment to help start-up and small businesses compete and grow in a global marketplace.

“At ADTECH, we understand that every business has unique capabilities, needs and goals, and ADTECH Lite has been designed as a free offering to support growth for businesses of any size,” said Dirk Freytag, president of ADTECH and head of AOL Advertising Product and Technologies. “In offering ADTECH Lite, we are proud to serve the needs of younger and smaller growing businesses and look forward to creating lasting partnerships along the way.”

ADTECH Lite: The “Lighter” Side of the ADTECH IQ Ad Serving Platform

With ADTECH Lite, small to mid-sized publishers and advertisers serving 50mm impressions or less will now have the opportunity to utilize a premier ad management technology. ADTECH’s core mission is to facilitate optimal efficiency in ad serving and data management processes, and enable the greatest return on digital advertising campaigns. Its integrated and IAB certified ad serving platform enables publishers and advertisers to measure, manage, and serve online advertising campaigns seamlessly. ADTECH Lite is a trim version of ADTECH’s premium product, offered free-of-charge to publishers and advertisings serving 50mm impressions or less, but with the flexibility for each company to select advanced features of their choice at an additional cost.

ADTECH Lite features an easy-to-use interface, as well as ad management and targeting capabilities, making this market-leading product available to companies that have not previously had the opportunity to benefit from ADTECH technologies. ADTECH developed the offering in response to a market demand for a solution attainable for developing companies.

”ADTECH is driven by its mission to support each customer with the tools and guidance needed to execute high impact campaigns quickly and seamlessly,” said Freytag. “ADTECH Lite is an example of customized, integrated technologies that ADTECH has developed to fit unique needs and demands. We will be demonstrating this solution at the ad:tech SF conference this week.”

About ADTECH

ADTECH AG is a global technology solutions company and is AOL Advertising’s ad serving platform. The company’s flagship product, ADTECH IQ is an integrated ad serving platform that enables web publishers, ad networks, agencies and advertisers to measure, manage, and serve online advertising campaigns including display, video and mobile formats. ADTECH’s integrated products are scalable, flexible and easy to implement, providing users with increased efficiency, reliability and ROI for their online advertising business. ADTECH customers include major players like BSkyB, Hi-media, Gannett and Fox Networks. ADTECH AG is a wholly-owned subsidiary of AOL Inc.

About AOL

AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL’s business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL’s owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL’s consumer offerings.

ad:tech San Francisco 2011
SAN FRANCISCO – Consumers are inundated with thousands of advertisements and messages daily – although not necessarily for items that they may be interested in purchasing. With this constant influx of messaging, what can advertisers do to pique the interest – and buying power – of a consumer? By showing them exactly what they want, when they want it.

Welcome Haileo, a Santa Clara, CA-based startup that monetizes multimedia through visual reference and helps advertisers deliver the right ad at the perfect moment. Modeled after the human brain, Haileo’s proprietary technology breaks new ground by reading and interpreting multimedia elements in order to target the viewer with the appropriate ad content. Haileo launches today at ad:tech San Francisco.

“Many targeting opportunities are lost currently because visual cues are not exploited in today’s text-dominated world,” said Himawan Gunadhi, Chief Executive Officer. “With Haileo, we’ve cracked the code to decipher multimedia content, and can now reach the consumer with precisely the right offer. Watching a video about car racing? Up pops the Pennzoil ad. Cooking? Calphalon cookware. A romantic movie scene? Here comes FTD. With Haileo, advertisers can now be sure their campaigns are reaching the intended targets.”

Haileo goes beyond search terms, SEO and queries to access the visual signals of an increasingly video-dominant online world. It distills entities from the web to aggregate relevant visual signals and link them to related visual, audio and textual signals to generate a contextual, intent-driven and sequential summary of the content, which can then be used to target ads or related content at the right time and right location as the video is watched.

