Tag Archives: ad networks

Clever On Demand Acquires AudienceFUEL
Ad & Media Strategies
September 11, 2012 posted by Otilia Otlacan

Clever On Demand Acquires AudienceFUEL

Clever On Demand, whose Networker software enables publishers to manage multiple advertising networks with ease, announced today that it has acquired AudienceFUEL, the first and only publisher-to-publisher marketing platform, and has received additional investment from Active International. Clever On Demand Founder and CEO Troy McConnell will become the CEO of AudienceFUEL, while current AudienceFUEL CEO Al Silverstein will continue to lead business development as the company’s President and Chief Revenue Officer.

Ad & Media Strategies
February 23, 2012 posted by Otilia Otlacan

B2B Ad Network Now Exceeds 1,000 Web Properties from North America and the U.K.

With the addition of six new media companies – American Psychological Association, BNP Media, CQ Roll Call, Dennis Media, Mitochon Systems and Springwise – BBN customers will have access to business decision makers through more than 1,000 B2B websites. Each of these publishers specializes in serving the B2B audience with content critical to supporting their professions and businesses. Recent market studies have demonstrated marketing to business decision makers through websites used in the context of their work has a greater level of influence than advertising on general business sites.