Holiday Festivities Drive Traffic to Retail and Greetings Sites

Shipping Sites Experience Surge in Traffic as Americans Rush to Ensure Delivery in Time for the Holidays

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. Web activity at the top-growing properties and site categories for December 2009 based on data from the comScore Media Metrix service. Americans continued to flock to Retail sites in December as the online holiday shopping season reached a crescendo, while holiday festivities caused a surge in traffic to Flowers/Gifts/Greetings and e-Card sites. As many Americans raced to ensure delivery of their holiday gifts in time, shipping sites climbed to a 2009 high in visitation.
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Mother’s Day and Graduation Provide Boosts to Flowers, Gifts and Greetings Sites in May
Coupon Sites Surge as Americans Continue to Shop for Bargains Online

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. consumer activity at the top online properties for May 2009 based on data from the comScore Media Metrix service. May saw online visitation surge at gift- related sites as Mother’s Day and other seasonal events prompted many to search for gifts online. Coupon sites also witnessed strong growth as bargain-hunting remained a top priority for many Americans.
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Swine Flu Concerns Cause Surge in Visitation to CDC.gov

Social Networking Category Has Record Month Led by Gains at Twitter and Facebook

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. consumer activity at the top online properties for April 2009 based on data from the comScore Media Metrix service. April saw Americans turn to the Web for the latest information related to the swine flu, causing traffic to soar at CDC.gov. The month also saw visitation to social networking sites reach record numbers, driven by growth at Twitter.com and Facebook.com, as well as an increase in visitation to real estate and home-related sites as the spring season prompted many Americans to consider home improvements. The tax category also experienced strong growth as procrastinating Americans tried to beat the April 15 deadline.
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