About Haileo

Founded and led by veterans of the online search and advertising industry, Haileo monetizes multimedia through visual reference and helps brands deliver the right ad at the perfect moment. Expertly versed in the latest research and methods of unsupervised machine learning and unstructured data mining that is the basis of Haileo’s technology, Haileo’s multimedia processing technology, with unprecedented insight and accuracy, strengthens the visual relevance and establishes user’s intent. The full understanding of the context helps increase advertising and ecommerce revenues for our clients. To learn more, visit www.haileo.com

ad:tech San Francisco 2010
SAN FRANCISCO – OfferMobi, the first performance marketing network in the U.S. to focus entirely on the mobile market, launched at ad:tech San Francisco. Pay-per-call services offered through technology provider RingRevenue will allow advertisers to track and compensate for high-quality calls, engaging publisher partners to expand their reach within the fast growing mobile advertising space.

With cell phone adoption close to 100 percent and more than 45 million smartphone users in the U.S., OfferMobi recognizes the revenue potential of mobile pay-per-call and is offering advertisers and publishers a valuable new way to build their businesses. While some mobile customers are starting to use their devices to make purchases, most users respond to ads by placing a phone call, making mobile pay-per-call an unprecedented opportunity for marketers. Industry watchers predict a multi-billion dollar mobile advertising market within the next few years as technology improves and smartphone adoption increases, an observation supported by recent moves by Google’s new click-to-call service and Apple’s new iAd platform.

“Given the widespread adoption of the mobile device and today’s advanced quality filtering and tracking technologies, we see an exciting opportunity in this space,” said Mark Roth, CEO of OfferMobi. “With our extensive knowledge of performance marketing and RingRevenue’s high-ROI call tracking platform, we’re well-positioned to help advertisers and publishers capitalize on the rapid growth and broad reach of mobile.”

OfferMobi founder Roth (OfferVault) and network director Jimmy Chin bring deep experience in performance marketing, online advertising and mobile marketing.

OfferMobi’s platform allows advertisers to assign unique 800 tracking numbers to each publisher, who use those numbers in campaigns for application-based advertising, SMS, mobile network inventory and mobile search. RingRevenue’s detailed call filtering options assure a high percentage of quality calls, while real-time analytics give advertisers the data they need to adjust payouts, change call flow or take additional measures to ensure top performance.

“This is the first time marketers have been able to access this rapidly growing niche,” said Chin. “It goes beyond just getting a text or seeing a landing page. Now you have the opportunity to connect with someone instantly from your phone. It’s an entirely new facet of interactive marketing.”

“OfferMobi is entering the mobile market at just the right time,” said Jason Spievak, CEO of RingRevenue. “With mobile advertising and pay-per-call, consumers can connect directly with merchants in a single click. Consumers want human interaction. If you aren’t giving it to them, you are losing them.”

Advertisers and publishers interested in getting started with OfferMobi’s pay-per-call services should visit: http://offermobi.ringrevenue.com/organizations/new.

About OfferMobi

OfferMobi is the first U.S.-based affiliate network focused on the mobile web. As the first in the mobile network performance arena, the company is not only focused on helping clients acquire new mobile traffic and consumers but also on helping build mobile landing pages and ensuring compliance with the newest laws and compatibility with all mobile devices. OfferMobi.com is the one-stop shop for the aggressively growing mobile space.

About RingRevenue, Inc.

RingRevenue tracks and manages calls even better than clicks, enabling affiliate networks and advertising agencies to track purchases made by phone. RingRevenue’s patent-pending pay-per-call platform makes it easy for online and offline publishers to promote call-based campaigns through the leading affiliate networks, and the company’s proprietary call quality processing engine ensures delivery of the highest-quality callers to advertisers. RingRevenue provides its pay-per-call platform to several leading affiliate networks and agencies. For more information about RingRevenue or to schedule a demo, please visit www.ringrevenue.com or call 866-943-6426.

ad:tech San Francisco 2010; Booth No. 5869
SAN FRANCISCO – Advertise.com, a premier platform for search and display advertising announced the details of an upcoming Twitter contest it will run during ad:tech San Francisco, April 20-21, 2010. First prize is a new Apple iPad!

To enter, stop by the Advertise.com booth #5869 and take a picture of you holding Advertise.com’s iPad (we’ll even help you with your camera, phone or cameraphone). Upload the photo to Twitter and you will instantly be entered to win an Apple iPad. Simple, right?

WHAT: “I want an iPad from @advertisedotcom!” ad:tech San Francisco Edition

WHEN: April 20-21, 2010

WHERE: Advertise.com booth #5869

DETAILS:
Advertise.com challenges ad:tech attendees to get their hands on an iPad at the Advertise.com booth #5869. To enter attendees must Tweet a picture of themselves holding the iPad.
The Tweet must include the photo or photo link, and the phrase “I want an iPad from @advertisedotcom #AdtechSF” without the quotes.

The Advertise.com team will chose a winner from published tweets and Tweet the winner’s handle from their handle @advertisedotcom. The winner can then claim their iPad from the Advertise.com team.

For more information go to blog.advertise.com, www.advertise.com, or follow on Twitter @advertisedotcom for regular updates.

About Advertise.com

Advertise.com is a premier platform for search and display marketing that enables advertisers to reach a wider audience through our exclusive network of search engines and publisher properties. Leading the charge in online advertising since 2001, Advertise.com connects thousands of advertisers with millions of consumers every day – now delivering more than 10 billion ad impressions each month.

Offering a range of high-quality pay-per-click advertising, local marketing, risk-free remarketing, and banner ad opportunities, Advertise.com is focused on providing the most effective, most affordable, and easiest-to-use search-and-display advertising platform in the industry.

SHERMAN OAKS, Calif. – Advertise.com, a premier platform for search and display and CPA marketing, announced it has created eight new positions in response to increased demand for its current offerings, as well as anticipated demand for new services the company will shortly be rolling out. Advertise tapped both industry veterans and fresh talent in its latest expansion, reflecting the online ad industry’s continued strength despite softness in print, television and other advertising sectors. Advertise.com is a premier platform for search and display marketing that enables advertisers to reach a wider audience through an exclusive network of search engines and publisher properties.

Bucking a recent report from UCLA, which predicts continued sluggishness in California’s economy and rising unemployment rates, Advertise.com is growing to meet demand for its services and need for increased customer support. New hires will help Advertise.com manage its momentum after the company’s recent re-branding and launch at Ad:tech, San Francisco, and will provide support for new products in the CPA and Display Ad divisions. In addition to the Client Service Representatives, Advertise.com expanded its management team. New members include:

* Maricel Maling Dehne, CPA Operations Manager – Previously an Advertise.com Search Affiliate manager for more than two years, Maricel brings her extensive background in the CPA space and will lead CPA operations.
* Ulysses Davalos, Ad Operations Manager – Ulysses brings 10 years of experience as an Ad Operations Manager in the online space to Advertise.com and will take on the responsibility of managing the quickly expanding Display and Banner Division.
* Sheryl Madden, CPA Advertiser Account Manager – Sheryl will utilize her previous Account Manager experience to assist Maricel Maling Dehne in building out a unique high quality advertiser network.
* Dan Yates, Large Ad Agency Account Manager – Bringing his five years of advertising agency experience to Advertise.com, Dan will be responsible for managing the company’s growth and relationships with large ad agency clients.

“Given Advertise.com’s mission to serve as the destination location for a wide variety of online marketing solutions, we saw the economic situation as an ideal opportunity to get closer to our advertisers and publishers and introduce new services,” said Daniel Yomtobian, founder and CEO of Advertise.com. “We are excited about both our near and long term prospects, and strengthened our staff with great new hires to further support and address the needs of our customers.”

Advertise.com’s hiring push comes just two months after the launch of the Advertise.com name, which encompasses well-known brands such as ABCSearch, the largest privately held pay-per-click (PPC) search engine and a world leader in online cost-per-click (CPC) advertising and award-winning social search engine, Scour.com.

ABOUT ADVERTISE.COM

Advertise.com is a premier platform for search and display marketing that enables advertisers to reach a wider audience through our exclusive network of search engines and publisher properties. We have been leading the charge in online advertising since 2001, connecting thousands of advertisers with millions of consumers every day – now delivering more than 10 billion ad impressions each month. [1]

Offering a range of high-quality pay-per-click advertising, contextual targeting, and banner ad opportunities, Advertise.com is focused on providing the most effective, most affordable, and easiest-to-use search-and-display advertising platform in the industry.

[1] Advertise.com Metrics Impression Count, March 2009

SAN FRANCISCO – LookSmart, Ltd. (NASDAQ:LOOK), the search advertising network and management company, announced the limited beta test of SmartRotation, a cost-per-acquisition (CPA) driven tool that uses a tracking pixel to automatically optimize campaigns based on the best-converting ad creative. SmartRotation is part of a larger beta test of ad rotation and is the latest addition to LookSmart’s award-winning AdCenter, a powerful ad serving and keyword auction platform that enables advertisers to manage return on investment (ROI) through increased targeting and tracking.

“Most search advertising providers offer ad rotation optimization driven by click-through rate, which benefits them, but not necessarily the advertiser,” said Michael Schoen, vice president of advertising platforms for LookSmart. “Advertisers can maximize ROI and lower CPAs from LookSmart campaigns while reducing time spent managing those campaigns using SmartRotation.”

LookSmart’s AdCenter processes more than a billion daily queries for LookSmart’s syndicated network and is used by thousands of advertisers via self-service accounts, dedicated managed services and bid management through advanced API technology. The AdCenter’s targeting and tracking features include geo-targeting, ad scheduling, and conversion tracking and reporting and traffic management features like referrer white- and black-listing and campaign-level feed capping.

SmartRotation is available in limited beta testing to qualified customers. For more information, please contact sales@looksmart.net, call (888) 403-5665 or visit LookSmart at Booth No. 1866 at ad:tech San Francisco April 21-22.

About LookSmart, Ltd.

LookSmart (NASDAQ: LOOK) is a premier search advertising network and management company. A trusted provider of quality search advertising products and services to text advertisers, LookSmart offers targeted pay-per-click search and contextual advertising via its proven Search Advertising Network. For publishers seeking to create their own vertical advertising networks, LookSmart also licenses and manages its award-winning AdCenter platform. Dedicated to the quality of text advertising, LookSmart is one of the five founding members of the IAB Click Measurement Panel. For more information call 415-348-7500.

SHERMAN OAKS, Calif. & SAN FRANCISCO – At ad:tech San Francisco, the world’s largest privately-held PPC search network, ABCSearch, an Internext Media Corp. company, announced the acquisition of Advertise.com. As of today, all ABCSearch solutions will be transitioned under the Advertise.com, Inc. brand. Advertise.com aims to provide marketers with a one-stop-shop for all of their digital marketing needs, while reaching a wider audience through premium traffic sources and an exclusive publisher network. Advertise.com will serve as a larger online advertising solution offering multiple integrated programs, including PPC, contextual targeting, and display ads.

This strategic business move will provide the online advertising community with a valuable new tool that maximizes their ad spend. Advertise.com is built on the foundation of ABCSearch’s established network of publishers and partners cultivated since 2001. For advertisers, this means exposure through more than 325 million daily searches, which equates to 10 billion impressions per month [1]. Publishers benefit from tested monetization tools and technology that enhances the user experience and maximizes conversions.

“I believe that online advertising needs a new approach,” said Daniel Yomtobian, founder and CEO of Advertise.com. According to Yomtobian, advertisers and publishers have so many choices—some work, while others definitely do not. “The current model does not provide advertisers enough ROI. We launched Advertise.com to provide advertisers and publishers a new value proposition—effective, affordable, and easy-to-use advertising campaigns all under one roof. We are committed to our motto: ‘online marketing made easy’.”

Advertise.com provides the most comprehensive array of services for both advertisers and publishers.

FOR ADVERTISERS:

Advertise.com provides a wide range of benefits, including:

* Alternative traffic channels that deliver lower costs per click
* Unique network transparency for easy optimization
* Geo-targeting for national and local campaigns
* Fast and easy management with real-time reporting
* Flexible bidding to get results
* Advanced fraud protection around-the-clock
* Customer support from industry experts

Advertise.com gives advertisers the power to boost online marketing efforts with both search and display ad campaigns. By accessing the Advertise.com network of exclusive search and content publishers, marketers take advantage of a solution that achieves their strategic goals while costing significantly less than other search-and-display providers. A search-and-display combination is a powerful one-two punch. Emerging industry research suggests this type of integrated effort boosts significantly not only brand awareness, but customer engagement and sales conversion as well.

FOR PUBLISHERS:

Publishers looking to monetize their unique monthly visitors are in a great position to generate ongoing revenue, but traditional advertiser/publisher models limit much of a publisher’s options with topics such as branding a CPC split. An Advertise.com partnership offers significant benefits, including:

* Competitive revenue sharing for higher profits
* Reliable demand from search and display advertisers
* Contextual banner and in-page ad technology
* Easy-to-implement search tools
* Special options for highly ranked sites
* Daily revenue reports
* Prompt payments

Advertise.com provides publishers with a competitive revenue-sharing structure helping them turn traffic into profits with some of the highest revenues of any search-and-display advertising platform. Advertisers’ feeds are optimized to ensure neither their or a publisher’s brands are watered down with irrelevant matches. For quality, Advertise.com processes all incoming traffic for quality and requires the majority of its traffic to come from the United States, Canada, and Western Europe, eliminating many sources of click fraud and other PPC problems.

“We’re excited to re-introduce value in the online advertising industry with the launch of Advertise.com,” continued Yomtobian. “This is a sea-change in the way brands generate paid visibility on the web, and how ad publishers are compensated for their work in creating an audience. As we launch today, we’re looking forward to bringing even more innovative services to the industry through Advertise.com.”

ABOUT ADVERTISE.COM

Advertise.com is a premier platform for search and display marketing that enables advertisers to reach a wider audience through our exclusive network of search engines and publisher properties. We have been leading the charge in online advertising since 2001, connecting thousands of advertisers with millions of consumers every day – now delivering more than 10 billion ad impressions each month. [1]

Offering a range of high-quality pay-per-click advertising, contextual targeting, and banner ad opportunities, Advertise.com is focused on providing the most effective, most affordable, and easiest-to-use search-and-display advertising platform in the industry.

[1] Advertise.com Metrics Impression Count, March 2009

SAN FRANCISCO – Gregory Markel, Founder and President of Infuse Creative, will be drawing upon his years of video search engine marketing and optimization experience with a focus on how videos can generate publisher revenue using Google AdSense at the 2009 ADSPACE conference and expo in the Moscone Center West on Wednesday, April 22.

Gregory, Founder, President, Infuse Creative, SEMCares, and a perennial guest speaker at numerous global search marketing conferences since 2000, has generated over 7,000 video search marketing related pages at Google including appearances at SMX, Pubcon, USC Annenberg School of Communications, Cal Tech, and most recently, a video search marketing and SEO talk and analysis on YouTube community ranking factors at the 2009 Search Engine Strategies conference in New York, which was recently analyzed at ReelSEO.com.

Gregory has also been a featured guest video search marketing analyst on the FOX Business News’ “Money for Breakfast” with FOX Business Analyst Alexis Glick, where he was asked to provide his expert opinion regarding the viral marketing effectiveness of the General Motors YouTube video “U.S. Auto Industry and Ripple Effect”.

Gregory Markel, later this year, will also give an hour-long talk on video search marketing SEO and Google TV online video on YouTube at the 2009 Search Engine Strategies conference in San Jose, California, this August.

About Infuse Creative: www.infusecreative.com

Infuse Creative, founded by Gregory Markel, has provided search engine optimization, social media, and digital marketing services and technology to a diverse range of clients, including Mazda, Gibson Musical Instruments, New Line Cinema, Warner Bros., Pacificare, The BBC, Ed Hardy, Led Zeppelin, CBS, FOX, The National Geographic Channel, Reality Executives International, Sony, Universal Vivendi and many more.

Follow us on Twitter: http://twitter.com/infusecreative

About ADSPACE: http://www.adspaceconference.com/sf/adspace/

ADSPACE, part of ad:tech, is the first and only search engine marketing conference and expo dedicated to Google AdSense and contextual advertising. Designed for small to mid-sized publishers, advertisers and vendors, ADSPACE offers insider tips and strategies on how to maximize AdSense revenue and monetize websites using Google’s content network.

SAN FRANCISCO – April 08, 2008 – Attendees will converge on ad:tech San Francisco (http://www.ad-tech.com/sf/) April 15-17 at the Moscone Center to attend panel sessions, workshops and keynotes during three action-packed days of learning from today’s digital marketing industry game-changers. Attendees will take away the tools and techniques they need to compete in a changing marketing world, and gain first-hand insight into emerging opportunities with online video, social networks, mobile marketing, digital out-of-home advertising and more.

The popular online show Internet Superstar will tape their next show as the closing keynote presentation. Attendees will hear from Internet stars Kevin Rose of Diggnation, Ask a Ninja’s Kent Nichols, Jeff Macpherson of Tiki Bar TV, Gary Vaynerchuk of WineLibrary.tv and hosts Martin Sargent of Jay Speiden of Internet Superstar/Revision3, who will talk about what this new world of Web video programming looks like and explore how users can leverage these programs to deliver tremendous results. Opening keynotes on the first two days and the closing keynote are free with pre-registration for an expo hall pass at http://www.ad-tech.com/sf/adtech_san_francisco_register.aspx.

A record number of companies will participate on the exhibition floor during the first two days, with more than 300 exhibiting. Debuting at ad:tech San Francisco, the conference series’ first Mobile Marketing Pavilion will feature interactive workstations and presentations focusing on emerging mobile marketing techniques. Mobile Marketing Pavilion exhibitors include NeuStar, iLoop Mobile, CellTrust, Bango, Mobile Marketer Magazine, 3Cinteractive and LSN Mobile.

“The record number of exhibitors and the increase in traditional companies attending our events are clear indicators that digital marketing continues to offer the best ways for brands to engage target audiences,” said Mike Flynn, Event Director. “Whether they’re experienced or new to digital marketing, this year’s ad:tech attendees will find new, innovative event content and programs that will help them invigorate their marketing initiatives.”

Asking the question: “What does social media marketing mean to you?” ad:tech has partnered with V:social to invite marketers to upload a video or photo and essay to http://www.ad-tech.com/theanswer, starting April 8 and running through April 30. At ad:tech San Francisco, attendees can have their answer videotaped at the ad:tech / V:social booth. Marketers, brands, companies and the media will be able to vote on the best answer at the event, and the winner will receive a Social Media Campaign valued at $50,000, courtesy of V:social.

The 11th Annual ad:tech Awards Ceremony will take place at Mezzanine, a nightspot near Moscone Center, on the evening of April 15. ad:tech will recognize more than 35 winners for their creative contributions and honor three marketing veterans with the Industry Achievement Award—the only one of its kind in the industry. Tickets may be purchased online when registering for the conference at http://www.ad-tech.com/sf/adtech_san_francisco_register.aspx. Space at Mezzanine is limited and tickets will not be sold at the door.

Complete information about the ad:tech San Francisco conference and exposition can be found at http://www.ad-tech.com/sf/.

About ad:tech: ad:tech expositions, LLC is the leading organizer of conferences and exhibitions for the interactive marketing community worldwide. ad:tech produces the world’s largest interactive marketing events held in New York, San Francisco, Chicago, Miami, London, Paris, Shanghai, Singapore and Sydney. ad:tech is produced by dmg world media; based out of the company’s headquarters in Larkspur, California. For listings of exhibitors, speakers, events and upcoming conference offerings, visit http://www.ad-tech.com.

About dmg world media: An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, India, Singapore, Australia, and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at http://www.dmgworldmedia.com.